{"id":16619,"date":"2022-12-16T09:43:21","date_gmt":"2022-12-16T09:43:21","guid":{"rendered":"https:\/\/vibetrace.com\/?p=16619"},"modified":"2023-05-12T10:22:49","modified_gmt":"2023-05-12T10:22:49","slug":"emails-welcome-series","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/ro\/e-mail-uri-de-bun-venit\/","title":{"rendered":"Ce e-mailuri s\u0103 include\u021bi \u00een seria de bun venit?"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>Ai decis s\u0103 creezi o serie de bun venit pentru noii abona\u021bi, nu? Dar nu sunte\u021bi sigur ce e-mailuri ar trebui s\u0103 fie incluse \u00een serie?<\/p>\n\n\n\n<p>E bine, pentru c\u0103 a\u0219a cum am prezentat \u00een alte articole, acesta este primul contact cu cineva care poate deveni clientul t\u0103u pe termen lung. \u0218i asta \u00eenseamn\u0103 venituri pentru afacerea ta.<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id_4c8067-60 .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id_4c8067-60 .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_4c8067-60 .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id_4c8067-60 .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<p>Primele e-mailuri pe care le trimi\u021bi noului t\u0103u destinatar conteaz\u0103 foarte mult. \u0218i trebuie s\u0103 diferen\u021biezi. <\/p>\n\n\n\n<p>Cel pu\u021bin nu te-ai oprit imediat dup\u0103 <strong>Multumesc pentru abonare<\/strong>. Scopul unei serii de bun venit este de a v\u0103 prezenta marca, de a oferi valoare \u0219i de a construi \u00eencredere cu destinatarul.<\/p>\n\n\n\n<p>C\u00e2nd v\u0103 planifica\u021bi urm\u0103toarea strategie de e-mail, pute\u021bi decide fie s\u0103 crea\u021bi un e-mail individual pentru a-l trimite utilizatorilor, fie o serie. Iat\u0103 c\u00e2teva motive pentru care ar trebui s\u0103 v\u0103 g\u00e2ndi\u021bi la o serie de e-mailuri \u00een loc de o singur\u0103 livrare de e-mail.<\/p>\n\n\n\n<p>Uneori, seriile de e-mail func\u021bioneaz\u0103 mai bine dec\u00e2t e-mailurile individuale, deoarece sunt conectate \u00eentre ele, au un flux de lucru \u0219i au unele <strong><em>avantaje<\/em><\/strong> ca:<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ele cresc implicarea<\/li>\n\n\n\n<li>Ele ofer\u0103 informa\u021bii utile<\/li>\n\n\n\n<li>Ele cresc v\u00e2nz\u0103rile<\/li>\n\n\n\n<li>Ele fac o impresie bun\u0103 noilor abona\u021bi dac\u0103 sunt f\u0103cute corect<\/li>\n<\/ul>\n\n\n\n<p><br><br>Cele mai frecvente serii sunt cele <a href=\"https:\/\/vibetrace.com\/ro\/tag\/welcome-series\/\">seria de bun venit<\/a>, care sunt folosite pentru a crea o prim\u0103 impresie bun\u0103 \u0219i, de asemenea, pentru a angaja noi abona\u021bi. <\/p>\n\n\n\n<p>\u00centruc\u00e2t ai o singur\u0103 \u0219ans\u0103 s\u0103 faci o impresie bun\u0103, nu trata campania de bun venit superficial.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">De ce este mai bine s\u0103 trimite\u021bi o serie de e-mailuri<\/h2>\n\n\n\n<p>Exist\u0103 c\u00e2teva motive pentru care o serie de e-mailuri pot fi mai eficiente dec\u00e2t un singur e-mail:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Mai multe oportunit\u0103\u021bi de angajare<\/strong>: O serie de e-mailuri v\u0103 permite s\u0103 ave\u021bi mai multe puncte de contact cu clien\u021bii dvs., ceea ce poate cre\u0219te \u0219ansele ca ace\u0219tia s\u0103 interac\u021bioneze cu marca dvs. Acest lucru poate fi util \u00een special dac\u0103 introduce\u021bi un nou produs sau serviciu \u0219i dori\u021bi s\u0103 oferi\u021bi mai multe informa\u021bii sau resurse pentru a ajuta clien\u021bii s\u0103 \u00een\u021beleag\u0103 valoarea acestuia.