{"id":21049,"date":"2023-04-19T10:28:31","date_gmt":"2023-04-19T10:28:31","guid":{"rendered":"https:\/\/vibetrace.com\/?p=21049"},"modified":"2023-11-20T22:40:00","modified_gmt":"2023-11-20T22:40:00","slug":"top-5-ways-your-fashion-brand-can-build-its-email-list","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/zh\/\u60a8\u7684\u6642\u5c1a\u54c1\u724c\u69cb\u5efa\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u7684-5-\u7a2e\u6700\u4f73\u65b9\u5f0f\/","title":{"rendered":"\u5efa\u7acb\u6642\u5c1a\u54c1\u724c\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u7684 5 \u7a2e\u6700\u4f73\u65b9\u6cd5"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><style>.kb-table-of-content-nav.kb-table-of-content-id21049_8e4a5f-16 .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 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<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u7576\u4eca\u5927\u591a\u6578\u71df\u92b7\u4eba\u54e1\u4f7f\u7528\u96fb\u5b50\u90f5\u4ef6\u5411\u66f4\u5ee3\u6cdb\u7684\u53d7\u773e\u5206\u767c\u5167\u5bb9\u3002\u4f46\u662f\uff0c\u8981\u958b\u59cb\u4f7f\u7528\u71df\u92b7\u96fb\u5b50\u90f5\u4ef6\uff0c\u60a8\u7684\u54c1\u724c\u9700\u8981\u5275\u5efa\u8a02\u95b1\u8005\u5217\u8868\u3002<\/p>\n\n\n\n<p>A<strong> \u8a02\u6236\u5217\u8868\u6216\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\uff0c <\/strong>\u662f\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u7684\u96c6\u5408\uff0c\u60a8\u53ef\u4ee5\u5f9e\u6709\u8208\u8da3\u63a5\u6536\u6709\u95dc\u66f4\u65b0\u3001\u512a\u60e0\u3001\u6298\u6263\u6216\u4efb\u4f55\u5176\u4ed6\u696d\u52d9\u8a73\u7d30\u4fe1\u606f\u7684\u4fe1\u606f\u7684\u8a2a\u554f\u8005\u6216\u5ba2\u6236\u8655\u6536\u96c6\u9019\u4e9b\u5730\u5740\u3002<\/p>\n\n\n\n<p>\u6b64\u5916\uff0c\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u53ef\u4ee5\u6210\u70ba\u60a8\u7684\u6642\u5c1a\u54c1\u724c\u5c55\u793a\u7522\u54c1\u4e26\u8b93\u5ba2\u6236\u4e86\u89e3\u6700\u65b0\u4fe1\u606f\u7684\u6709\u6548\u65b9\u5f0f\u3002\u8a72\u65b9\u6cd5\u53ef\u4ee5\u5e6b\u52a9\u60a8\u64f4\u5927\u5f71\u97ff\u7bc4\u570d\u3001\u63d0\u9ad8\u53c3\u8207\u5ea6\u4e26\u4fdd\u6301\u826f\u597d\u7684\u6295\u8cc7\u56de\u5831\u7387\u3002<\/p>\n\n\n\n<p>\u5efa\u7acb\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u9084\u53ef\u4ee5\u8b93\u60a8\u8fce\u5408\u65b0\u5ba2\u6236\u548c\u73fe\u6709\u5ba2\u6236\u3002\u6839\u64da <a href=\"https:\/\/www.insiderintelligence.com\/insights\/email-marketing-personalization-trends\/\" target=\"_blank\" rel=\"noopener\">\u5167\u5e55\u60c5\u5831<\/a>\uff0c\u8a72\u65b9\u6cd5\u8ca0\u8cac 81% \u7684\u5ba2\u6236\u7372\u53d6\u548c 