{"id":26678,"date":"2024-08-15T13:49:47","date_gmt":"2024-08-15T13:49:47","guid":{"rendered":"https:\/\/vibetrace.com\/?p=26678"},"modified":"2024-08-15T14:21:12","modified_gmt":"2024-08-15T14:21:12","slug":"what-zero-party-data-points-should-i-be-collecting-9-questions-to-ask","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/sr\/9-\u043f\u0438\u0442\u0430\u045a\u0430-\u043a\u043e\u0458\u0430-\u0442\u0440\u0435\u0431\u0430-\u0434\u0430-\u043f\u043e\u0441\u0442\u0430\u0432\u0438\u043c\/","title":{"rendered":"\u041a\u043e\u0458\u0435 \u0442\u0430\u0447\u043a\u0435 \u043f\u043e\u0434\u0430\u0442\u0430\u043a\u0430 \u0417\u0435\u0440\u043e \u041f\u0430\u0440\u0442\u0438 \u0442\u0440\u0435\u0431\u0430 \u0434\u0430 \u043f\u0440\u0438\u043a\u0443\u043f\u0459\u0430\u043c? 9 \u043f\u0438\u0442\u0430\u045a\u0430 \u0437\u0430 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0430\u045a\u0435"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>\u041e\u0432\u0430\u0458 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href=\"https:\/\/vibetrace.com\/sr\/\u0432\u0445\u0438\u0442\u0435-\u043b\u0430\u0431\u0435\u043b-\u0434\u0435\u043c\u043e\/\">\u041f\u043e\u0433\u043b\u0435\u0434\u0430\u0458\u0442\u0435 \u0434\u0435\u043c\u043e<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-experience.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"667\" height=\"833\" data-id=\"26680\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-experience.png\" alt=\"\" class=\"wp-image-26680\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-experience.png 667w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-experience-240x300.png 240w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-experience-10x12.png 10w\" sizes=\"auto, (max-width: 667px) 100vw, 667px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-goal.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"673\" height=\"845\" data-id=\"26684\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-goal.png\" alt=\"\" class=\"wp-image-26684\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-goal.png 673w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-goal-239x300.png 239w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-goal-10x12.png 10w\" sizes=\"auto, (max-width: 673px) 100vw, 673px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-expectation.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"838\" data-id=\"26689\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-expectation.png\" alt=\"\" class=\"wp-image-26689\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-expectation.png 668w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-expectation-239x300.png 239w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-expectation-10x12.png 10w\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-product-interest.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"676\" height=\"844\" data-id=\"26686\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-product-interest.png\" alt=\"\" class=\"wp-image-26686\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-product-interest.png 676w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-product-interest-240x300.png 240w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-product-interest-10x12.png 10w\" sizes=\"auto, (max-width: 676px) 100vw, 676px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-user.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"666\" height=\"836\" data-id=\"26683\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-user.png\" alt=\"\" class=\"wp-image-26683\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-user.png 666w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-user-239x300.png 239w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-user-10x12.png 10w\" sizes=\"auto, (max-width: 666px) 100vw, 666px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-driver.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"841\" data-id=\"26685\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-driver.png\" alt=\"\" class=\"wp-image-26685\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-driver.png 668w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-driver-238x300.png 238w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-driver-10x12.png 10w\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-usage.