<\/li>\n\n\n\n<li><strong>Impact mai mare \u00een timp<\/strong>: O serie de bun venit poate avea un impact mai mare asupra clien\u021bilor t\u0103i \u00een timp, deoarece fiecare e-mail se bazeaz\u0103 pe cel anterior. Acest lucru v\u0103 poate ajuta s\u0103 stabili\u021bi o rela\u021bie cu clien\u021bii dvs. \u0219i s\u0103 le oferi\u021bi informa\u021bii \u0219i resurse valoroase care \u00eei pot ajuta s\u0103 se simt\u0103 mai conecta\u021bi la marca dvs.<\/li>\n\n\n\n<li><strong>Abilitatea de a segmenta \u0219i personaliza:<\/strong> O serie de bun venit v\u0103 permite, de asemenea, s\u0103 v\u0103 segmenta\u021bi publicul \u0219i s\u0103 personaliza\u021bi con\u021binutul fiec\u0103rui e-mail \u00een func\u021bie de interesele \u0219i nevoile diferitelor grupuri de clien\u021bi. Acest lucru poate face e-mailurile mai relevante \u0219i personalizate, ceea ce le poate cre\u0219te eficien\u021ba.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Crea\u021bi fluxul de lucru \u00een serie<\/h2>\n\n\n\n<p><br>\u00cenainte de a \u00eencepe o serie de campanii de bun venit, ar trebui s\u0103 decide\u021bi \u0219i s\u0103 planifica\u021bi c\u00e2te e-mailuri pute\u021bi include \u0219i ce con\u021binut s\u0103 trimite\u021bi.<\/p>\n\n\n\n<p>Acest pas este esen\u021bial, deoarece trimiterea multor e-mailuri ar putea s\u0103-i enerveze pe noii abona\u021bi. De asemenea, ave\u021bi grij\u0103 s\u0103 v\u0103 fixa\u021bi obiectivele pentru fiecare e-mail trimis. <\/p>\n\n\n\n<p>Fluxul de lucru necesit\u0103 o planificare \u0219i o g\u00e2ndire prealabil\u0103, astfel \u00eenc\u00e2t e-mailurile vor avea sens \u0219i vor maximiza rata de conversie. <\/p>\n\n\n\n<p>De exemplu, pute\u021bi trimite dou\u0103 e-mailuri de bun venit: primul stabile\u0219te a\u0219tept\u0103rile abona\u021bilor la newsletter \u0219i al doilea ofer\u0103 o reducere noilor abona\u021bi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tipuri de e-mailuri pe care poate dori\u021bi s\u0103 le include\u021bi \u00eentr-o serie de bun venit:<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>E-mail de bun venit. Salut prietene. <\/li>\n\n\n\n<li>E-mail de prezentare. Cine suntem noi?<\/li>\n\n\n\n<li>E-mail bazat pe valoare. Ceva util.<\/li>\n\n\n\n<li>E-mail pentru sondaje sau feedback<\/li>\n\n\n\n<li>Ofert\u0103 special\u0103 sau promo\u021bional\u0103<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/email_types_welcome_series-1024x768.png\" alt=\"\" class=\"wp-image-16677\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/email_types_welcome_series-1024x768.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/email_types_welcome_series-300x225.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/email_types_welcome_series-768x576.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/email_types_welcome_series-1536x1152.png 1536w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/email_types_welcome_series.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Seria de e-mailuri de bun venit &gt; Tip de con\u021binut<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Este important s\u0103 ne amintim c\u0103 a <strong>serialele de bun venit ar trebui s\u0103 fie adaptate afacerii \u0219i publicului dvs<\/strong>, \u0219i poate include e-mailuri suplimentare, \u00een func\u021bie de obiectivele \u0219i obiectivele dvs. specifice.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Care este scopul unei serii de e-mailuri de bun venit?<\/h2>\n\n\n\n<p>Ce vrei cu adev\u0103rat s\u0103-i spui clientului t\u0103u?<\/p>\n\n\n\n<p>Pune-\u021bi urm\u0103toarea \u00eentrebare: <strong>Ce impresie vrei s\u0103 transmi\u021bi?<\/strong><\/p>\n\n\n\n<p>Cum vrei s\u0103-\u0219i aminteasc\u0103 de tine?<\/p>\n\n\n\n<p>R\u0103spunsul simplu este c\u0103 vrei s\u0103 le spui ceva de care \u00ee\u0219i vor aminti \u0219i care te va diferen\u021bia de to\u021bi ceilal\u021bi. Dar cum? <\/p>\n\n\n\n<p>Stabile\u0219te-\u021bi brandul \u0219i povestea ta. Afl\u0103 care sunt avantajele tale competitive. Eviden\u021bia\u021bi-i pe cei din seria dvs. de bun venit.