2024 Trends in Data Activation
As we venture into 2024, the landscape of data activation is evolving at an unprecedented …
Customer Data Collection
Our best articles on this topic:
From Data to Action: Activating Customer Insights for Success
Let’s explore together the journey from data collection to actionable insights, through this comprehensive guide …
Mastering Preference Centres. Ultimate Guide for Email Engagement
Introduction Sending emails to your customers can make them feel overwhelmed, which may make them …
Top Reasons to Build a Customer Data Platform For E-commerce
Successful marketing is customer-driven marketing. It’s what makes any business work or fail. Customers require …
Top Capabilities of Customer Data Platforms
Customer Data Platforms have become essential for companies that wish to make the most out …
Zero- And First-Party Data: Importance and Time-Tested Implementation Strategies
Customer data is gold. While it’s a valuable commodity in e-commerce, the manner in which …
7 Tips To Make Forms Stand Out And Convert Better
If you’re a business owner or marketer, you probably already understand the importance of optimizing …