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"665\" height=\"836\" data-id=\"26682\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-usage.png\" alt=\"\" class=\"wp-image-26682\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-usage.png 665w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-usage-239x300.png 239w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-usage-10x12.png 10w\" sizes=\"auto, (max-width: 665px) 100vw, 665px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-age.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"845\" data-id=\"26688\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-age.png\" alt=\"\" class=\"wp-image-26688\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-age.png 668w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-age-237x300.png 237w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-age-9x12.png 9w\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-timeline.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"842\" data-id=\"26687\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-timeline.png\" alt=\"\" class=\"wp-image-26687\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-timeline.png 668w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-timeline-238x300.png 238w, https:\/\/vibetrace.com\/wp-content\/uploads\/2024\/08\/zero-party-data-questions-purchase-timeline-10x12.png 10w\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" \/><\/a><\/figure>\n\n\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u0430\u043a\u043b\u0435, \u043a\u043e\u0458\u0430 \u043f\u0438\u0442\u0430\u045a\u0430 \u0442\u0440\u0435\u0431\u0430 \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u0438?<\/h2>\n\n\n\n<p>\u041c\u043e\u0436\u0435\u0442\u0435 \u043f\u0438\u0442\u0430\u0442\u0438 \u043e \u043c\u043d\u043e\u0433\u0438\u043c \u0441\u0442\u0432\u0430\u0440\u0438\u043c\u0430 \u043a\u043e\u0458\u0435 \u0431\u0438 \u0441\u0435 \u043e\u0434\u043d\u043e\u0441\u0438\u043b\u0435 \u043d\u0430 \u043f\u043e\u0441\u0430\u043e. \u0422\u0430\u043a\u043e\u0452\u0435 \u0440\u0430\u0437\u043c\u043e\u0442\u0440\u0438\u0442\u0435 \u043f\u0438\u0442\u0430\u045a\u0430 \u0437\u0430\u0441\u043d\u043e\u0432\u0430\u043d\u0430 \u043d\u0430 \u043f\u043e\u0437\u0438\u0446\u0438\u0458\u0438 \u043a\u043e\u0440\u0438\u0441\u043d\u0438\u043a\u0430 \u0443 <a href=\"https:\/\/vibetrace.com\/sr\/\u043c\u0430\u043b\u043e\u043f\u0440\u043e\u0434\u0430\u0458\u0430-\u043f\u0443\u0442\u043e\u0432\u0430\u045a\u0430-\u043a\u0443\u043f\u0430\u0446\u0430\/\" data-type=\"page\" data-id=\"25890\">\u043f\u0443\u0442\u043e\u0432\u0430\u045a\u0435 \u043a\u0443\u043f\u0430\u0446\u0430<\/a>.<\/p>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0443\u043f\u043e\u0442\u0440\u0435\u0431\u0438 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u043a\u0430\u043a\u043e \u0436\u0435\u043b\u0435 \u0434\u0430 \u043a\u043e\u0440\u0438\u0441\u0442\u0435 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434 \u0438\u043b\u0438 \u0433\u0434\u0435<\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0441\u0442\u0430\u0440\u043e\u0441\u0442\u0438 \u0438\u043b\u0438 \u043f\u043e\u043b\u0443 (\u0434\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0458\u0430)<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u043a\u043e\u0458\u0438 \u0458\u0435 \u0442\u0432\u043e\u0458 \u0443\u0437\u0440\u0430\u0441\u0442<\/li>\n\n\n\n<li>\u043a\u043e\u0458\u0438 \u0442\u0438 \u0458\u0435 \u0440\u043e\u0452\u0435\u043d\u0434\u0430\u043d<\/li>\n\n\n\n<li>\u043a\u043e\u0458\u0438 \u0441\u0438 \u0442\u0438 \u0445\u043e\u0440\u043e\u0441\u043a\u043e\u043f\u0441\u043a\u0438 \u0437\u043d\u0430\u043a<\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0441\u043a\u043e\u043c \u043e\u043a\u0432\u0438\u0440\u0443 \u043a\u0443\u043f\u043e\u0432\u0438\u043d\u0435:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u043a\u0430\u0434\u0430 \u0436\u0435\u043b\u0438\u0442\u0435 \u0434\u0430 \u043a\u0443\u043f\u0438\u0442\u0435<\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0432\u043e\u0437\u0430\u0447\u0443 \u0437\u0430 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\u0458\u0435 \u0440\u0430\u0437\u043b\u043e\u0433 \u0437\u0430 \u043a\u0443\u043f\u043e\u0432\u0438\u043d\u0443 \u043e\u0432\u043e\u0433\u0430: \u043f\u043e\u043a\u043b\u043e\u043d, \u043b\u0438\u0447\u043d\u0430 \u0443\u043f\u043e\u0442\u0440\u0435\u0431\u0430<\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0442\u0438\u043f\u0443 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430 (\u0444\u0438\u043b\u0442\u0440\u0438\u0440\u0430\u0458\u0442\u0435 