{"id":23446,"date":"2023-09-06T12:28:55","date_gmt":"2023-09-06T12:28:55","guid":{"rendered":"https:\/\/vibetrace.com\/?p=23446"},"modified":"2023-10-18T15:10:39","modified_gmt":"2023-10-18T15:10:39","slug":"direct-to-customer-strategy-dtc","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/zh\/\u60f3\u8981\u4e00\u500b\u76f4\u63a5\u9762\u5411\u5ba2\u6236\u7684\u6bba\u624b\u7d1a\u7b56\u7565-dtc-\u9996\u5148\u512a\u5316\u60a8\/","title":{"rendered":"\u60f3\u8981\u4e00\u500b\u6bba\u624b\u7d1a\u7684\u76f4\u63a5\u9762\u5c0d\u5ba2\u6236\u7684\u7b56\u7565\u55ce\uff1f\u9996\u5148\u512a\u5316\u60a8\u7684\u73fe\u5834\u9ad4\u9a57"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>\u5982\u679c\u4f60\u898b\u904e <a href=\"https:\/\/nike.com\" target=\"_blank\" rel=\"noopener\">\u8010\u5409\u7684<\/a> \u5f9e\u53bb\u5e74\u7684\u6536\u76ca\u4f86\u770b\uff0c\u4f60\u6703\u77e5\u9053\u5728\u4e0a\u500b\u5b63\u5ea6\u8868\u73fe\u51fa\u8272\u4e4b\u5f8c\uff0c\u5176\u80a1\u50f9\u6b63\u5728\u98c6\u5347\u3002\u5176\u6210\u529f\u80cc\u5f8c\u7684\u6700\u5927\u63a8\u52d5\u529b\u662f\u4ec0\u9ebc\uff1f <\/p>\n\n\n\n<p>A <a href=\"https:\/\/www.entrepreneur.com\/article\/376156\" target=\"_blank\" rel=\"noopener\">73%<\/a> \u76f4\u92b7\u4e0a\u5347\uff0c\u4f54\u6574\u9ad4\u92b7\u552e\u984d\u4e09\u5206\u4e4b\u4e00\u4ee5\u4e0a\u3002\u81ea\u5f9e\u904e\u53bb\u5e7e\u5e74\u6539\u8b8a\u6295\u8cc7\u548c\u91cd\u9ede\u4ee5\u4f86\uff0c\u8010\u5409\u5df2\u6210\u70ba\u76f4\u63a5\u9762\u5411\u6d88\u8cbb\u8005 (DTC) \u6a21\u5f0f\u7684\u5178\u578b\u4ee3\u8868\u3002<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id23446_f6e50a-bd .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id23446_f6e50a-bd .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id23446_f6e50a-bd .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id23446_f6e50a-bd .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<p>\u5c07\u5408\u4f5c\u5925\u4f34\u7e2e\u6e1b\u70ba\u50c5\u90a3\u4e9b\u771f\u6b63\u4ee3\u8868\u8a72\u54c1\u724c\u7684\u5408\u4f5c\u5925\u4f34\uff0c\u9019\u610f\u5473\u8457\u5728 2020 \u5e74\u5207\u65b7\u8207 Urban Outfitters \u7b49\u516c\u53f8\u7684\u806f\u7e6b\u3002 <\/p>\n\n\n\n<p>\u9664\u4e86\u5c11\u6578\u5408\u4f5c\u5925\u4f34\u4e4b\u5916\uff0c\u8a72\u516c\u53f8\u9084\u5c08\u6ce8\u65bc\u5176\u516c\u53f8\u7b56\u7565\uff0c\u4ee5\u8207\u5176\u5fe0\u5be6\u7684\u5ba2\u6236\u7fa4\u5efa\u7acb\u66f4\u5bc6\u5207\u7684\u95dc\u4fc2\u3002\u9019\u7a2e\u65b9\u6cd5\u5728\u75ab\u60c5\u671f\u9593\u884c\u4e4b\u6709\u6548\uff0c\u5176\u7db2\u7ad9\u6d41\u91cf\u6fc0\u589e\u3002<\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u5176\u4ed6\u4eba\u5728\u5927\u6d41\u884c\u4e2d\u4e5f\u63a1\u53d6\u4e86\u985e\u4f3c\u7684\u8def\u7dda <a href=\"https:\/\/www.marketingweek.com\/nivea-dtc-ecommerce-purpose\/\" target=\"_blank\" rel=\"noopener\">\u59ae\u7dad\u96c5<\/a> \u548c <a href=\"https:\/\/www.marketingweek.com\/unilever-direct-to-consumer-online-sales-surge\/\" target=\"_blank\" rel=\"noopener\">\u806f\u5408\u5229\u83ef<\/a> \u5169\u5bb6\u516c\u53f8\u90fd\u63a8\u51fa\u4e86\u81ea\u5df1\u7684\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u3002\u73fe\u5728\u6211\u5011\u6bd4\u4ee5\u5f80\u4efb\u4f55\u6642\u5019\u90fd\u66f4\u5e38\u5728\u7dda\u4e0a\u8cfc\u7269\uff0c\u54c1\u724c\u5e0c\u671b\u5206\u5f97\u4e00\u676f\u7fb9\uff0c\u4ee5\u62c9\u8fd1\u8207\u7dda\u4e0a\u5ba2\u6236\u7684\u8ddd\u96e2\u3002 DTC \u6210\u70ba\u5be6\u73fe\u9019\u4e00\u76ee\u6a19\u7684\u6d41\u884c\u65b9\u6cd5\u662f\u6709\u539f\u56e0\u7684\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u4ec0\u9ebc\u662f DTC \u884c\u92b7\u4ee5\u53ca\u70ba\u4ec0\u9ebc\u60a8\u61c9\u8a72\u95dc\u5fc3\uff1f<\/strong><\/h3>\n\n\n\n<p>\u5ba2\u6236\u7684\u671f\u671b\u6b63\u5728\u767c\u751f\u8b8a\u5316\uff0c\u800c\u4e14\u8b8a\u5316\u5e45\u5ea6\u6bd4\u4ee5\u5f80\u4efb\u4f55\u6642\u5019\u90fd\u66f4\u5927\u3002\u7db2\u4e0a\u8cfc\u7269\u5df2\u8fc5\u901f\u6210\u70ba\u54c1\u724c\u8207\u6d88\u8cbb\u8005\u6700\u91cd\u8981\u7684\u4e92\u52d5\u65b9\u5f0f\uff0c\u5728\u5927\u591a\u6578\u60c5\u6cc1\u4e0b\uff0c\u4ed6\u5011\u66f4\u91cd\u8996\u9ad4\u9a57\u800c\u4e0d\u662f\u7522\u54c1\u672c\u8eab\u3002<\/p>\n\n\n\n<p>\u4fbf\u6377\u3001\u7c21\u5316\u7684\u8cfc\u8cb7\u9ad4\u9a57\u548c\u6b63\u5b97\u54c1\u724c\u5df2\u6210\u70ba\u7576\u4eca\u8da8\u52e2\u3002\u5728\u5927\u591a\u6578\u60c5\u6cc1\u4e0b\uff0c\u6eff\u8db3\u9019\u4e9b\u9700\u6c42\u4e0d\u50c5\u662f\u5ba2\u6236\u662f\u5426\u653e\u68c4\u8cfc\u7269\u8eca\u7684\u95dc\u9375\uff0c\u4e5f\u662f\u4ed6\u5011\u662f\u5426\u6703\u56de\u4f86\u7684\u95dc\u9375\u3002\u8cfc\u8cb7\u9ad4\u9a57\u5c07\u8d8a\u4f86\u8d8a\u52dd\u904e\u54c1\u724c\u5fe0\u8aa0\u5ea6\u3002<\/p>\n\n\n\n<p>DTC \u6e96\u78ba\u5730\u6eff\u8db3\u4e86\u9019\u4e9b\u8981\u6c42\u3002\u5b83\u8207\u4f01\u696d\u5c0d\u6d88\u8cbb\u8005 (BTC) \u6a21\u5f0f\u4e0d\u540c\uff0c\u5728\u9019\u7a2e\u6a21\u5f0f\u4e2d\uff0c\u4e2d\u9593\u96f6\u552e\u5546\u4ecb\u5165\u70ba\u88fd\u9020\u5546\u9032\u884c\u92b7\u552e\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-0d1ad9b9\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-1b53429c