{"id":17903,"date":"2023-02-07T16:32:52","date_gmt":"2023-02-07T16:32:52","guid":{"rendered":"https:\/\/vibetrace.com\/?p=17903"},"modified":"2024-03-29T22:03:26","modified_gmt":"2024-03-29T22:03:26","slug":"improve-email-deliverability","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/zh\/\u63d0\u9ad8\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\/","title":{"rendered":"\u63d0\u9ad8\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387"},"content":{"rendered":"<div 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class=\"wp-block-heading\">\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u7c21\u4ecb<\/h3>\n\n\n\n<p>\u5728\u7c21\u4ecb\u4e2d\uff0c\u89e3\u91cb\u4ec0\u9ebc\u662f\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u4ee5\u53ca\u70ba\u4ec0\u9ebc\u5b83\u5c0d\u4f01\u696d\u5f88\u91cd\u8981\u3002\u6982\u8ff0\u672c\u6587\u5c07\u6db5\u84cb\u7684\u4e3b\u8981\u4e3b\u984c\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u54ea\u4e9b\u56e0\u7d20\u6703\u5f71\u97ff\u96fb\u5b50\u90f5\u4ef6\u7684\u9001\u9054\u7387\uff1f <\/h3>\n\n\n\n<p>\u5728\u9019\u88e1\uff0c\u6211\u5011\u8a0e\u8ad6\u53ef\u80fd\u5f71\u97ff\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u7684\u5404\u7a2e\u56e0\u7d20\uff0c\u4f8b\u5982\u96fb\u5b50\u90f5\u4ef6\u5167\u5bb9\u3001\u96fb\u5b50\u90f5\u4ef6\u5217\u8868\u8cea\u91cf\u3001\u96fb\u5b50\u90f5\u4ef6\u767c\u9001\u983b\u7387\u7b49\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u767c\u4ef6\u4eba IP 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class=\"wp-block-heading\">\u5e38\u898b\u7684\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u932f\u8aa4<\/h3>\n\n\n\n<p>\u8b93\u6211\u5011\u8a0e\u8ad6\u4e00\u4e0b\u4f01\u696d\u6700\u5e38\u72af\u7684\u932f\u8aa4\uff0c\u9019\u4e9b\u932f\u8aa4\u53ef\u80fd\u6703\u5c0d\u96fb\u5b50\u90f5\u4ef6\u7684\u9001\u9054\u7387\u7522\u751f\u8ca0\u9762\u5f71\u97ff\u3002\u60a8\u60f3\u4e86\u89e3\u5982\u4f55\u907f\u514d\u9019\u4e9b\u932f\u8aa4\u55ce\uff1f<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u5411\u904e\u6642\u7684\u5217\u8868\u767c\u9001\u96fb\u5b50\u90f5\u4ef6\uff1a\u5411\u5305\u542b\u7121\u6548\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u6216\u5783\u573e\u90f5\u4ef6\u9677\u9631\u7684\u5217\u8868\u767c\u9001\u96fb\u5b50\u90f5\u4ef6\u53ef\u80fd\u6703\u640d\u5bb3\u767c\u4ef6\u4eba\u5728 ISP \u4e2d\u7684\u8072\u8b7d\u3002<\/li>\n\n\n\n<li>\u4e0d\u4f7f\u7528\u8eab\u4efd\u9a57\u8b49\u65b9\u6cd5\uff1a\u4e0d\u4f7f\u7528 SPF\u3001DKIM \u548c DMARC \u7b49\u8eab\u4efd\u9a57\u8b49\u65b9\u6cd5\u53ef\u80fd\u6703\u5c0e\u81f4\u96fb\u5b50\u90f5\u4ef6\u88ab\u6a19\u8a18\u70ba\u5783\u573e\u90f5\u4ef6\u3002<\/li>\n\n\n\n<li>\u683c\u5f0f\u4e0d\u6b63\u78ba\u7684\u96fb\u5b50\u90f5\u4ef6\uff1a\u683c\u5f0f\u4e0d\u6b63\u78ba\u7684\u96fb\u5b50\u90f5\u4ef6\u4ee5\u53ca\u932f\u8aa4\u7684 HTML \u6216\u7de8\u78bc\u53ef\u80fd\u6703\u5c0e\u81f4\u96fb\u5b50\u90f5\u4ef6\u88ab ISP \u963b\u6b62\u3002<\/li>\n\n\n\n<li>\u7f3a\u4e4f\u5206\u6bb5\uff1a\u5411\u5217\u8868\u4e2d\u7684\u6bcf\u500b\u6536\u4ef6\u4eba\u767c\u9001\u76f8\u540c\u7684\u90f5\u4ef6\u53ef\u80fd\u6703\u88ab\u8996\u70ba\u5783\u573e\u90f5\u4ef6\u3002\u5c0d\u5217\u8868\u9032\u884c\u5206\u6bb5\u4e26\u70ba\u6bcf\u500b\u6536\u4ef6\u4eba\u5b9a\u5236\u6d88\u606f\u53ef\u4ee5\u5e6b\u52a9\u63d0\u9ad8\u9001\u9054\u7387\u3002<\/li>\n\n\n\n<li>\u4e0d\u76e3\u63a7\u5206\u6790\uff1a\u4e0d\u76e3\u63a7\u6240\u767c\u9001\u96fb\u5b50\u90f5\u4ef6\u7684\u5206\u6790\u53ef\u80fd\u6703\u5c0e\u81f4\u96e3\u4ee5\u78ba\u5b9a\u53ef\u63d0\u9ad8\u9001\u9054\u7387\u7684\u9818\u57df\u3002<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u5de5\u5177\u548c\u670d\u52d9<\/h3>\n\n\n\n<p>\u672c\u7bc0\u6982\u8ff0\u4e86\u53ef\u5e6b\u52a9\u4f01\u696d\u63d0\u9ad8\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u7684\u4e0d\u540c\u5de5\u5177\u548c\u670d\u52d9\u3002 <\/p>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u4f7f\u7528\u591a\u7a2e\u5de5\u5177\u4f86\u63d0\u9ad8\u96fb\u5b50\u90f5\u4ef6\u7684\u9001\u9054\u7387\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u96fb\u5b50\u90f5\u4ef6\u6e2c\u8a66\u5de5\u5177\u3002\u4f8b\u5982\uff1ahttps:\/\/www.mail-tester.com\/<\/li>\n\n\n\n<li>\u9ed1\u540d\u55ae\u76e3\u63a7<\/li>\n\n\n\n<li>\u96fb\u5b50\u90f5\u4ef6\u5167\u5bb9\u5783\u573e\u90f5\u4ef6\u6aa2\u67e5\u548c\u60a8\u9700\u8981\u907f\u514d\u7684\u95dc\u9375\u5b57\u3002<\/li>\n<\/ul>\n\n\n<div class=\"gb-container gb-container-7b568b8d\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-88b6c416 gb-headline-text\">\u9700\u8981\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u65b9\u9762\u7684\u5e6b\u52a9\u55ce\uff1f<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-01d03e37 gb-headline-text\">\u6211\u5011\u63d0\u4f9b\u5f9e\u6230\u7565\u5230\u5be6\u65bd\u548c\u8ddf\u8e2a\u7684\u8a17\u7ba1\u670d\u52d9\u3002\u901a\u5e38\u7d50\u679c\u6703\u589e\u52a0 15-25%\u3002\u8b93\u6211\u5011\u770b\u770b\u6211\u5011\u5982\u4f55\u5e6b\u52a9\u60a8\uff01<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-b6496486\">\n\n<a class=\"gb-button gb-button-4f70dbbd gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/zh\/\u71df\u92b7\u81ea\u52d5\u5316\u670d\u52d9\/\">\u4e86\u89e3\u66f4\u591a<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">\u7d50\u8ad6<\/h3>\n\n\n\n<p>\u96fb\u5b50\u90f5\u4ef6\u7684\u9001\u9054\u7387\u4e26\u4e0d\u662f\u4e00\u4ef6\u5bb9\u6613\u7684\u4e8b\u3002\u60a8\u9700\u8981\u5177\u5099\u8db3\u5920\u7684\u6280\u8853\u80fd\u529b\uff0c\u624d\u80fd\u4e86\u89e3\u60a8\u767c\u9001\u7684\u96fb\u5b50\u90f5\u4ef6\u7684\u8eab\u4efd\u9a57\u8b49\u548c\u5167\u5bb9\u71df\u92b7\u80cc\u5f8c\u7684\u8a73\u7d30\u4fe1\u606f\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u6307\u6a19\u548c\u57fa\u6e96<\/h2>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u6211\u5011@Vibetrace \u5c0d\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u7684\u770b\u6cd5\u3002<\/p>\n\n\n\n<p>\u6211\u5011\u7684\u6d3b\u52d5\u9810\u71b1\u7b56\u7565\u662f\u958b\u59cb\u4f7f\u7528 Vibetrace \u767c\u9001\u7684\u7d55\u4f73\u6a21\u677f\u3002 <\/p>\n\n\n\n<p>\u9996\u5148\u5c08\u6ce8\u65bc\u767c\u9001\u5230\u60a8\u7684 30 \u5929\u53c3\u8207\u7d30\u5206\uff0c\u4e26\u78ba\u4fdd\u60a8\u7684\u9001\u9054\u7387\u6307\u6a19\u8655\u65bc\u61c9\u6709\u7684\u4f4d\u7f6e\u3002\u6aa2\u67e5\u4e0b\u8868\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><\/td><td>\u7368\u7279\u7684\u6253\u958b\u7387<\/td><td>\u7368\u7279\u9ede\u64ca\u7387<\/td><td>\u8df3\u51fa\u7387<\/td><td>\u9000\u8a02\u7387<\/td><td>\u5783\u573e\u90f5\u4ef6\u7387<\/td><\/tr><tr><td>\u5049\u5927\u7684<\/td><td>20%\u4ee5\u4e0a<\/td><td>2.5%\u4ee5\u4e0a<\/td><td>\u5c0f\u65bc0.3%<\/td><td>\u5c0f\u65bc0.2%<\/td><td>\u5c0f\u65bc0.03%<\/td><\/tr><tr><td>\u7cbe\u901a<\/td><td>10-20%<\/td><td>1.5-2.5%<\/td><td>0.3-0.6%<\/td><td>0.2-0.3%<\/td><td>0.03-0.06%<\/td><\/tr><tr><td>\u6539\u9032\u7a7a\u9593<\/td><td>5-10%<\/td><td>1-1.5%<\/td><td>0.6-1%<\/td><td>0.3-0.8%<\/td><td>0.06-0.10%<\/td><\/tr><tr><td>\u6279\u5224\u7684<\/td><td>\u5c0f\u65bc5%<\/td><td>\u5c0f\u65bc1%<\/td><td>1%\u4ee5\u4e0a<\/td><td>0.8%\u4ee5\u4e0a<\/td><td>0.10%\u4ee5\u4e0a<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Vibetrace \u4ea4\u4ed8\u80fd\u529b\u57fa\u6e96<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u7576\u6211\u5011\u8a0e\u8ad6\u6bcf\u500b\u5e33\u6236\u7d1a\u5225\u7684\u96fb\u5b50\u90f5\u4ef6\u9001\u9054\u7387\u6642\uff0c\u6211\u5011\u901a\u5e38\u6703\u67e5\u770b\u9019\u4e9b\u6578\u5b57\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u9810\u71b1\u904e\u7a0b<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u4ec0\u9ebc\u662f\u96fb\u5b50\u90f5\u4ef6\u767c\u9001\u9810\u71b1\u904e\u7a0b\uff1f<\/h3>\n\n\n\n<p>\u96fb\u5b50\u90f5\u4ef6\u767c\u9001\u9810\u71b1\u662f\u5728\u4e00\u6bb5\u6642\u9593\u5167\u9010\u6f38\u589e\u52a0\u767c\u9001\u96fb\u5b50\u90f5\u4ef6\u91cf\u7684\u904e\u7a0b\u3002 <\/p>\n\n\n\n<p>\u6b64\u904e\u7a0b\u6709\u52a9\u65bc\u78ba\u4fdd\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u6d3b\u52d5\u6210\u529f\u767c\u9001\uff0c\u4e26\u4e14\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u4e0d\u6703\u88ab ISP \u963b\u6b62\u3002 <\/p>\n\n\n\n<p>\u5b83\u9084\u53ef\u4ee5\u8b93\u60a8\u5efa\u7acb\u4f5c\u70ba\u767c\u4ef6\u4eba\u7684\u8072\u8b7d\uff0c\u9019\u6709\u52a9\u65bc\u63d0\u9ad8\u60a8\u7684\u9001\u9054\u7387\u3002 <\/p>\n\n\n\n<p>\u71b1\u8eab\u5305\u62ec\u5728\u4e00\u6bb5\u6642\u9593\u5167\u767c\u9001\u5c11\u91cf\u96fb\u5b50\u90f5\u4ef6\u3001\u5411\u5217\u8868\u4e2d\u7684\u7279\u5b9a\u90e8\u5206\u767c\u9001\u66f4\u6709\u91dd\u5c0d\u6027\u7684\u96fb\u5b50\u90f5\u4ef6\u4ee5\u53ca\u66f4\u983b\u7e41\u5730\u8207\u5217\u8868\u4e92\u52d5\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">\u4f60\u559c\u6b61\u9019\u7bc7\u6587\u7ae0\u55ce\uff1f<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">\u52a0\u5165\u6211\u5011\u7684 CX for Retail \u5c08\u7528\u6642\u4e8b\u901a\u8a0a\uff01<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-1024x1024.jpeg\" alt=\"\" class=\"wp-image-15727\" style=\"width:188px;height:188px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg.jpeg 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-300x300.jpeg 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-150x150.jpeg 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-768x768.