{"id":21867,"date":"2023-06-28T00:20:00","date_gmt":"2023-06-28T00:20:00","guid":{"rendered":"https:\/\/vibetrace.com\/?p=21867"},"modified":"2023-06-28T10:04:27","modified_gmt":"2023-06-28T10:04:27","slug":"customer-data-metrics-retail","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/ro\/statistici-date-client-retail\/","title":{"rendered":"Principalele valori ale datelor clien\u021bilor din comer\u021bul cu am\u0103nuntul de urm\u0103rit"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>P\u0103strarea clien\u021bilor poate \u00eensemna identificarea celor mai bune strategii pentru a-i viza!<\/p>\n\n\n\n<p>Dar pentru a face asta, trebuie s\u0103 fii la curent cu interesele lor actuale, rata de satisfac\u021bie \u0219i ceea ce \u00eei men\u021bine implica\u021bi.<\/p>\n\n\n\n<p>Afacerea dvs. de comer\u021b electronic merit\u0103 un nivel superior pentru a-\u021bi men\u021bine clien\u021bii s\u0103 revin\u0103, a\u0219a c\u0103 \u021bine eviden\u021ba datelor tale despre clien\u021bi, indiferent dac\u0103 sunte\u021bi pe cale s\u0103 v\u0103 \u00eencepe\u021bi afacerea sau dac\u0103 lucra\u021bi \u00een industria comer\u021bului electronic de c\u00e2\u021biva ani.<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id_5553b9-25 .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id_5553b9-25 .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_5553b9-25 .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id_5553b9-25 .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<p>\u00cenainte de asta, s-ar putea s\u0103 v\u0103 \u00eentreba\u021bi de ce ave\u021bi nevoie de acest lucru atunci c\u00e2nd v-a\u021bi urm\u0103rit deja valorile de marketing prin e-mail, precum \u0219i valorile de comer\u021b electronic.<\/p>\n\n\n\n<p>Continua\u021bi s\u0103 citi\u021bi \u0219i afla\u021bi mai multe despre valorile datelor despre clien\u021bi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ce sunt valorile datelor despre clien\u021bi?<\/h2>\n\n\n\n<p><strong>Valorile datelor clien\u021bilor<\/strong> pur \u0219i simplu referi\u021bi-v\u0103 la urm\u0103rirea a tot ceea ce prive\u0219te clien\u021bii dvs. Include o analiz\u0103 profund\u0103 a diferitelor puncte de date care sunt legate de comportamentul, interesele \u0219i interac\u021biunile clien\u021bilor dvs.<\/p>\n\n\n\n<p>Este utilizat \u00een mod ideal pentru a \u00een\u021belege \u0219i a evalua eficacitatea eforturilor dvs. de marketing, v\u00e2nz\u0103rilor \u0219i chiar a serviciilor pentru clien\u021bi, care conteaz\u0103 foarte mult atunci c\u00e2nd vine vorba de clien\u021bi.<\/p>\n\n\n<div class=\"gb-container gb-container-14ed92c3\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-b1978215 gb-headline-text\">Ave\u021bi nevoie de ajutor cu Platforma dvs. de date despre clien\u021bi?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-3a57dbeb gb-headline-text\">Baza de date clien\u021bi este baza pentru campanii de marketing de succes. Permite\u021bi-ne s\u0103 v\u0103 ar\u0103t\u0103m ce putem face pentru cre\u0219terea reten\u021biei \u0219i a veniturilor.<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-d6d31736\">\n\n<a class=\"gb-button gb-button-8e1191c7 gb-button-text vt-contact vt-track-click\" href=\"https:\/\/vibetrace.com\/ro\/platforma-date-client\/\">Afl\u0103 mai multe<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>Valorile datelor clien\u021bilor v\u0103 pot ajuta compania s\u0103 ob\u021bin\u0103 o perspectiv\u0103 mai valoroas\u0103 asupra preferin\u021belor clien\u021bilor, a nivelurilor de satisfac\u021bie, a modelelor de achizi\u021bie \u0219i a angajamentului general cu produsul \u0219i serviciile dvs.<\/p>\n\n\n\n<p>\u00cen plus, aceste valori sunt adesea legate de m\u0103surarea performan\u021bei serviciului clien\u021bi.