<\/p>\n\n\n\n<p><strong>Scopul serii de e-mailuri de bun venit este de a interac\u021biona cu publicul: <\/strong>Construirea unei rela\u021bii cu publicul t\u0103u este esen\u021bial\u0103 pentru stabilirea m\u0103rcii tale. <\/p>\n\n\n<div class=\"gb-container gb-container-bc53bdfe\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-7eccab5d\">\n<div class=\"gb-grid-column gb-grid-column-860c44d5\"><div class=\"gb-container gb-container-860c44d5\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-c8c301d0 gb-headline-text\">E\u0219ti interesat de Email Marketing?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-4032ca8d gb-headline-text\">S\u0103 vedem ce putem face pentru afacerea ta.<\/div>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-a6e2f79d\"><div class=\"gb-container gb-container-a6e2f79d\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-3bc9c6f2\">\n\n<span class=\"gb-button gb-button-16e8d80b gb-button-text vt-register\">Contacta\u0163i-ne<\/span>\n\n<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\">Ce con\u021binut s\u0103 include\u021bi \u00een e-mailuri?<\/h2>\n\n\n\n<p>Iat\u0103 c\u00e2teva idei:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ofer\u0103 un cadou. Acesta este un ob\u021binut gratuit \u00een schimbul \u00eenscrierii. Dac\u0103 v\u0103 afla\u021bi \u00eentr-un domeniu de servicii, acea ofert\u0103 poate fi ceva ca o carte alb\u0103 sau un buletin informativ. Apoi, primul t\u0103u e-mail de bun venit va trimite acea recompens\u0103, iar al doilea va urm\u0103ri pentru a vedea cum le-a pl\u0103cut. <\/li>\n\n\n\n<li>Aminte\u0219te-le s\u0103 se conecteze cu tine pe platformele tale de socializare \u0219i s\u0103 \u00eencerce s\u0103 le integreze \u00een povestea m\u0103rcii tale.<\/li>\n\n\n\n<li>Link sau banner c\u0103tre site-ul dvs. este obligatoriu. G\u00e2ndi\u021bi-v\u0103 dac\u0103 dori\u021bi s\u0103 pune\u021bi o pagin\u0103 de pornire sau mai bine o pagin\u0103 de destina\u021bie, c\u0103 este mai dedicat\u0103 intereselor lor.<\/li>\n\n\n\n<li>F\u0103-i s\u0103 r\u0103spund\u0103 la un e-mail pun\u00e2nd o \u00eentrebare. Operatorul lor de e-mail va fi mult mai pu\u021bin probabil s\u0103 trimit\u0103 urm\u0103toarele e-mailuri \u00een dosarul lor de spam.<\/li>\n\n\n\n<li>G\u00e2ndi\u021bi-v\u0103 la un client existent. Care a fost c\u0103l\u0103toria lor c\u0103tre client sau cump\u0103r\u0103tor? Ce obiec\u021bii au trebuit s\u0103 dep\u0103\u0219easc\u0103? Ce caracteristici le-au pl\u0103cut cu adev\u0103rat?<\/li>\n\n\n\n<li>Avertizeaz\u0103-\u021bi publicul cu privire la o v\u00e2nzare sau ofer\u0103 o reducere pentru a-i stimula s\u0103 revin\u0103 pe site-ul t\u0103u.<\/li>\n\n\n\n<li>Trimite\u021bi un con\u021binut, cum ar fi o postare pe blog sau un produs nou, pentru a re\u00eemprosp\u0103ta interesul publicului dvs.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Exemplu de serie de bun venit prin e-mail:<\/h2>\n\n\n\n<p>Iat\u0103 un exemplu de serie de e-mailuri \u00een cinci pa\u0219i pentru o companie fictiv\u0103 care vinde produse de wellness.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"476\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13-476x1024.png\" alt=\"\" class=\"wp-image-16627\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13-476x1024.png 476w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13-140x300.png 140w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13-768x1651.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13-714x1536.png 714w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13-952x2048.png 952w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-13.png 1184w\" sizes=\"auto, (max-width: 476px) 100vw, 476px\" \/><figcaption class=\"wp-element-caption\">Exemplu de serie de bun venit prin e-mail cu pa\u0219i de con\u021binut<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Pasul 1: E-mail de bun venit <\/h3>\n\n\n\n<p><strong>Subiect: \u201eBine a\u021bi venit la Wellness Co.