80% \u7684\u5ba2\u6236\u4fdd\u7559\u3002\u60a8\u53ef\u4ee5\u9032\u4e00\u6b65\u5229\u7528\u96fb\u5b50\u90f5\u4ef6\u4f86\u9f13\u52f5\u91cd\u8907\u8cfc\u8cb7\u548c\u63a8\u85a6\uff0c\u5f9e\u800c\u63d0\u9ad8\u5ba2\u6236\u5fe0\u8aa0\u5ea6\u548c\u92b7\u91cf\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u64f4\u5927\u8a02\u95b1\u8005\u540d\u55ae\u7684 7 \u7a2e\u65b9\u6cd5<\/h2>\n\n\n\n<p>\u5728\u88fd\u5b9a\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u7b56\u7565\u4e4b\u524d\uff0c\u60a8\u9700\u8981\u4e00\u500b\u8a02\u95b1\u8005\u5217\u8868\u3002\u60a8\u53ef\u4ee5\u901a\u904e\u63a1\u53d6\u4ee5\u4e0b\u8209\u63aa\u5c07\u66f4\u591a\u5ba2\u6236\/\u6f5b\u5728\u5ba2\u6236\u6dfb\u52a0\u5230\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u4e2d\uff1a&nbsp;&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"885\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/7-ways-to-grow-your-subscribers-list.png\" alt=\"\" class=\"wp-image-21178\" style=\"width:569px;height:629px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/7-ways-to-grow-your-subscribers-list.png 800w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/7-ways-to-grow-your-subscribers-list-271x300.png 271w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/7-ways-to-grow-your-subscribers-list-768x850.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/7-ways-to-grow-your-subscribers-list-11x12.png 11w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5275\u5efa\u7db2\u7ad9\u96fb\u5b50\u90f5\u4ef6\u9078\u64c7\u52a0\u5165\u8868\u683c<\/strong><\/h3>\n\n\n\n<p>\u9078\u64c7\u52a0\u5165\u7684\u96fb\u5b50\u90f5\u4ef6\u8868\u683c\u9f13\u52f5\u7db2\u7ad9\u8a2a\u554f\u8005\u8a3b\u518a\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\/\u65b0\u805e\u901a\u8a0a\u3002\u8a72\u8868\u683c\u6536\u96c6\u95dc\u9375\u7684\u5ba2\u6236\u6578\u64da\uff0c\u4f8b\u5982\u59d3\u540d\u3001\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u548c\u4eba\u53e3\u7d71\u8a08\u4fe1\u606f\uff0c\u4f7f\u54c1\u724c\u80fd\u5920\u5411\u6536\u4ef6\u4eba\u767c\u9001\u500b\u6027\u5316\u96fb\u5b50\u90f5\u4ef6\u3002\u901a\u904e\u8a3b\u518a\uff0c\u6f5b\u5728\u5ba2\u6236\u540c\u610f\u63a5\u6536\u4f86\u81ea\u60a8\u7684\u54c1\u724c\u7684\u4fe1\u606f\u548c\u4fc3\u92b7\u96fb\u5b50\u90f5\u4ef6\u3002<\/p>\n\n\n\n<p>\u78ba\u4fdd\u60a8\u63d0\u4f9b\u7528\u6236\u7121\u6cd5\u6297\u62d2\u7684\u6fc0\u52f5\u63aa\u65bd\u3002\u9019\u53ef\u4ee5\u5305\u62ec\u6298\u6263\u5238\u3001\u8cb7\u4e00\u9001\u4e00\u512a\u60e0\u3001\u514d\u8cbb\u9001\u8ca8\u5238\u3001\u7368\u5bb6\u512a\u60e0\u7b49\u7b49\u3002\u78ba\u5b9a\u60a8\u7684\u5ba2\u6236\u60f3\u8981\u4ec0\u9ebc\uff0c\u4e26\u7528\u5b83\u4f86\u63a8\u52d5\u8a3b\u518a\uff01<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u8209\u8fa6\u4