How to prevent choice overload on your ecommerce site
There is such a thing as too much choice. While you might have done your …
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5 email retargeting techniques that win customers
Whether you’re running a small business or a large enterprise, finding slight advantages that can …
Want a killer direct-to-customer strategy? First optimise your on-site experience
If you’ve seen Nike’s earnings from last years, you’ll know its stock is soaring after …
Repeat Purchase Rate
If you have been thinking about checking out how loyal your customer base is, you …
Coupon Codes Strategy for Online Shops
Imagine that – it’s 1888, it’s hot, and you’re thirsty. You have a coupon for …
Top Customer Data Metrics in Retail To Follow
Keeping your customers may mean identifying the best strategies to target them! But to do …
Top Customer Segments Ideas to Extract from a Customer Data Platform
How can you reach your ideal customer at the right moment with the best offer …
The Final Guide for Writing Effective Email Subject Lines
The success of email marketing relies on one specific thing – subject lines. If you’re …
How to Decrease Checkout & Cart Abandonment on a Shopify Store?
Do you want to boost your Shopify store’s revenue? Then think about the staggering 70% …
How to Create Converting Newsletters for Fashion Stores?
Email marketing is the easiest and cheapest way to achieve business growth. It helps your …
How To Write A Perfect Subject Line
Writing your subject line for your email campaigns is critical because it will help you …
Omni-Channel White Label Marketing Software for Online Shops
If an e-commerce business wants to profit, it needs to be everywhere the customers might …
How to Choose White Label Product Recommendations Software?
Stop the loss of revenue for your digital agency. Well, the goal every marketer and …
Identified Visitors Rate
Your website traffic is made of people (and bots, don’t forget about them). But out …
Items per Order
Items per order is a sales metric that provides insight into customers’ activities and behavior. …
Orders Per Active Customers
Orders Per Active Customers is a metric frequently utilized by most businesses to gauge their …
Time to Purchase
Time to Purchase is a metric that indicates the time when your visitors convert into …
Traffic to Lead Ratio
The traffic to lead ratio also known as Lead Conversion Rate is a key metric …
Return on Marketing Investment
Return on marketing investment is a crucial metric that provides valuable insights into a business’s …
Time Between Purchases
Time between purchases is a metric that shows the customer journey as they make their …
Average Profit Per Customer
Average Profit Per Customer (APPC), sometimes referred to as ARPU (Average Revenue Per User), is …
Lead to Customer Ratio
The lead to customer ratio, also known as the sales conversion rate, is a crucial …
Checkout Abandonment Rate
The Checkout Abandonment Rate is a crucial metric that reflects lost sales and revenue for …