\u201d<\/strong><\/p>\n\n\n\n<p>Drag\u0103 [Nume],<\/p>\n\n\n\n<p>V\u0103 mul\u021bumim c\u0103 v-a\u021bi al\u0103turat listei noastre de e-mail! Suntem \u00eenc\u00e2nta\u021bi s\u0103 v\u0103 \u00eemp\u0103rt\u0103\u0219im sfaturile \u0219i produsele noastre de wellness.<\/p>\n\n\n\n<p>La Wellness Co., credem c\u0103 ai grij\u0103 de s\u0103n\u0103tatea ta fizic\u0103 \u0219i mental\u0103 este esen\u021bial\u0103 pentru a tr\u0103i o via\u021b\u0103 fericit\u0103 \u0219i \u00eemplinit\u0103. De aceea, v\u0103 oferim o gam\u0103 de produse \u0219i resurse naturale pentru a v\u0103 ajuta s\u0103 v\u0103 sim\u021bi\u021bi c\u00e2t mai bine.<\/p>\n\n\n\n<p>\u00cen s\u0103pt\u0103m\u00e2nile urm\u0103toare, ve\u021bi primi e-mailuri de la noi cu sfaturi despre cum s\u0103 v\u0103 \u00eembun\u0103t\u0103\u021bi\u021bi starea de bine, actualiz\u0103ri despre produse \u0219i promo\u021bii noi \u0219i con\u021binut exclusiv pe care nu \u00eel ve\u021bi g\u0103si \u00een alt\u0103 parte.<\/p>\n\n\n\n<p>Abia a\u0219tept\u0103m s\u0103 v\u0103 \u00eemp\u0103rt\u0103\u0219im c\u0103l\u0103toria c\u0103tre o s\u0103n\u0103tate mai bun\u0103!<\/p>\n\n\n\n<p>Salut\u0103ri, [Numele t\u0103u]<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/dribbble.com\/tags\/welcome_email?page=2\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"300\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-14.png\" alt=\"\" class=\"wp-image-16631\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-14.png 400w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-14-300x225.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><figcaption class=\"wp-element-caption\">exemplu de design de e-mail de bun venit de la Dribble. <\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Pasul 2. E-mail de prezentare <\/h3>\n\n\n\n<p><strong>Subiect: \u201eCine suntem \u0219i ce reprezint\u0103\u201d<\/strong><\/p>\n\n\n\n<p>V\u0103 mul\u021bumim din nou c\u0103 v-a\u021bi al\u0103turat listei noastre de e-mail! Am vrut s\u0103 lu\u0103m un moment pentru a ne prezenta \u0219i a \u00eemp\u0103rt\u0103\u0219i povestea noastr\u0103.<\/p>\n\n\n\n<p>Wellness Co. a fost fondat\u0103 de [Numele fondatorilor] \u00een [Anul], cu misiunea de a ajuta oamenii s\u0103 tr\u0103iasc\u0103 cea mai s\u0103n\u0103toas\u0103 \u0219i fericit\u0103 via\u021b\u0103. Produsele noastre sunt fabricate din ingrediente naturale \u0219i sunt concepute pentru a v\u0103 sus\u021bine bun\u0103starea fizic\u0103 \u0219i mental\u0103.<\/p>\n\n\n\n<p>Credem c\u0103 toat\u0103 lumea merit\u0103 acces la produse wellness de \u00eenalt\u0103 calitate, motiv pentru care oferim o gam\u0103 de op\u021biuni la pre\u021buri accesibile. \u00cen plus, ne angaj\u0103m fa\u021b\u0103 de sustenabilitate \u0219i folosim ambalaje ecologice pentru toate produsele noastre.<\/p>\n\n\n\n<p>Sper\u0103m s\u0103 ni te al\u0103turi \u00een c\u0103l\u0103toria noastr\u0103 c\u0103tre o s\u0103n\u0103tate mai bun\u0103 \u0219i fericire!<\/p>\n\n\n\n<p>Salut\u0103ri, [Numele t\u0103u]<\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">Iti place acest articol?<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">Al\u0103tura\u021bi-v\u0103 buletinului nostru informativ dedicat CX for Retail!<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-1024x1024.jpeg\" alt=\"\" class=\"wp-image-15727\" style=\"width:188px;height:188px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg.jpeg 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-300x300.jpeg 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-150x150.jpeg 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-768x768.