{"id":16073,"date":"2022-12-19T09:49:16","date_gmt":"2022-12-19T09:49:16","guid":{"rendered":"https:\/\/vibetrace.com\/?p=16073"},"modified":"2023-10-10T12:41:34","modified_gmt":"2023-10-10T12:41:34","slug":"welcome-email-series-ecommerce","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/ro\/bun-venit-e-mail-serie-e-commerce\/","title":{"rendered":"Seria de e-mailuri de bun venit pentru comer\u021bul electronic \u00een 2023"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p><\/p>\n\n\n\n<p>Cum se spune, <strong>\u201ePrimele impresii ultimele\u201d<\/strong> \u0219i acest lucru nu ar putea fi mai departe de adev\u0103rat \u00een marketing! Dac\u0103 dori\u021bi s\u0103 v\u0103 duce\u021bi marketingul prin e-mail la nivelul urm\u0103tor, lua\u021bi \u00een considerare crearea unei serii de e-mailuri de bun venit, \u00een special pentru comer\u021bul electronic!<\/p>\n\n\n\n<p>E-mailurile dvs. de bun venit ofer\u0103 o oportunitate excelent\u0103 de a face o prim\u0103 impresie favorabil\u0103 \u00een r\u00e2ndul noilor abona\u021bi la e-mail. unul care marcheaz\u0103 \u00eenceputul unei conexiuni pe termen lung \u0219i \u00eencurajeaz\u0103 perspectivele \u00een viitor \u00een lor&nbsp;<a href=\"https:\/\/www.takeoffpr.com\/blog\/customer-journey\" target=\"_blank\" rel=\"noreferrer noopener\">c\u0103l\u0103toria cump\u0103r\u0103torului<\/a>.<\/p>\n\n\n\n<p>Mai mult, e-mailurile de bun venit sunt abona\u021bii t\u0103i&nbsp;<em><strong>vrei<\/strong><\/em>&nbsp;\u0219i&nbsp;<em><strong>a\u015ftepta<\/strong><\/em>&nbsp;s\u0103 vad\u0103 \u00een c\u0103su\u021bele lor de e-mail s\u0103 se simt\u0103 aprecia\u021bi. Acesta este motivul pentru care e-mailurile de bun venit au rate de deschidere mai mari dec\u00e2t orice alt tip de e-mail.h<\/p>\n\n\n\n<p>\u00cen plus, e-mailurile seriale de bun venit pentru companiile de comer\u021b electronic au fost \u00eentotdeauna o nevoie a fiec\u0103rei afaceri uria\u0219e pentru a ob\u021bine mai multe venituri.<\/p>\n\n\n\n<p>Conform&nbsp;<a href=\"https:\/\/www.invespcro.com\/blog\/welcome-emails\/\" target=\"_blank\" rel=\"noreferrer noopener\">Invesp<\/a>, e-mailurile de bun venit au o rat\u0103 medie de deschidere de 50%, care este cu 86 la sut\u0103 mai mare dec\u00e2t buletinele informative normale. Deci le pute\u021bi numi binevenite, bievenue, wilkommen &gt; sunt un must have. <a href=\"https:\/\/vibetrace.com\/ro\/marketing-e-mail-automatizat\/\" data-type=\"page\" data-id=\"14271\">Marketingul prin e-mail este aici pentru a r\u0103m\u00e2ne<\/a>.<\/p>\n\n\n\n<p>C\u00e2nd crea\u021bi un e-mail de bun venit, nu rata\u021bi \u0219ansa de a face acest lucru. Serii de e-mailuri de bun venit sunt foarte importante pentru asta:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Prezint\u0103-\u021bi afacerea \u0219i obiectivele acesteia;<\/li>\n\n\n\n<li>\u00cemp\u0103rt\u0103\u0219i\u021bi-v\u0103 valorile \u0219i ceea ce reprezenta\u021bi;<\/li>\n\n\n\n<li>Oferi\u021bi o reducere special\u0103 noilor abona\u021bi;<\/li>\n\n\n\n<li>Cre\u0219te\u021bi num\u0103rul de clicuri pe cele mai populare produse;<\/li>\n\n\n\n<li>Stabili\u021bi a\u0219tept\u0103ri pentru e-mailurile viitoare;<\/li>\n\n\n\n<li>\u0218i altele.<\/li>\n<\/ul>\n\n\n\n<p>Acest articol con\u021bine informa\u021bii pe care trebuie s\u0103 le cunoa\u0219te\u021bi despre seria de e-mailuri de bun venit pentru comer\u021bul electronic, precum \u0219i exemple care v\u0103 vor ajuta s\u0103 v\u0103 atinge\u021bi obiectivele de marketing.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id16073_0ab549-7e .