gb-headline-text\">\u9700\u8981\u6578\u64da\u96c6\u6210\u65b9\u9762\u7684\u5e6b\u52a9\u55ce\uff1f<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-28ab0524 gb-headline-text\">\u4f60\u662f\u5728\u6b63\u78ba\u7684\u5730\u65b9\u3002\u6211\u5011\u662f\u6578\u64da\u5c08\u5bb6\uff0c\u4f7f\u6211\u5011\u7684\u5ba2\u6236\u80fd\u5920\u9748\u6d3b\u5730\u8f15\u9b06\u96c6\u6210\u548c\u8c50\u5bcc\u4f86\u81ea\u5916\u90e8\u4f86\u6e90\u7684\u6578\u64da\u3002<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-2ba3f4d1\">\n\n<a class=\"gb-button gb-button-3046ca2a gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/zh\/\u71df\u92b7\u81ea\u52d5\u5316\u529f\u80fd\/\">\u806f\u7e6b\u6211\u5011\u4e86\u89e3\u66f4\u591a\u4fe1\u606f<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>\u6709\u4e86\u65b0\u8fd1\u6d41\u884c\u7684 DTC\uff0c\u60a8\u5c07\u7372\u5f97\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5c0d\u884c\u92b7\u3001\u5ba2\u6236\u9ad4\u9a57\u548c\u54c1\u724c\u8a0a\u606f\u7684\u66f4\u591a\u63a7\u5236<\/li>\n\n\n\n<li>\u5b58\u53d6\u5ba2\u6236\u6578\u64da\uff0c\u5e6b\u52a9\u60a8\u6253\u9020\u66f4\u597d\u7684\u5ba2\u6236\u9ad4\u9a57<\/li>\n\n\n\n<li>\u6709\u66f4\u597d\u7684\u6a5f\u6703\u7559\u4e0b\u6301\u4e45\u7684\u5370\u8c61\u4e26\u8207\u8cb7\u5bb6\u5efa\u7acb\u95dc\u4fc2<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">\u4f60\u559c\u6b61\u9019\u7bc7\u6587\u7ae0\u55ce\uff1f<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">\u52a0\u5165\u6211\u5011\u7684 CX for Retail \u5c08\u7528\u6642\u4e8b\u901a\u8a0a\uff01<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-1024x1024.jpeg\" alt=\"\" class=\"wp-image-15727\" style=\"width:188px;height:188px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg.jpeg 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-300x300.jpeg 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-150x150.jpeg 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-768x768.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">\u5bc6\u5207\u95dc\u6ce8\u5c0d\u512a\u5316\u6578\u5b57\u6536\u5165\u771f\u6b63\u91cd\u8981\u7684\u4e8b\u60c5\u3002<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"\u540d\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_blue_woman\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">\u8a02\u95b1\u6211<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"zh\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">\u55ae\u64ca\u6309\u9215\u5373\u8868\u793a\u60a8\u63a5\u53d7\u6211\u5011\u7684 <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/zh\/\u689d\u6b3e\u548c\u689d\u4ef6\/\" target=\"_blank\">\u689d\u6b3e\u53ca\u689d\u4ef6<\/a>\u3002\u60a8\u9084\u9700\u8981\u78ba\u8a8d\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u3002<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<p>\u9084\u6709\u4e00\u500b\u984d\u5916\u7684\u597d\u8655\u662f\uff0c\u5343\u79a7\u4e16\u4ee3\u6b63\u5728\u63a8\u52d5 DTC \u7684\u6d41\u884c\uff0c\u56e0\u70ba\u5b83\u76f4\u63a5\u6eff\u8db3\u4e86\u4ed6\u5011\u5c0d\u4fbf\u5229\u6027\u548c\u54c1\u724c\u76ee\u7684\u7684\u8cfc\u7269\u9700\u6c42\u3002\u9019\u4e00\u4ee3\u4eba\u5728\u7db2\u4e0a\u8cfc\u7269\u8005\u4e2d\u4f54\u5f88\u5927\u6bd4\u4f8b\uff0c\u4ed6\u5011\u9700\u8981 DTC \u91cf\u8eab\u5b9a\u5236\u7684\u8cfc\u7269\u9ad4\u9a57\u3002<\/p>\n\n\n\n<p>\u7531\u65bc\u9019\u4e9b\u539f\u56e0\u4ee5\u53ca\u5176\u4ed6\u539f\u56e0\uff0c\u5927\u54c1\u724c\u986f\u7136\u6b63\u5728\u8f49\u5411 DTC\u3002\u512a\u5316\u60a8\u7684\u73fe\u5834\u9ad4\u9a57\u4ee5\u5438\u5f15\u548c\u5438\u5f15\u5ba2\u6236\u5c07\u662f\u63a8\u52d5\u60a8\u5728 DTC \u6a21\u5f0f\u4e2d\u6210\u529f\u7684\u95dc\u9375\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5728\u7dda\u63d0\u4f9b\u60a8\u7684\u54c1\u724c\u9ad4\u9a57<\/strong><\/h3>\n\n\n\n<p>\u54c1\u724c\u5c0d\u4e9e\u99ac\u905c\u6216\u7dda\u4e0a\u5206\u92b7\u5546\u7b49\u516c\u53f8\u7684\u6700\u5927\u9632\u79a6\u662f\u54c1\u724c\u672c\u8eab\u3002\u6d88\u8cbb\u8005\u8cfc\u8cb7\u4e00\u500b\u54c1\u724c\uff0c\u4e26\u4e14\u8d8a\u4f86\u8d8a\u627f\u8afe\u6548\u5fe0\u90a3\u4e9b\u7406\u89e3\u4ed6\u5011\u4e26\u4fe1\u4efb\u7684\u54c1\u724c\u3002 <\/p>\n\n\n\n<p>\u8a31\u591a\u54c1\u724c\u2014\u2014\u6216\u8005\u4ed6\u5011\u4f7f\u7528\u7684\u7d93\u92b7\u5546\u2014\u2014\u5df2\u7d93\u638c\u63e1\u4e86\u5e97\u5167\u7cbe\u54c1\u54c1\u724c\u9ad4\u9a57\u7684\u85dd\u8853\uff0c\u4f46\u5c1a\u672a\u5728\u7db2\u8def\u4e0a\u8907\u88fd\u3002<\/p>\n\n\n\n<p>\u5728\u63a1\u7528 DTC \u7b56\u7565\u6642\uff0c\u54c1\u724c\u9700\u8981\u8003\u616e\u5982\u4f55\u91cd\u65b0\u6253\u9020\u500b\u4eba\u5316\u89f8\u611f\u3002\u50b3\u7d71\u4e0a\uff0c\u6d88\u8cbb\u8005\u975e\u5e38\u91cd\u8996\u5e97\u5167\u92b7\u552e\u52a9\u7406\u7684\u5354\u52a9\u3001\u5efa\u8b70\u548c\u63a8\u85a6\u3002 <\/p>\n\n\n\n<p>\u73fe\u5728\uff0c\u6d88\u8cbb\u8005\u5728\u7db2\u4e0a\u8cfc\u7269\u6642\u671f\u671b\u5f97\u5230\u540c\u6a23\u7a0b\u5ea6\u7684\u6307\u5c0e\u3002\u900f\u904e\u6307\u5357\u92b7\u552e\u5de5\u5177\u548c\u96fb\u5b50\u90f5\u4ef6\u518d\u884c\u92b7\u7b49\u6280\u8853\uff0c\u60a8\u6c92\u6709\u7406\u7531\u4e0d\u80fd\u5728\u7db2\u7ad9\u4e0a\u63d0\u4f9b\u8fd1\u4e4e\u76f8\u540c\u7684\u5ba2\u6236\u9ad4\u9a57\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u8207\u60a8\u7684\u5ba2\u6236\u4ea4\u8ac7<\/strong><\/h3>\n\n\n\n<p>\u79d1\u6280\u63d0\u4f9b\u5e6b\u52a9\u7684\u4e00\u7a2e\u65b9\u5f0f\u662f\u900f\u904e\u554f\u984c\u89e3\u6c7a\u7a0b\u5e8f\u548c\u8abf\u67e5\u7b49\u4e92\u52d5\u5f0f\u73fe\u5834\u5de5\u5177\u3002\u50cf\u5728\u5e97\u5167\u4e00\u6a23\u8aee\u8a62\u9867\u5ba2\uff0c\u60a8\u53ef\u4ee5\u6307\u5c0e\u4ed6\u5011\u5b8c\u6210\u4ed6\u5011\u7684\u5de5\u4f5c <a href=\"https:\/\/vibetrace.com\/zh\/\u5ba2\u6236\u7d30\u5206\/\" data-type=\"page\" data-id=\"24126\">\u65c5\u884c<\/a>\uff0c\u78ba\u5b9a\u5b58\u53d6\u610f\u5716\u4e26\u5c07\u5176\u5f15\u5c0e\u81f3\u76f8\u95dc\u7522\u54c1\u4e26\u6700\u7d42\u5be6\u73fe\u8f49\u63db\u3002<\/p>\n\n\n\n<p>\u9664\u4e86\u5728\u55ae\u7368\u62dc\u8a2a\u4e2d\u70ba\u5ba2\u6236\u63d0\u4f9b\u5e6b\u52a9\u4e4b\u5916\uff0c\u96a8\u8457\u6642\u9593\u7684\u63a8\u79fb\uff0c\u60a8\u9084\u53ef\u4ee5\u66f4\u6e05\u6670\u5730\u4e86\u89e3\u60a8\u7684\u5ba2\u6236\u7fa4\u3002\u9019\u7a2e\u5c0d\u8a71\u5c6c\u65bc <a href=\"https:\/\/vibetrace.com\/zh\/\u96f6\u65b9\u6578\u64da\u7684\u91cd\u8981\u6027-\u5982\u4f55\u5f9e\u4e2d\u7372\u5229\/\" data-type=\"post\" data-id=\"22333\">\u96f6\u65b9\u6578\u64da<\/a>\uff0c\u7531\u5ba2\u6236\u8072\u660e\uff0c\u5c0d\u65bc\u4e86\u89e3\u5ba2\u6236\u9020\u8a2a\u60a8\u7db2\u7ad9\u7684\u539f\u56e0\u53ca\u5176\u671f\u671b\u81f3\u95dc\u91cd\u8981\u3002 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<\/a><\/p>","protected":false},"author":8,"featured_media":24296,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[43],"tags":[149,89,136],"class_list":["post-23446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-info","tag-direct-to-consummer","tag-level2","tag-ve","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/posts\/23446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/comments?post=23446"}],"version-history":[{"count":5,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/posts\/23446\/revisions"}],"predecessor-version":[{"id":24413,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/posts\/23446\/revisions\/24413"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/media\/24296"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/media?parent=23446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/categories?post=23446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/zh\/wp-json\/wp\/v2\/tags?post=23446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}