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/customer-data-metrics-process-683x1024.png\" alt=\"\" class=\"wp-image-21868\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/customer-data-metrics-process-683x1024.png 683w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/customer-data-metrics-process-200x300.png 200w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/customer-data-metrics-process-768x1152.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/customer-data-metrics-process-8x12.png 8w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/customer-data-metrics-process.png 800w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">De ce ar trebui s\u0103 m\u0103sura\u021bi performan\u021ba serviciului clien\u021bi?<\/h2>\n\n\n\n<p>O experien\u021b\u0103 proast\u0103 \u00eel poate determina pe clientul dvs. s\u0103 \u00ee\u0219i \u00eencheie rela\u021bia cu marca dvs. \u0218i nu \u021bi-ar pl\u0103cea asta!<\/p>\n\n\n\n<p>Re\u021bine\u021bi c\u0103 este mai greu s\u0103 continua\u021bi s\u0103 achizi\u021biona\u021bi clien\u021bi, deoarece este mai scump, a\u0219a c\u0103 cel mai bine este s\u0103 v\u0103 servi\u021bi clien\u021bii \u00een cel mai bun mod posibil.&nbsp;<\/p>\n\n\n\n<p>\u0218i cu m\u0103sur\u0103torile corecte ale datelor despre clien\u021bii dvs., ve\u021bi putea identifica zonele de \u00eembun\u0103t\u0103\u021bit.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/4-key-reasons-to-measure-customer-service-performance-683x1024.png\" alt=\"\" class=\"wp-image-21869\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/4-key-reasons-to-measure-customer-service-performance-683x1024.png 683w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/4-key-reasons-to-measure-customer-service-performance-200x300.png 200w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/4-key-reasons-to-measure-customer-service-performance-768x1152.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/4-key-reasons-to-measure-customer-service-performance-8x12.png 8w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/4-key-reasons-to-measure-customer-service-performance.png 800w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<p>Iat\u0103 cele 4 motive principale pentru care ar trebui s\u0103 m\u0103sura\u021bi performan\u021ba serviciului clien\u021bi:<\/p>\n\n\n\n<p><strong>Satisfac\u021bia clientului: <\/strong>M\u0103surarea performan\u021bei serviciului pentru clien\u021bi v\u0103 permite s\u0103 vede\u021bi c\u00e2t de bine \u00eendepline\u0219te echipa dvs. a\u0219tept\u0103rile clien\u021bilor \u0219i unde v\u0103 pute\u021bi \u00eembun\u0103t\u0103\u021bi. Clien\u021bii care sunt mul\u021bumi\u021bi de produsul sau serviciul dvs. au mai multe \u0219anse s\u0103 devin\u0103 clien\u021bi repeta\u021bi \u0219i sus\u021bin\u0103tori ai m\u0103rcii.<\/p>\n\n\n\n<p><strong>Reten\u021bie client:<\/strong> Un serviciu bun pentru clien\u021bi este esen\u021bial pentru identificarea factorilor care contribuie la retragerea clien\u021bilor \u0219i luarea de m\u0103suri proactive pentru a \u00eembun\u0103t\u0103\u021bi ratele de reten\u021bie. Men\u021binerea clien\u021bilor existen\u021bi este adesea mai pu\u021bin costisitoare dec\u00e2t achizi\u021bionarea altora noi.<\/p>\n\n\n\n<p><strong>Avantaj competitiv:<\/strong> Un serviciu excelent pentru clien\u021bi v\u0103 poate diferen\u021bia compania de concuren\u021b\u0103. Ve\u021bi putea identifica domeniile \u00een care excela\u021bi, precum \u0219i domeniile \u00een care v\u0103 pute\u021bi \u00eembun\u0103t\u0103\u021bi pentru a ob\u021bine un avantaj competitiv.<\/p>\n\n\n\n<p><strong>Reputa\u021bia m\u0103rcii:<\/strong> Serviciul pentru clien\u021bi are un impact semnificativ asupra reputa\u021biei m\u0103rcii dumneavoastr\u0103. Interac\u021biunile pozitive cu reprezentan\u021bii serviciului pentru clien\u021bi pot avea ca rezultat recomand\u0103ri pozitive din gur\u0103, recenzii online \u0219i m\u0103rturii.