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">R\u0103m\u00e2ne\u021bi conectat la ceea ce este cu adev\u0103rat important pentru a v\u0103 optimiza veniturile digitale.<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"Adresa de e-mail\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"Nume\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_blue_woman\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">Abona\u021bi-m\u0103<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"ro\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">F\u0103c\u00e2nd clic pe butonul, accepta\u021bi <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/ro\/termeni-si-conditii\/\" target=\"_blank\">termeni si conditii<\/a>. De asemenea, va trebui s\u0103 v\u0103 confirma\u021bi adresa de e-mail.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">Pasul 3: e-mail bazat pe valoare<\/h3>\n\n\n\n<p><strong>Subiect: \u201e5 moduri simple de a reduce stresul\u201d<\/strong><\/p>\n\n\n\n<p>Drag\u0103 [Nume],<\/p>\n\n\n\n<p>\u00cen lumea \u00een ritm rapid de ast\u0103zi, este u\u0219or s\u0103 te sim\u021bi cople\u0219it \u0219i stresat. Dar nu v\u0103 face\u021bi griji \u2013 exist\u0103 o mul\u021bime de lucruri simple pe care le pute\u021bi face pentru a reduce stresul \u0219i pentru a v\u0103 \u00eembun\u0103t\u0103\u021bi bun\u0103starea mental\u0103.<\/p>\n\n\n\n<p>Iat\u0103 cele mai bune cinci sfaturi ale noastre pentru reducerea stresului:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Face\u021bi pauze pe tot parcursul zilei pentru a v\u0103 \u00eentinde \u0219i a v\u0103 relaxa<\/li>\n\n\n\n<li>Practica\u021bi exerci\u021bii de respira\u021bie profund\u0103 sau medita\u021bie<\/li>\n\n\n\n<li>Dormi mult<\/li>\n\n\n\n<li>M\u00e2nca\u021bi o diet\u0103 s\u0103n\u0103toas\u0103<\/li>\n\n\n\n<li>F\u0103 sport regulat<\/li>\n<\/ol>\n\n\n\n<p>Sper\u0103m c\u0103 aceste sfaturi te vor ajuta s\u0103 te sim\u021bi mai relaxat \u0219i mai \u00een largul t\u0103u. Dac\u0103 sunte\u021bi \u00een c\u0103utarea unui sprijin suplimentar, produsele noastre pentru ameliorarea stresului pot fi g\u0103site [aici].<\/p>\n\n\n\n<p>Salut\u0103ri, [Numele t\u0103u]<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pasul 4: e-mail de prezentare a produsului sau serviciului<\/h3>\n\n\n\n<p><strong>Subiect: \u201ePrezent\u0103m noua noastr\u0103 linie de uleiuri esen\u021biale\u201d<\/strong><\/p>\n\n\n\n<p>Drag\u0103 [Nume],<\/p>\n\n\n\n<p>Suntem \u00eenc\u00e2nta\u021bi s\u0103 v\u0103 prezent\u0103m noua noastr\u0103 linie de uleiuri esen\u021biale! Uleiurile noastre sunt fabricate din ingrediente naturale de cea mai \u00eenalt\u0103 calitate \u0219i sunt perfecte pentru a promova relaxarea \u0219i pentru a ajuta somnul.<\/p>\n\n\n\n<p>Cele mai populare uleiuri ale noastre includ:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lavand\u0103: cunoscut\u0103 pentru propriet\u0103\u021bile sale calmante \u0219i capacitatea de a \u00eembun\u0103t\u0103\u021bi somnul<\/li>\n\n\n\n<li>Menta: ajuta la limpezirea mintii si la cresterea nivelului de energie<\/li>\n\n\n\n<li>Eucalipt: promoveaz\u0103 s\u0103n\u0103tatea respiratorie \u0219i poate ajuta la reducerea stresului<\/li>\n<\/ul>\n\n\n\n<p>Pute\u021bi g\u0103si gama noastr\u0103 complet\u0103 de uleiuri esen\u021biale [aici]. Sper\u0103m s\u0103 le \u00eencerca\u021bi \u0219i s\u0103 vede\u021bi singuri beneficiile!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pasul 5: e-mail pentru sondaj sau feedback <\/h3>\n\n\n\n<p><strong>Subiect: \u201eVrem s\u0103 auzim de la tine!\u201d<\/strong><\/p>\n\n\n\n<p>Drag\u0103 [Nume],<\/p>\n\n\n\n<p>Apreciem feedback-ul dumneavoastr\u0103 \u0219i ne-ar pl\u0103cea s\u0103 auzim p\u0103rerile dumneavoastr\u0103 despre produsele \u0219i serviciile noastre. Dac\u0103 ave\u021bi un moment, v\u0103 rug\u0103m s\u0103 participa\u021bi la scurtul nostru sondaj [link to sondaj] \u0219i s\u0103 ne spune\u021bi cum ne descurc\u0103m. <\/p>\n\n\n\n<p>Contribu\u021bia dvs. ne va ajuta s\u0103 ne \u00eembun\u0103t\u0103\u021bim \u0219i s\u0103 v\u0103 servim mai bine.