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id16073_0ab549-7e .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id16073_0ab549-7e .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id16073_0ab549-7e .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<h2 class=\"wp-block-heading\">Care sunt serii de e-mailuri binevenite?<\/h2>\n\n\n\n<p><strong>Un e-mail de bun venit este primul e-mail trimis noilor abona\u021bi<\/strong> dup\u0103 ce se \u00eenscriu pentru lista ta de e-mail.<\/p>\n\n\n\n<p>E-mailurile de bun venit verific\u0103 adesea c\u0103 cineva s-a \u00eenscris cu succes la buletinul dvs. informativ \u0219i \u00eei ofer\u0103 recompensa care i-a fost promis\u0103 la \u00eenscriere, care poate fi fie un cod de cupon, fie un magnet principal. <\/p>\n\n\n\n<p>De asemenea, face parte din must have <a href=\"https:\/\/vibetrace.com\/ro\/trebuie-sa-aiba-e-mail-automatizari-fluxuri-e-commerce\/\" data-type=\"post\" data-id=\"15169\">fluxurile de automatizare a marketingului comer\u021bului electronic<\/a>.<\/p>\n\n\n\n<p>Odat\u0103 ce a\u021bi trimis e-mailuri de bun venit, acestea pot fi mult mai mult dec\u00e2t o simpl\u0103 scrisoare de confirmare. Aceasta este \u0219ansa ta de a cre\u0219te conversiile \u0219i veniturile!<\/p>\n\n\n\n<p>Dar un e-mail nu este \u00eentotdeauna suficient.<\/p>\n\n\n\n<p>De aceea, seria de e-mailuri de bun venit este o alt\u0103 modalitate de a v\u0103 \u00eembun\u0103t\u0103\u021bi strategia de marketing. Este o serie de e-mailuri de bun venit trimise abona\u021bilor dvs. la newsletter.<\/p>\n\n\n\n<p>O serie de e-mailuri de bun venit poate include o introducere \u00een afacere, un rezumat al produsului sau serviciului comercializat, recomand\u0103ri de \u00eenceput \u0219i alte informa\u021bii valoroase.<\/p>\n\n\n\n<p>Apoi, <strong>Care este diferen\u021ba dintre un simplu e-mail de bun venit \u0219i o serie de e-mailuri de bun venit? Difer\u0103 ele cu adev\u0103rat unul de altul?<\/strong><\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">Iti place acest articol?<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">Al\u0103tura\u021bi-v\u0103 buletinului nostru informativ dedicat CX for Retail!<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-1024x1024.jpeg\" alt=\"\" class=\"wp-image-15727\" style=\"width:188px;height:188px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg.jpeg 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-300x300.jpeg 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-150x150.jpeg 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-768x768.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">R\u0103m\u00e2ne\u021bi conectat la ceea ce este cu adev\u0103rat important pentru a v\u0103 optimiza veniturile digitale.<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"Adresa de e-mail\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"Nume\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_blue_woman\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">Abona\u021bi-m\u0103<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"ro\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">F\u0103c\u00e2nd clic pe butonul, accepta\u021bi <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/ro\/termeni-si-conditii\/\" target=\"_blank\">termeni si conditii<\/a>. De asemenea, va trebui s\u0103 v\u0103 confirma\u021bi adresa de e-mail.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">E-mail de bun venit versus seria de bun venit pentru comer\u021bul electronic<\/h3>\n\n\n\n<p><strong>E-mailuri de bun venit <\/strong>reprezint\u0103 doar un singur e-mail trimis (de obicei) imediat dup\u0103 abonarea unui utilizator.