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Principalele valori ale datelor despre clien\u021bi<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/top-customer-data-metrics-683x1024.png\" alt=\"\" class=\"wp-image-21870\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/top-customer-data-metrics-683x1024.png 683w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/top-customer-data-metrics-200x300.png 200w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/top-customer-data-metrics-768x1152.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/top-customer-data-metrics-8x12.png 8w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/06\/top-customer-data-metrics.png 800w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<p>Iat\u0103 valori esen\u021biale ale serviciului pentru clien\u021bi \u0219i diferite tipuri de KPI pentru a m\u0103sura performan\u021ba serviciului pentru clien\u021bi:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Rata de returnare a clientului<\/h3>\n\n\n\n<p>P\u0103strarea unui client existent este de cinci ori mai pu\u021bin costisitor dec\u00e2t g\u0103sirea unuia nou.<\/p>\n\n\n\n<p>Una dintre cele mai importante p\u0103r\u021bi ale unui magazin de comer\u021b electronic este s\u0103 v\u0103 fideliza\u021bi clien\u021bii. A\u0219adar, pentru a vedea c\u00e2t de bine se descurc\u0103 afacerea dvs. cu clien\u021bii, ar trebui s\u0103 urm\u0103ri\u021bi rata de returnare a clien\u021bilor.<\/p>\n\n\n\n<p>The<a href=\"https:\/\/vibetrace.com\/ro\/rata-retur-client\/\" data-type=\"post\" data-id=\"18886\"> rata de returnare a clientului<\/a> calculeaz\u0103 procentul de clien\u021bi care fac achizi\u021bii repetate \u00eentr-un anumit interval de timp.&nbsp;<\/p>\n\n\n\n<p>Indic\u0103 loialitatea \u0219i satisfac\u021bia clien\u021bilor, precum \u0219i eficacitatea strategiilor tale de re\u021binere.<\/p>\n\n\n\n<p>Rata mai mare de returnare a clien\u021bilor v\u0103 va ar\u0103ta o cre\u0219tere a valorii clientului pe durata de via\u021b\u0103. Acest lucru poate \u00eensemna cre\u0219terea \u0219anselor dvs. de profitabilitate mai mare \u0219i de cre\u0219tere a v\u00e2nz\u0103rilor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Valoarea pe via\u021b\u0103 a clientului<\/h3>\n\n\n\n<p>Una dintre cele mai cunoscute valori ale datelor despre clien\u021bi este valoarea de via\u021b\u0103 a clientului.<\/p>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/ro\/client-valoare-viata\/\" data-type=\"post\" data-id=\"18989\">Valoarea de via\u021b\u0103 a clientului (CLTV)<\/a> estimeaz\u0103 valoarea total\u0103 pe care un client o genereaz\u0103 pe parcursul rela\u021biei sale cu afacerea dvs.&nbsp;<\/p>\n\n\n\n<p>Urm\u0103rirea acestei valori v\u0103 poate ajuta afacerea s\u0103 \u00een\u021beleag\u0103 profitabilitatea pe termen lung a fiec\u0103rui client \u0219i v\u0103 poate ghida \u00een luarea deciziilor legate de re\u021binerea clien\u021bilor \u0219i programele de fidelizare.<\/p>\n\n\n\n<p>Vizualiza\u021bi un CLTV \u00een cre\u0219tere, deoarece arat\u0103 c\u0103 produsele dvs. oferite \u00een magazinul dvs. de comer\u021b electronic sunt acceptate de clien\u021bii dvs., ceea ce \u00eenseamn\u0103 c\u0103 strategia dvs. de marketing \u0219i pre\u021buri este f\u0103cut\u0103 corect.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Costul de achizi\u021bie a clien\u021bilor<\/h3>\n\n\n\n<p>\u00cen calitate de proprietar de afaceri, este incontestabil costisitor s\u0103 achizi\u021biona\u021bi clien\u021bi noi, mai ales dac\u0103 tocmai v\u0103 \u00eencepe\u021bi afacerea. Pute\u021bi folosi mai multe reclame pl\u0103tite pentru a v\u0103 ajuta s\u0103 ajunge\u021bi la mai mul\u021bi oameni din publicul \u021bint\u0103.<\/p>\n\n\n\n<p>Acest cost de marketing pentru achizi\u021bionarea de clien\u021bi se nume\u0219te <a href=\"https:\/\/vibetrace.com\/ro\/client-cost-achizitie\/\" data-type=\"post\" data-id=\"19080\">Costul de achizi\u021bie a clien\u021bilor.