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0435)<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0437\u0430 \u043a\u043e\u0458\u0443 \u0432\u0440\u0441\u0442\u0443 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430 \u0441\u0442\u0435 \u0437\u0430\u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u043d\u0438<\/li>\n\n\n\n<li>\u043a\u043e\u0458\u0435 \u0431\u043e\u0458\u0435 \u0432\u0438\u0448\u0435 \u0432\u043e\u043b\u0438\u0442\u0435<\/li>\n\n\n\n<li>\u043a\u043e\u0458\u0430 \u0432\u0435\u043b\u0438\u0447\u0438\u043d\u0430 \u0431\u0438 \u0431\u0438\u043b\u0430 \u043d\u0430\u0458\u0431\u043e\u0459\u0430 \u0437\u0430 \u0432\u0430\u0441<\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u043e\u0447\u0435\u043a\u0438\u0432\u0430\u045a\u0438\u043c\u0430<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0448\u0442\u0430 \u0458\u0435 \u043d\u0430\u0458\u0432\u0430\u0436\u043d\u0438\u0458\u0435 \u043f\u0440\u0438 \u0438\u0437\u0431\u043e\u0440\u0443 \u043e\u0432\u0435 \u0432\u0440\u0441\u0442\u0435 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0430<\/li>\n\n\n\n<li>\u0448\u0442\u0430 \u043c\u0438\u0441\u043b\u0438\u0442\u0435 \u043e \u043a\u043e\u0440\u0438\u0448\u045b\u0435\u045a\u0443 \u043e\u0432\u043e\u0433\u0430 <\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0446\u0438\u0459\u0435\u0432\u0438\u043c\u0430\/\u0437\u0430\u0431\u0440\u0438\u043d\u0443\u0442\u043e\u0441\u0442\u0438\u043c\u0430<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0448\u0442\u0430 \u0442\u0435 \u0431\u0440\u0438\u043d\u0435 \u043e \u043e\u0432\u043e\u043c\u0435<\/li>\n\n\n\n<li>\u0434\u0430 \u043b\u0438 \u0441\u0442\u0435 \u043e\u0432\u043e \u0440\u0430\u043d\u0438\u0458\u0435 \u043a\u0443\u043f\u0438\u043b\u0438?<\/li>\n<\/ul>\n\n\n\n<p>\u041f\u0438\u0442\u0430\u045a\u0430 \u043e \u0438\u0441\u043a\u0443\u0441\u0442\u0432\u0443:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u043a\u0430\u043a\u0432\u043e \u0458\u0435 \u0432\u0430\u0448\u0435 \u0438\u0441\u043a\u0443\u0441\u0442\u0432\u043e \u0443\u0440\u0430\u0434\u0438\u0442\u0435 \u0442\u043e \u0441\u0430\u043c\u0438<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041a\u0430\u043a\u043e \u043f\u0440\u0438\u043a\u0443\u043f\u0438\u0442\u0438 \u0417\u0435\u0440\u043e \u041f\u0430\u0440\u0442\u0438 \u043f\u043e\u0434\u0430\u0442\u043a\u0435<\/h2>\n\n\n\n<p>\u0414\u0430 \u0431\u0438\u0441\u0442\u0435 \u043f\u0440\u0438\u043a\u0443\u043f\u0438\u043b\u0438 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href=\"https:\/\/vibetrace.com\/sr\/\u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u0458\u0430-\u043a\u0443\u043f\u0430\u0446\u0430\/\" data-type=\"page\" data-id=\"24126\">\u043d\u0430\u043f\u0440\u0435\u0434\u043d\u0430 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u0458\u0430 \u043a\u0443\u043f\u0430\u0446\u0430<\/a> \u0437\u0430 \u0432\u0430\u0448\u0435 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0448\u043a\u0435 \u043a\u0430\u043c\u043f\u0430\u045a\u0435.<\/p>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-ea7203a8\">\n<div class=\"gb-grid-column gb-grid-column-cc3750d1\"><div class=\"gb-container gb-container-cc3750d1\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-e183e0de\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-a0f29df1 gb-headline-text\">\u0408\u043e\u0441\u0445 \u0422\u0430\u0438<\/p>\n\n\n\n<p>\u041e\u043d \u0432\u0430\u043c \u043c\u043e\u0436\u0435 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\u043a\u0440\u0435\u0438\u0440\u0430\u043d \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0443 \u041b\u0438\u043d\u043a\u0435\u0434\u0438\u043d \u043f\u043e\u0441\u0442\u0430 \u043e\u0434 \u0408\u043e\u0441\u0445\u0430 \u0422\u0430\u0438\u0430. \u0421\u0432\u0430\u043a\u0438 \u0441\u0442\u0440\u0443\u0447\u045a\u0430\u043a \u0458\u0435\u2026 <a title=\"\u041a\u043e\u0458\u0435 \u0442\u0430\u0447\u043a\u0435 \u043f\u043e\u0434\u0430\u0442\u0430\u043a\u0430 \u0417\u0435\u0440\u043e \u041f\u0430\u0440\u0442\u0438 \u0442\u0440\u0435\u0431\u0430 \u0434\u0430 \u043f\u0440\u0438\u043a\u0443\u043f\u0459\u0430\u043c? 9 \u043f\u0438\u0442\u0430\u045a\u0430 \u0437\u0430 \u043f\u043e\u0441\u0442\u0430\u0432\u0459\u0430\u045a\u0435\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/sr\/9-\u043f\u0438\u0442\u0430\u045a\u0430-\u043a\u043e\u0458\u0430-\u0442\u0440\u0435\u0431\u0430-\u0434\u0430-\u043f\u043e\u0441\u0442\u0430\u0432\u0438\u043c\/\" 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