<\/p>\n\n\n\n<p>Pe de alt\u0103 parte, un \u201e<strong>seria de e-mailuri de bun venit\u201d<\/strong> este o colec\u021bie de e-mailuri livrate odat\u0103 ce un utilizator se aboneaz\u0103 la list\u0103 pe o anumit\u0103 perioad\u0103 de timp. Dup\u0103 ce un nou abonat se al\u0103tur\u0103 listei de coresponden\u021b\u0103, aceste e-mailuri sunt de obicei emise \u00een c\u00e2teva zile sau s\u0103pt\u0103m\u00e2ni.<\/p>\n\n\n\n<p>Serii de e-mailuri de bun venit sunt o modalitate popular\u0103 pentru majoritatea companiilor de comer\u021b electronic de a interac\u021biona cu noii abona\u021bi \u0219i de a le oferi o prim\u0103 impresie bun\u0103. Acest lucru poate func\u021biona la fel de bine pentru a face ca mai mul\u021bi oameni s\u0103 v\u0103 cunoasc\u0103 marca!<\/p>\n\n\n\n<p>Iat\u0103 c\u00e2teva avantaje ale utiliz\u0103rii unei serii de e-mailuri de bun venit, inclusiv:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Personalizare: <\/strong>E-mailurile de bun venit pot fi personalizate cu numele abonatului \u0219i alte detalii necesare care pot face mesajul s\u0103 par\u0103 mai personal \u0219i adaptat noului abonat.<\/li>\n\n\n\n<li><strong>Logodn\u0103:<\/strong> E-mailurile de bun venit v\u0103 permit s\u0103 interac\u021biona\u021bi cu noii abona\u021bi \u0219i s\u0103 crea\u021bi o rela\u021bie cu ace\u0219tia. Pute\u021bi stabili o prim\u0103 impresie puternic\u0103 \u0219i pute\u021bi inspira noii abona\u021bi s\u0103 continue leg\u0103tura cu afacerea sau organiza\u021bia dvs., oferind informa\u021bii excelente \u0219i recomand\u0103ri utile.<\/li>\n\n\n\n<li><strong>Automatizare:<\/strong> <a href=\"https:\/\/vibetrace.com\/ro\/intreprindere-marketing-automatizare\/\" data-type=\"page\" data-id=\"15402\">Seria de e-mailuri de bun venit este livrat\u0103 automat,<\/a> nu trebuie s\u0103 trimite\u021bi manual fiecare e-mail fiec\u0103rui abonat nou. Acest lucru v\u0103 ajut\u0103 s\u0103 economisi\u021bi timp \u0219i v\u0103 permite s\u0103 lucra\u021bi la sarcini mai critice.<\/li>\n\n\n\n<li><strong>Re\u021binere \u00eembun\u0103t\u0103\u021bit\u0103: <\/strong>O serie de e-mailuri de bun venit poate ajuta la \u00eembun\u0103t\u0103\u021birea re\u021binerii, oferind noilor abona\u021bi informa\u021bii relevante care le vor permite s\u0103 \u00eenceap\u0103 \u0219i s\u0103 continue s\u0103 utilizeze produsul sau serviciul dvs. Acest lucru poate reduce semnificativ rata de pierdere \u0219i poate p\u0103stra mai mul\u021bi consumatori pe termen lung.<\/li>\n\n\n\n<li><strong>Venituri crescute: <\/strong>Seria de e-mailuri de bun venit poate ajuta la \u00eembun\u0103t\u0103\u021birea v\u00e2nz\u0103rilor, conving\u00e2nd abona\u021bii s\u0103-\u021bi cumpere produsul sau serviciul, oferind informa\u021bii valoroase \u0219i interac\u021bion\u00e2nd cu noi abona\u021bi.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Beneficiile seriei de bun venit prin e-mail<\/h2>\n\n\n\n<p>O serie de e-mailuri de bun venit este o oportunitate ideal\u0103 de a v\u0103 prezenta noilor abona\u021bi \u0219i de a demonstra cum compania sau organiza\u021bia dvs. \u00eei poate ajuta.<\/p>\n\n\n\n<p>Deoarece noii abona\u021bi sunt adesea \u00eenc\u00e2nta\u021bi \u00een momentul \u00een care se \u00eenscriu \u00een lista dvs. de coresponden\u021b\u0103, o serie de e-mailuri de bun venit este o modalitate excelent\u0103 de a-\u0219i valorifica entuziasmul \u0219i de a realiza o v\u00e2nzare.