fc3\u92b7\u8d08\u54c1\u7af6\u8cfd<\/strong><\/h3>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u5229\u7528\u793e\u4ea4\u5a92\u9ad4\u7684\u529b\u91cf\u4f86\u64f4\u5927\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u3002\u6700\u6709\u6548\u7684\u7b56\u7565\u4e4b\u4e00\u662f\u4f7f\u7528\u4fc3\u92b7\u8d08\u54c1\u3002\u9019\u4e9b\u7af6\u8cfd\u4e0d\u50c5\u5438\u5f15\u60a8\u7684\u5ba2\u6236\uff0c\u9084\u9f13\u52f5\u4ed6\u5011\u5c07\u60a8\u7684\u54c1\u724c\u4ecb\u7d39\u7d66\u4ed6\u5011\u7684\u793e\u4ea4\u5708\u3002<\/p>\n\n\n\n<p>\u4f46\u662f\uff0c\u5982\u679c\u60a8\u60f3\u4f7f\u7528\u8d08\u54c1\u4f86\u589e\u52a0\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\uff0c\u60a8\u53ef\u4ee5\u5617\u8a66\u5275\u5efa\u4e00\u500b\u5e16\u5b50\u4f86\u63d0\u4f9b\u4fc3\u92b7\u8d08\u54c1\uff0c\u4f8b\u5982\u6298\u6263\u5238\u3001\u79ae\u54c1\u7c43\uff0c\u751a\u81f3\u70ba\u524d 10 \u500b\u96fb\u5b50\u90f5\u4ef6\u8a02\u95b1\u8005\u63d0\u4f9b\u734e\u54c1\u3002<\/p>\n\n\n\n<p>\u8981\u8a18\u4f4f\u7684\u4e00\u500b\u63d0\u793a\u662f\uff0c\u78ba\u4fdd\u4f7f\u7528\u4e3b\u984c\u6a19\u7c64\u548c\u5176\u4ed6\u76f8\u95dc\u95dc\u9375\u5b57\u4f86\u63d0\u9ad8\u53ef\u898b\u6027\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6709\u5438\u5f15\u529b\u7684\u6298\u6263\u548c\u4fc3\u92b7\u8d08\u54c1\u9078\u9805<\/strong><\/h3>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u5229\u7528\u9019\u4e9b\u6298\u6263\u548c\u4fc3\u92b7\u8d08\u54c1\u9078\u9805\uff0c\u8b93\u60a8\u7684\u5ba2\u6236\u4eab\u53d7\u96fb\u5b50\u90f5\u4ef6\u8a02\u95b1\u7684\u6a02\u8da3\u3002 <\/p>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u5617\u8a66\u4ee5\u4e0b\u4e00\u4e9b\u5efa\u8b70\uff1a<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u65cb\u8f49\u8f2a\u5b50\u5c0f\u90e8\u4ef6<\/h4>\n\n\n\n<p>\u65cb\u8f49\u8f2a\u5b50\u5c0f\u90e8\u4ef6\u662f\u4fdd\u6301\u5ba2\u6236\u5c0d\u60a8\u7684\u7522\u54c1\u8208\u8da3\u7684\u6709\u6548\u65b9\u6cd5\u4e4b\u4e00\u3002\u60a8\u7684\u7db2\u7ad9\u8a2a\u554f\u8005\u53ef\u4ee5\u5728\u63d0\u4ea4\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u5f8c\u8d0f\u5f97\u6298\u6263\u5238\u6216\u514d\u8cbb\u7522\u54c1\u3002\u653e\u7f6e\u6b64\u5c0f\u90e8\u4ef6\u7684\u6700\u4f73\u6642\u9593\u662f\u7576\u8a2a\u554f\u8005\u5728\u7db2\u7ad9\u4e0a\u82b1\u8cbb\u4e86\u7279\u5b9a\u6642\u9593\u6216\u5373\u5c07\u96e2\u958b\u7db2\u7ad9\u6642\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u522e\u522e\u6d3b\u52d5<\/h4>\n\n\n\n<p>\u522e\u522e\u6d3b\u52d5\u57fa\u65bc\u7528\u6236\u82b1\u8cbb\u4e00\u6bb5\u6642\u9593\u700f\u89bd\u7db2\u7ad9\u5f8c\u51fa\u73fe\u7684\u522e\u522e\u6298\u6263\u5361\u3002\u60a8\u53ef\u4ee5\u7528\u5b83\u4f86\u7528\u5ba2\u6236\u7684\