<\/a><\/p>\n\n\n\n<p>Prin defini\u021bie, CAC se refer\u0103 la costul mediu pe care \u00eel suport\u0103 o afacere pentru a achizi\u021biona un nou client. Ajut\u0103 la evaluarea eficien\u021bei \u0219i profitabilit\u0103\u021bii eforturilor de marketing \u0219i v\u00e2nz\u0103ri ale afacerii dvs., oferind informa\u021bii despre rentabilitatea investi\u021biei (ROI) pentru achizi\u021bionarea de noi clien\u021bi.<\/p>\n\n\n\n<p>Urm\u0103rirea acestei valori v\u0103 va ajuta s\u0103 identifica\u021bi zonele de \u00eembun\u0103t\u0103\u021bire a eforturilor dvs. de marketing care func\u021bioneaz\u0103 bine. \u00cen plus, ve\u021bi avea \u0219ansa de a identifica personalit\u0103\u021bile, interesele \u0219i tr\u0103s\u0103turile specifice ale clien\u021bilor dvs.<\/p>\n\n\n<div class=\"gb-container gb-container-0d1ad9b9\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-1b53429c gb-headline-text\">Ave\u021bi nevoie de ajutor cu e-commerce Analytics?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-28ab0524 gb-headline-text\">Testa\u021bi gratuit instrumentul nostru pentru a vedea cum func\u021biile noastre de analiz\u0103 a comer\u021bului electronic v\u0103 vor ajuta s\u0103 v\u0103 desf\u0103\u0219ura\u021bi campaniile de marketing \u00eentr-un mod mult mai bun.<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-2ba3f4d1\">\n\n<a class=\"gb-button gb-button-3046ca2a gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ro\/e-commerce-analitica-software\/\">Afl\u0103 mai multe<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">Lead to Customer Ratio<\/h3>\n\n\n\n<p>Odat\u0103 ce \u00eencepe\u021bi marketingul, ve\u021bi ob\u021bine mul\u021bi clien\u021bi poten\u021biali, dar nu to\u021bi sunt clien\u021bi poten\u021biali califica\u021bi, deoarece este posibil ca unii clien\u021bi poten\u021biali s\u0103 nu fie interesa\u021bi de produsele dvs. sau s\u0103 fi c\u0103utat altceva.<\/p>\n\n\n\n<p>Cu toate acestea, clien\u021bii poten\u021biali califica\u021bi vor fi utiliza\u021bi pentru a determina o valoare important\u0103, care este <a href=\"https:\/\/vibetrace.com\/ro\/raportul-dintre-plumb-client\/\" data-type=\"post\" data-id=\"20459\">raportul dintre plumb \u0219i client.<\/a><\/p>\n\n\n\n<p>Semnifica\u021bia se explic\u0103 de la sine, aceast\u0103 m\u0103sur\u0103toare m\u0103soar\u0103 procentul de clien\u021bi poten\u021biali care se transform\u0103 \u00een clien\u021bi pl\u0103titori. Ajut\u0103 la evaluarea eficien\u021bei generarii de lead-uri \u0219i a strategiilor de cre\u0219tere a lead-urilor, eviden\u021biind domeniile care necesit\u0103 \u00eembun\u0103t\u0103\u021biri.<\/p>\n\n\n\n<p>\u00cen plus, aceast\u0103 m\u0103sur\u0103toare este ideal\u0103 pentru a compara eficien\u021ba fiec\u0103rui canal de marketing, astfel \u00eenc\u00e2t data viitoare s\u0103 v\u0103 pute\u021bi diversifica banii pe un canal de marketing diferit.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Profit mediu per client<\/h3>\n\n\n\n<p>Motivul principal pentru a \u00eencepe afacerea dvs. de comer\u021b electronic este s\u0103 ob\u021bine\u021bi profituri din ceea ce vinde\u021bi, a\u0219a c\u0103 este ideal s\u0103 urm\u0103ri\u021bi profitul mediu pe care \u00eel ob\u021bine\u021bi de la clien\u021bii dvs.<\/p>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/ro\/profit-mediu-pe-client\/\" data-type=\"post\" data-id=\"19701\">Profit mediu per client <\/a>calculeaz\u0103 venitul mediu generat de fiecare client dup\u0103 contabilizarea costurilor \u0219i cheltuielilor.&nbsp;<\/p>\n\n\n\n<p>Aceast\u0103 m\u0103sur\u0103toare v\u0103 va ajuta s\u0103 determina\u021bi profitabilitatea clien\u021bilor individuali \u0219i s\u0103 ghideze strategiile de pre\u021buri \u0219i de v\u00e2nzare \u00een plus.