<\/p>\n\n\n\n<p>\u00cen plus, seria de bun venit prin e-mail este cea mai bun\u0103 pentru afacerile de comer\u021b electronic dac\u0103 aceasta este linia dvs. de activitate pentru a implica oamenii s\u0103 v\u0103 viziteze pagina \u0219i s\u0103 arunce o privire asupra a ceea ce oferi\u021bi.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>\u201eExist\u0103 un e-mail care are o rat\u0103 de deschidere mai mare dec\u00e2t toate celelalte: e-mailul de bun venit \u00een lista mea.<\/em><\/p>\n\n\n\n<p><em>Nu e nicio surpriz\u0103.&nbsp;<strong>Destinatarul este la maxim interes.<\/strong>&nbsp;Tocmai s-au transformat \u00eentr-un abonat, a\u0219a c\u0103 \u00ee\u0219i doresc con\u021binutul \u0219i au \u00eencredere \u00een marca ta. Setarea acestui r\u0103spuns automat este o idee simpl\u0103. Se deschide \u0219i&nbsp;<strong>ratele de clic sunt adesea de dou\u0103 ori orice alt e-mail pe care \u00eel trimite\u021bi.<\/strong><\/em><\/p>\n\n\n\n<p><em>G\u00e2nde\u0219te-te la asta doar ca fiind politicos. C\u00e2nd cineva \u00eencepe s\u0103 asculte, ar trebui s\u0103-i spui bun\u0103, nu? C\u00e2nd cineva cere mai mult, d\u0103-i tot ce ai mai bun. Cred c\u0103 seria de bun venit este at\u00e2t marketing inteligent, c\u00e2t \u0219i curtoazie comun\u0103.\u201d -Andy Crestodina, Chief Marketing Officer,&nbsp;<a href=\"https:\/\/www.orbitmedia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Orbit Media<\/a><\/em><\/p>\n<\/blockquote>\n\n\n\n<p>Pentru a spune simplu, atunci c\u00e2nd un nou abonat se al\u0103tur\u0103 listei dvs. de e-mail, acea persoan\u0103 este cel mai probabil interesat\u0103 s\u0103 afle mai multe despre dvs., a\u0219a c\u0103 \u00eencearc\u0103 s\u0103 se prezinte al\u0103tur\u00e2ndu-se.<\/p>\n\n\n\n<p>Deci, ce ar trebui s\u0103 faci? Trimite\u021bi-le o str\u00e2ngere de m\u00e2n\u0103 sub forma unui e-mail de bun venit.<\/p>\n\n\n\n<p>\u00cen plus, cel <a href=\"https:\/\/www.slideshare.net\/CiceronHQ\/first-impressions-email-study-22872415\" target=\"_blank\" rel=\"noopener\">Studiu de marketing prin e-mail despre primele impresii<\/a> condus de Ciceron a constatat c\u0103 doar 39% de m\u0103rci trimit un e-mail de bun venit, \u00een timp ce 41% nu trimit unul \u00een primele 48 de ore.<\/p>\n\n\n\n<p>Sunt <strong>mai multe obiective poten\u021biale pentru seria dvs. de e-mailuri de bun venit<\/strong>, care poate varia \u00een func\u021bie de afacerea dvs. de comer\u021b electronic. Aceasta include:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Prezentarea companiei sau organiza\u021biei dvs. noilor abona\u021bi: <\/strong>O serie de e-mailuri de bun venit este de obicei folosit\u0103 pentru a introduce noi abona\u021bi \u00een companie sau organiza\u021bie \u0219i pentru a le oferi o imagine de ansamblu asupra produsului sau serviciului oferit. Aceasta poate include eviden\u021bierea misiunii \u0219i valorilor companiei, explicarea modului \u00een care produsul sau serviciul poate beneficia abonatului \u0219i oferirea unei imagini de ansamblu asupra caracteristicilor \u0219i beneficiilor cheie.<\/li>\n\n\n\n<li><strong>Furnizarea de informa\u021bii valoroase: <\/strong>Seria de e-mailuri de bun venit poate fi folosit\u0103 \u0219i pentru a oferi informa\u021bii valoroase care \u00eei vor ajuta pe noii abona\u021bi s\u0103 \u00eenceap\u0103 cu produsul sau serviciul. Aceasta ar putea include lucruri precum sfaturi pentru utilizarea produsului, explica\u021bii ale caracteristicilor cheie \u0219i linkuri c\u0103tre resurse utile.