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"736\" height=\"772\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-15.png\" alt=\"\" class=\"wp-image-16634\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-15.png 736w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-15-286x300.png 286w\" sizes=\"auto, (max-width: 736px) 100vw, 736px\" \/><figcaption class=\"wp-element-caption\">Exemplu de design de e-mail de feedback<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Verifica\u021bi rezultatele<\/h2>\n\n\n\n<p><br>Urm\u0103ri\u021bi \u00eentotdeauna rezultatele. Orice campanie de marketing nu este o chestie de foc \u0219i uitare. Analiza rezultatelor \u0219i \u00eembun\u0103t\u0103\u021birea trebuie s\u0103 fac\u0103 parte din sarcinile tale zilnice sau s\u0103pt\u0103m\u00e2nale.<\/p>\n\n\n\n<p>\u00cen acest fel, pute\u021bi vedea dac\u0103 seria dvs. de e-mailuri func\u021bioneaz\u0103 \u0219i converti\u021bi abona\u021bii \u00een clien\u021bi sau dac\u0103 e-mailurile cresc rata de dezabonare. <\/p>\n\n\n\n<p>Dac\u0103 se \u00eent\u00e2mpl\u0103 aceast\u0103 din urm\u0103 situa\u021bie, trebuie s\u0103 v\u0103 da\u021bi seama ce face\u021bi gre\u0219it \u0219i s\u0103 face\u021bi rapid modific\u0103ri pe baza informa\u021biilor pe care le-a\u021bi adunat. <\/p>\n\n\n\n<p>Poate trimite\u021bi prea multe email-uri \u00eentr-un timp scurt, poate sunt prea multe email-uri cu promo\u021bii, poate ar trebui schimbat\u0103 ora de trimitere etc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Concluzie<\/h2>\n\n\n\n<p>Serii de bun venit sunt importante. Nu pierde\u021bi un efort valoros din partea abonatului doar cu un email de confirmare (acum sunte\u021bi abonat, yeeey, nu d\u0103m nimic \u00een schimb).<\/p>\n\n\n\n<p>Dup\u0103 ce utilizatorul termin\u0103 seria de bun venit, pute\u021bi face \u0219i urm\u0103toarele<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ad\u0103uga\u021bi o etichet\u0103 dedicat\u0103 pentru a recunoa\u0219te acel utilizator a primit \u00eentreaga serie<\/li>\n\n\n\n<li>muta\u021bi-l \u00een lista dedicat\u0103<\/li>\n<\/ul>\n\n\n\n<p>Po\u021bi s\u0103 faci asta cu u\u0219urin\u021b\u0103 <a href=\"https:\/\/vibetrace.com\/ro\/intreprindere-marketing-automatizare\/\" data-type=\"page\" data-id=\"15402\">Vibetrace Automations<\/a>.<\/p>\n\n\n\n<p><strong>Ce exemple de serii bune de bun venit prin e-mail a\u021bi primit?<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Ai decis s\u0103 creezi o serie de bun venit pentru noii abona\u021bi, nu? Dar nu sigur \u2026 <a title=\"Ce e-mailuri s\u0103 include\u021bi \u00een seria de bun venit?\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/ro\/e-mail-uri-de-bun-venit\/\" aria-label=\"Cite\u0219te mai multe despre Ce email-uri s\u0103 includ\u0103 \u00een seria de bun venit?\"> <\/a><\/p>","protected":false},"author":9,"featured_media":16624,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[14],"tags":[79,85],"class_list":["post-16619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-email-marketing","tag-marketing-flows","tag-welcome-email-series","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/16619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/comments?post=16619"}],"version-history":[{"count":0,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/16619\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media\/16624"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media?parent=16619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/categories?post=16619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/tags?post=16619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}