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">\u5bc6\u5207\u95dc\u6ce8\u5c0d\u512a\u5316\u6578\u5b57\u6536\u5165\u771f\u6b63\u91cd\u8981\u7684\u4e8b\u60c5\u3002<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"\u540d\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_blue_woman\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">\u8a02\u95b1\u6211<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"zh\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">\u55ae\u64ca\u6309\u9215\u5373\u8868\u793a\u60a8\u63a5\u53d7\u6211\u5011\u7684 <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/zh\/\u689d\u6b3e\u548c\u689d\u4ef6\/\" target=\"_blank\">\u689d\u6b3e\u53ca\u689d\u4ef6<\/a>\u3002\u60a8\u9084\u9700\u8981\u78ba\u8a8d\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u3002<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">\u5982\u4f55\u5728\u4efb\u4f55\u96fb\u5b50\u90f5\u4ef6\u670d\u52d9\u63d0\u4f9b\u5546\u8655\u9810\u71b1\u60a8\u7684\u96fb\u5b50\u90f5\u4ef6\u5e33\u6236\uff1f<\/h3>\n\n\n\n<p>\u53ea\u9700\u5e7e\u500b\u6613\u65bc\u7406\u89e3\u7684\u6b65\u9a5f\u5373\u53ef\u71b1\u8eab\u4e26\u589e\u52a0\u8207\u96fb\u5b50\u90f5\u4ef6\u63d0\u4f9b\u5546\u7684\u4e92\u52d5\u3002<\/p>\n\n\n\n<p><strong>\u7b2c\u4e00\u6b65\uff1a<\/strong> \u767c\u9001\u5230\u60a8\u6700\u8fd1 30 \u5929\u53c3\u8207\u7684\u7d30\u5206\u53d7\u773e\u7fa4<\/p>\n\n\n\n<p>\u6bcf\u9031\u57f7\u884c\u6b64\u64cd\u4f5c\uff0c\u76f4\u5230\u6253\u958b\u7387\u8d85\u904e 20%<\/p>\n\n\n\n<p><strong>\u7b2c\u4e8c\u6b65<\/strong>\uff1a\u767c\u9001\u5230\u60a8\u6700\u8fd1 60 \u5929\u53c3\u8207\u7684\u7d30\u5206\u53d7\u773e\u7fa4<\/p>\n\n\n\n<p>\u6bcf\u9031\u57f7\u884c\u6b64\u64cd\u4f5c\uff0c\u76f4\u5230\u6253\u958b\u7387\u8d85\u904e 20%<\/p>\n\n\n\n<p><strong>\u7b2c\u4e09\u6b65<\/strong>\uff1a\u767c\u9001\u81f3\u60a8\u6700\u8fd1 120 \u5929\u7684\u8a02\u5a5a\u4fe1\u606f<\/p>\n\n\n\n<p>\u6bcf\u9031\u57f7\u884c\u6b64\u64cd\u4f5c\uff0c\u76f4\u5230\u6253\u958b\u7387\u8d85\u904e 20%<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u7684 120 \u5929\u53c3\u8207\u7d30\u5206\u53d7\u773e\u7fa4\u7684\u6253\u958b\u7387\u8d85\u904e 20%\uff0c\u90a3\u9ebc\u60a8\u525b\u525b\u5b8c\u6210\u4e86\u71b1\u8eab\u53c3\u8207\u7b56\u7565\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"2100\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/02\/weekly-campaign-warm-up-engagement.png\" alt=\"\u6bcf\u9031\u96fb\u5b50\u90f5\u4ef6\u71df\u92b7\u9810\u71b1\u7b56\u7565\" class=\"wp-image-18359\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/02\/weekly-campaign-warm-up-engagement.png 800w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/02\/weekly-campaign-warm-up-engagement-114x300.png 114w, 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