<\/li>\n\n\n\n<li><strong>Construirea unei rela\u021bii: <\/strong>O serie de e-mailuri de bun venit poate construi, de asemenea, rela\u021bii cu noii abona\u021bi. Aceasta poate include personalizarea e-mailurilor pentru a include numele abonatului, solicitarea de feedback \u0219i oferirea de oportunit\u0103\u021bi pentru abonatul de a interac\u021biona cu compania sau organiza\u021bia dvs.<\/li>\n\n\n\n<li><strong>Efectuarea unei v\u00e2nz\u0103ri: <\/strong>\u00cen func\u021bie de produsul sau serviciul oferit, o serie de e-mailuri de bun venit poate fi, de asemenea, folosit\u0103 ca o oportunitate de a face o v\u00e2nzare. Aceasta ar putea include lucruri precum oferirea unei reduceri noilor abona\u021bi, eviden\u021bierea beneficiilor achizi\u021bion\u0103rii produsului \u0219i oferirea unui \u00eendemn clar la ac\u021biune.<\/li>\n\n\n\n<li><strong>Stabilirea \u00eencrederii: <\/strong>O serie de e-mailuri de bun venit poate fi folosit\u0103 pentru a stabili \u00eencredere noilor abona\u021bi, oferindu-le informa\u021bii valoroase \u0219i demonstr\u00e2nd expertiza \u0219i cuno\u0219tin\u021bele companiei. Acest lucru poate ajuta la construirea \u00eencrederii \u00een companie \u0219i \u00een produsele sau serviciile acesteia.<\/li>\n\n\n\n<li><strong>Prezentarea m\u0103rcii: <\/strong>O serie de e-mailuri de bun venit poate fi, de asemenea, utilizat\u0103 pentru a prezenta marca \u0219i a eviden\u021bia personalitatea \u0219i stilul unic al companiei. Acest lucru \u00eei poate ajuta pe noii abona\u021bi s\u0103 \u00ee\u0219i fac\u0103 o idee despre ce este compania \u0219i despre ce o diferen\u021biaz\u0103 de concuren\u021bii s\u0103i.<\/li>\n\n\n\n<li><strong>Oferirea de suport pentru clien\u021bi: <\/strong>E-mailurile de bun venit pot fi folosite \u0219i pentru a oferi asisten\u021b\u0103 clien\u021bilor noilor abona\u021bi. Aceasta ar putea include lucruri precum r\u0103spunsul la \u00eentreb\u0103ri obi\u0219nuite, oferirea de sfaturi de depanare \u0219i direc\u021bionarea abona\u021bilor c\u0103tre alte resurse pentru ajutor.<\/li>\n\n\n\n<li><strong>Upselling \u0219i cross-selling: <\/strong>\u00cen func\u021bie de produsul sau serviciul oferit, o serie de e-mailuri de bun venit poate fi, de asemenea, utilizat\u0103 pentru a face upsell sau cross-sell c\u0103tre noii abona\u021bi. De exemplu, dac\u0103 un nou abonat a achizi\u021bionat o versiune de baz\u0103 a unui produs, un e-mail de bun venit ar putea fi folosit pentru a promova func\u021bii suplimentare sau upgrade-uri de care ar putea fi interesat.<\/li>\n\n\n\n<li><strong>Colectarea feedback-ului: <\/strong>O serie de e-mailuri de bun venit poate fi folosit\u0103 pentru a aduna feedback de la noii abona\u021bi. Acestea ar putea include lucruri precum solicitarea opiniilor lor cu privire la produs sau serviciu, solicitarea de sugestii de \u00eembun\u0103t\u0103\u021bire \u0219i invitarea acestora s\u0103 participe la sondaje sau focus grupuri.<\/li>\n\n\n\n<li><strong>Promovarea de evenimente sau oferte speciale: <\/strong>E-mailurile de bun venit pot fi folosite \u0219i pentru a promova evenimente sau oferte speciale care pot fi de interes pentru noii abona\u021bi. Acestea ar putea include lucruri precum seminarii web viitoare, ateliere, v\u00e2nz\u0103ri speciale sau reduceri.<\/li>\n<\/ol>\n\n\n\n<p>\u00cen general, obiectivele unei serii de e-mailuri de bun venit vor fi determinate de cerin\u021bele \u0219i obiectivele specifice ale companiei sau ale organiza\u021biei.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00e2te e-mailuri ar trebui s\u0103 include\u021bi \u00een seria dvs. de bun venit?