<\/p>\n\n\n\n<p>Determin\u00e2nd profitul mediu pe client, pute\u021bi identifica care strategie de pre\u021b este cea mai bun\u0103 pentru produsele dvs. care sunt acceptabile pentru clien\u021bi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Comenzi per Client Activ<\/h3>\n\n\n\n<p>Pentru a ob\u021bine mai mult\u0103 cre\u0219tere \u0219i venituri pentru afacerea dvs. de comer\u021b electronic, ve\u021bi avea nevoie de un num\u0103r de clien\u021bi care s\u0103 v\u0103 achizi\u021bioneze produsul.<\/p>\n\n\n\n<p>Pentru a face acest lucru, trebuie s\u0103 identifica\u021bi dac\u0103 atrage\u021bi cump\u0103r\u0103tori frecventi s\u0103 fac\u0103 o achizi\u021bie pe site-ul dvs. web, urm\u0103rindu-v\u0103 <a href=\"https:\/\/vibetrace.com\/ro\/comenzi-per-client-activ\/\" data-type=\"post\" data-id=\"19585\">comenzi per client activ.&nbsp;<\/a><\/p>\n\n\n\n<p>Aceast\u0103 valoare calculeaz\u0103 num\u0103rul mediu de comenzi plasate de fiecare client activ \u00eentr-o anumit\u0103 perioad\u0103.&nbsp;<\/p>\n\n\n\n<p>\u00cen plus, acest lucru v\u0103 poate ajuta s\u0103 ob\u021bine\u021bi mai multe informa\u021bii despre implicarea clien\u021bilor \u0219i comportamentul de cump\u0103rare. Aceasta este o modalitate excelent\u0103 de a v\u0103 optimiza eforturile de marketing \u0219i v\u00e2nz\u0103ri.<\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">Vrei s\u0103 fii la curent cu Marketingul?<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">Abona\u021bi-v\u0103 la buletinul nostru informativ Retail CX!<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-1024x1024.png\" alt=\"\" class=\"wp-image-17448\" style=\"width:237px;height:237px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-300x300.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-150x150.png 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">R\u0103m\u00e2ne\u021bi conectat cu ceea ce este cu adev\u0103rat important pentru a v\u0103 optimiza veniturile digitale.<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"Adresa de e-mail\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"Nume\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_green_man\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">Abona\u021bi-m\u0103<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"ro\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">F\u0103c\u00e2nd clic pe butonul, accepta\u021bi <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/ro\/termeni-si-conditii\/\" target=\"_blank\">termeni si conditii<\/a>. De asemenea, va trebui s\u0103 v\u0103 confirma\u021bi adresa de e-mail.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">Scorul net de promovare (NPS)<\/h3>\n\n\n\n<p>Clien\u021bii dvs. sunt cel mai ieftin canal pentru a ajunge la mai mul\u021bi clien\u021bi, a\u0219a c\u0103 trebuie s\u0103 le oferi\u021bi \u00eentotdeauna cea mai bun\u0103 experien\u021b\u0103 cu magazinul dvs. de comer\u021b electronic, astfel \u00eenc\u00e2t cel mai probabil s\u0103 v\u0103 recomande magazinul.<\/p>\n\n\n\n<p>Pentru a urm\u0103ri loialitatea, satisfac\u021bia \u0219i entuziasmul clien\u021bilor dvs. fa\u021b\u0103 de produsul m\u0103rcii dvs., trebuie s\u0103 v\u0103 urm\u0103ri\u021bi <a href=\"https:\/\/vibetrace.com\/ro\/net-promotor-score\/\" data-type=\"post\" data-id=\"19196\">Scorul net de promovare.<\/a><\/p>\n\n\n\n<p>Net Promoter Score m\u0103soar\u0103 loialitatea \u0219i sus\u021binerea clien\u021bilor dvs. \u00eentreb\u00e2nd clien\u021bii c\u00e2t de probabil sunt s\u0103 recomande o afacere altora.&nbsp;<\/p>\n\n\n\n<p>Acest lucru este urm\u0103rit \u00eentreb\u00e2ndu-v\u0103 clien\u021bii din 10 c\u00e2t de probabil ar recomanda produsul dvs. familiei sau prietenilor lor.