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u63db\u53d6\u6298\u6263\u5361\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u7522\u54c1\u8d08\u54c1\u7af6\u8cfd<\/h4>\n\n\n\n<p>\u5617\u8a66\u53c3\u52a0\u4e00\u4e9b\u6bd4\u8cfd\uff01\u60a8\u53ef\u4ee5\u5229\u7528\u6b64\u6280\u8853\u4f86\u589e\u52a0\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u4ee5\u53ca\u60a8\u7684\u6d88\u8cbb\u7387\u3002\u56e0\u6b64\uff0c\u767c\u8d77\u4e00\u9805\u6d3b\u52d5\u4e26\u8981\u6c42\u76ee\u6a19\u53d7\u773e\u63d0\u4f9b\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u4ee5\u53c3\u52a0\u6bd4\u8cfd\u3002\u78ba\u4fdd\u5728\u793e\u4ea4\u5a92\u9ad4\u4e0a\u5ba3\u50b3\u6bd4\u8cfd\uff0c\u4e26\u5728\u60a8\u7684\u7db2\u7ad9\u4e0a\u6295\u653e\u6a6b\u5e45\u4f86\u5ba3\u50b3\u8d08\u54c1\u6bd4\u8cfd\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5efa\u7acb\u60a8\u7684\u793e\u4ea4\u5a92\u9ad4\u5f62\u8c61<\/strong><\/h3>\n\n\n\n<p>A <a href=\"https:\/\/www.marketingdive.com\/news\/90-of-people-buy-from-brands-they-follow-on-social-media-study-says\/577882\/\" target=\"_blank\" rel=\"noopener\">\u5b78\u7fd2<\/a> 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class=\"wp-block-heading\"><strong>\u555f\u52d5\u63a8\u85a6\u8a08\u5283<\/strong><\/h3>\n\n\n\n<p>\u63a8\u85a6\u8a08\u5283\u5275\u5efa <a href=\"https:\/\/www.invespcro.com\/blog\/referral-marketing\/\" target=\"_blank\" rel=\"noopener\">30%<\/a> \u6bd4\u5176\u4ed6\u71df\u92b7\u6e20\u9053\u66f4\u591a\u7684\u53ef\u8f49\u63db\u6f5b\u5728\u5ba2\u6236\u3002\u90a3\u9ebc\uff0c\u70ba\u4ec0\u9ebc\u4e0d\u4f7f\u7528\u5b83\u4f86\u70ba\u60a8\u7684\u90f5\u4ef6\u5217\u8868\u5438\u5f15\u6709\u524d\u9014\u7684\u8a02\u95b1\u8005\u5462\uff1f<\/p>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u5275\u5efa\u4e00\u500b\u91cc\u7a0b\u7891\u63a8\u85a6\u7cfb\u7d71\uff0c\u9f13\u52f5\u5ba2\u6236\u9054\u5230\u7279\u5b9a\u7684\u91cc\u7a0b\u7891\u4ee5\u7372\u53d6\u734e\u52f5\u3002\u4f8b\u5982\uff0c\u63a8\u85a6\u60a8\u7684\u54c1\u724c\u4e26\u5ba3\u50b3 3 \u500b\u96fb\u5b50\u90f5\u4ef6\u8a3b\u518a\u7684\u5ba2\u6236\u53ef\u80fd\u6703\u6536\u5230 10% \u6298\u6263\uff0c\u800c\u5438\u5f15 5 \u500b\u96fb\u5b50\u90f5\u4ef6\u8a3b\u518a\u7684\u5ba2\u6236\u5247\u53ef\u4ee5\u4eab\u53d7 20% \u6298\u6263\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u92b7\u552e\u9ede (POS) \u96fb\u5b50\u90f5\u4ef6\u6536\u96c6<\/strong><\/h3>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u4f7f\u7528\u92b7\u552e\u9ede (POS) \u96fb\u5b50\u90f5\u4ef6\u6536\u96c6\u4f86\u78ba\u4fdd\u5ba2\u6236\u5728\u7d50\u5e33\u524d\u8f38\u5165\u4ed6\u5011\u7684\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\uff0c\u4ee5\u81ea\u52d5\u6210\u70ba\u60a8\u7684\u90f5\u5bc4\u5217\u8868\u7684\u4e00\u90e8\u5206\u3002\u6b64\u8a08\u5283\u9084\u53ef\u4ee5\u5e6b\u52a9\u60a8\u6536\u96c6\u91cd\u8981\u7684\u5ba2\u6236\u6578\u64da\uff0c\u4f8b\u5982\u4ed6\u5011\u7684\u504f\u597d\uff0c\u60a8\u7a0d\u5f8c\u53ef\u4ee5\u4f7f\u7528\u9019\u4e9b\u6578\u64da\u767c\u9001\u5b9a\u5236\u96fb\u5b50\u90f5\u4ef6\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u7b56\u7565\u6027\u653e\u7f6e\u7684\u5f48\u51fa\u7a97\u53e3<\/strong><\/h3>\n\n\n\n<p>\u7db2\u7ad9\u5f48\u51fa\u7a97\u53e3\u662f\u8981\u6c42\u60a8\u7db2\u7ad9\u7684\u8a2a\u554f\u8005\u5728\u60a8\u7684\u90f5\u4ef6\u5217\u8868\u4e0a\u8a3b\u518a\u7684\u6700\u4f73\u65b9\u5f0f\u4e4b\u4e00\uff01\u56e0\u6b64\uff0c\u8acb\u4f7f\u7528\u6b64\u6280\u8853\u901a\u904e\u5728\u7db2\u7ad9\u4e0a\u7684\u67d0\u4e9b\u4f4d\u7f6e\u653e\u7f6e\u5f48\u51fa\u7a97\u53e3\u4f86\u7372\u5f97\u65b0\u7684\u96fb\u5b50\u90f5\u4ef6\u8a02\u95b1\u8005\u3002\u9019\u53ef\u4ee5\u5e6b\u52a9\u60a8\u8aaa\u670d\u7db2\u7ad9\u8a2a\u554f\u8005\u8a3b\u518a\u60a8\u7684\u65b0\u805e\u901a\u8a0a\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u60a8\u53ef\u4ee5\u4f7f\u7528\u7684\u4e00\u4e9b\u985e\u578b\u7684\u5f48\u51fa\u7a97\u53e3\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/types-of-pop-ups-683x1024.png\" alt=\"\" class=\"wp-image-21179\" style=\"width:387px;height:580px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/types-of-pop-ups-683x1024.png 683w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/types-of-pop-ups-200x300.png 200w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/types-of-pop-ups-768x1152.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/types-of-pop-ups-8x12.png 8w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/types-of-pop-ups.png 800w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" 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gb-headline-text\">\u5e95\u7dda<\/h2>\n\n\n\n<p>\u5efa\u7acb\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u662f\u672a\u4f86\u9032\u884c\u5353\u8d8a\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u7684\u7b2c\u4e00\u6b65\u3002<\/p>\n\n\n\n<p>\u8acb\u6ce8\u610f\uff0c\u96fb\u5b50\u90f5\u4ef6\u662f\u7522\u751f\u6f5b\u5728\u5ba2\u6236\u548c\u589e\u52a0\u8f49\u63db\u7684\u597d\u65b9\u6cd5\u3002\u4e0d\u904e\uff0c\u5728\u88fd\u5b9a\u96fb\u5b50\u90f5\u4ef6\u7b56\u7565\u4e4b\u524d\uff0c\u60a8\u9700\u8981\u64c1\u6709\u4e00\u4efd\u5065\u5eb7\u7684\u8a02\u95b1\u8005\u6e05\u55ae\u3002\u91cd\u8981\u7684\u662f\u8981 <a href=\"https:\/\/www.emailvendorselection.com\/email-scrubbing\" target=\"_blank\" rel=\"noopener\">\u6e05\u7406\u4f60\u7684\u96fb\u5b50\u90f5\u4ef6\u5217\u8868<\/a> 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