<\/p>\n\n\n\n<p>\u00cen plus, aceast\u0103 m\u0103sur\u0103toare ofer\u0103 informa\u021bii despre sentimentul general al clien\u021bilor \u0219i percep\u021bia m\u0103rcii. Acest lucru se poate face printr-un simplu sondaj pe care \u00eel pute\u021bi solicita de la client pentru a v\u0103 \u00eembun\u0103t\u0103\u021bi afacerea.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Rata de abandon a clien\u021bilor<\/h3>\n\n\n\n<p>Rela\u021biile sunt fundamentul asisten\u021bei pentru clien\u021bi, iar dezvoltarea lor este crucial\u0103.<\/p>\n\n\n\n<p>Dac\u0103 dori\u021bi s\u0103 urm\u0103ri\u021bi clien\u021bii pe care \u00eei pierde\u021bi, trebuie s\u0103 v\u0103 verifica\u021bi <a href=\"https:\/\/vibetrace.com\/ro\/rata-de-abandon-client\/\" data-type=\"post\" data-id=\"20443\">rata de abandon al clientului<\/a>, sau ceea ce se nume\u0219te adesea rata de anulare.<\/p>\n\n\n\n<p>Rata de pierdere a clien\u021bilor m\u0103soar\u0103 procentul de clien\u021bi care nu mai folosesc produsul sau serviciul dvs. \u00eentr-o anumit\u0103 perioad\u0103.&nbsp;<\/p>\n\n\n\n<p>Cunoa\u0219terea cifrelor din aceast\u0103 valoare v\u0103 va ajuta s\u0103 evalua\u021bi ratele de uzur\u0103 \u0219i reten\u021bie a clien\u021bilor, eviden\u021biind domeniile care ar putea necesita \u00eembun\u0103t\u0103\u021biri pentru a reduce rata de pierdere \u0219i a cre\u0219te reten\u021bia clien\u021bilor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">F\u0103 primul pas<\/h2>\n\n\n\n<p>Ca magazin de comer\u021b electronic, succesul clien\u021bilor dvs. conteaz\u0103. Este indicatorul cheie c\u0103 are un viitor mare \u00eenaintea afacerii tale.<\/p>\n\n\n\n<p>La sf\u00e2r\u0219itul zilei, clien\u021bii t\u0103i sunt cheia succesului afacerii tale.&nbsp;<\/p>\n\n\n\n<p>Acesta este motivul pentru care nu ar trebui s\u0103 ignora\u021bi niciodat\u0103 valorile datelor clien\u021bilor \u0219i s\u0103 le folosi\u021bi \u00een avantajul dvs. pentru a v\u0103 \u00eembun\u0103t\u0103\u021bi afacerea.<\/p>\n\n\n\n<p>Pentru a v\u0103 asigura c\u0103 urm\u0103ri\u021bi valorile potrivite, alege\u021bi instrumentul potrivit pentru afacerea dvs. care v\u0103 poate ajuta s\u0103 vede\u021bi analiza corect\u0103 pentru urm\u0103toarele valori, cum ar fi Vibetrace.<\/p>\n\n\n\n<p>Vibetrace ofer\u0103 diverse func\u021bii care includ instrumente pentru urm\u0103rirea valorilor datelor clien\u021bilor.<\/p>\n\n\n\n<p>Pe l\u00e2ng\u0103 faptul c\u0103 este un software de marketing prin e-mail care ar putea fi de mare ajutor pentru p\u0103strarea clien\u021bilor, pute\u021bi accesa mai multe func\u021bii care fac parte din software.<\/p>\n\n\n\n<p>\u00cencepe\u021bi primul pas cu Vibetrace ast\u0103zi!<\/p>","protected":false},"excerpt":{"rendered":"<p>P\u0103strarea clien\u021bilor poate \u00eensemna identificarea celor mai bune strategii pentru a-i viza! Dar de f\u0103cut\u2026 <a title=\"Principalele valori ale datelor clien\u021bilor din comer\u021bul cu am\u0103nuntul de urm\u0103rit\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/ro\/statistici-date-client-retail\/\" aria-label=\"Cite\u0219te mai multe despre Top Customer Data Metrics in Retail To Follow\"> <\/a><\/p>","protected":false},"author":8,"featured_media":22309,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[30],"tags":[115,89,102],"class_list":["post-21867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-analytics","tag-customer-segmentation","tag-level2","tag-marketing-metrics","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/21867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/comments?post=21867"}],"version-history":[{"count":0,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/21867\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media\/22309"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media?parent=21867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/categories?post=21867"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/tags?post=21867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}