<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"250\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/how_many_emails_welcome_series.png\" alt=\"\" class=\"wp-image-16713\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/how_many_emails_welcome_series.png 800w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/how_many_emails_welcome_series-300x94.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/how_many_emails_welcome_series-768x240.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p>Ca parte a seriei de bun venit, v\u0103 recomand\u0103m s\u0103 trimite\u021bi<strong> cel pu\u021bin 4-6 e-mailuri.<\/strong> \u00cenainte de a face for\u021b\u0103 pentru v\u00e2nzare, trebuie s\u0103 crea\u021bi \u00eencredere \u0219i s\u0103 v\u0103 ajuta\u021bi persoanele de contact - cinci e-mailuri v\u0103 permit s\u0103 concentra\u021bi fiecare e-mail pe un anumit subiect.<\/p>\n\n\n\n<p>Ryan Johnson, redactorul principal al GrowthLab, este un expert \u00een crearea de canale de e-mail \u0219i lans\u0103ri. Iat\u0103 cum creeaz\u0103 o p\u00e2lnie de 5 zile pentru cursul de st\u0103p\u00e2nire mental\u0103 al GrowthLab.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.activecampaign.com\/wp-content\/uploads\/2021\/10\/ixi2sim9a_growthlab-funnel-launch.jpg\" alt=\"o schi\u021b\u0103 a p\u00e2lniei de v\u00e2nz\u0103ri de la GrowthLab\"\/><figcaption class=\"wp-element-caption\"><em>Fiecare e-mail are un scop specific - ajut\u0103 oamenii s\u0103 treac\u0103 la urm\u0103torul pas al canalului de v\u00e2nz\u0103ri. (Surs\u0103,&nbsp;<a href=\"https:\/\/growthlab.com\/6-layer-funnel-design-how-to-build-6-and-7-figure-email-funnels\/\" target=\"_blank\" rel=\"noreferrer noopener\">GrowthLab<\/a>)<\/em><\/figcaption><\/figure>\n\n\n\n<p>\u00cen primul r\u00e2nd, GrowthLab atrage aten\u021bia cititorului cu un subiect intrigant. Apoi excit\u0103 curiozitatea oamenilor \u0219i \u00eei fac s\u0103-\u0219i doreasc\u0103 produsul.<\/p>\n\n\n\n<p>\u00cen e-mailurile 3 \u0219i 4, ace\u0219tia continu\u0103 s\u0103 creeze cerere (\u00een timp ce cursul este disponibil pentru cump\u0103rare).<br>\u0218i \u00een e-mailul 5, ei fac un argument puternic pentru a face o v\u00e2nzare.<\/p>\n\n\n\n<p>Iat\u0103 un exemplu de serie de bun venit de succes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Primul e-mail<\/strong>: Un simplu \u201eBun venit\u201d sau \u201eMul\u021bumesc\u201d unui nou abonat.<\/li>\n\n\n\n<li><strong>Al doilea e-mail<\/strong>: Descrii cine e\u0219ti \u0219i cum func\u021bioneaz\u0103 organiza\u021bia \u0219i echipa ta. Umanizeaz\u0103 schimbul \u0219i ajut\u0103 la conectarea \u0219i la construirea \u00eencrederii.<\/li>\n\n\n\n<li><strong>Al treilea e-mail<\/strong>: Informa\u021bi abonatul despre ce s\u0103 v\u0103 a\u0219tepta\u021bi de la afacerea dvs. Aceasta include ofertele, calitatea, valorile \u0219i a\u0219a mai departe.<\/li>\n\n\n\n<li><strong>Al patrulea e-mail<\/strong>: Informa\u021bi abonatul despre cerin\u021bele dumneavoastr\u0103. De exemplu, \u00eencrederea lui, opinia lui autentic\u0103 \u0219i a\u0219a mai departe.<\/li>\n\n\n\n<li><strong>Al cincilea e-mail<\/strong>: Pute\u021bi solicita o revizuire pe Google Reviews sau pe site-ul dvs. web.<\/li>\n\n\n\n<li><strong>Al \u0219aselea e-mail<\/strong>: C\u0103uta\u021bi feedback pentru a v\u0103 \u00eembun\u0103t\u0103\u021bi produsul sau serviciul.<\/li>\n<\/ul>\n\n\n<div class=\"gb-container gb-container-7b568b8d\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-88b6c416 gb-headline-text\">Ai nevoie de ajutor cu marketingul prin e-mail?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-01d03e37 gb-headline-text\">Oferim servicii gestionate de la strategie, p\u00e2n\u0103 la implementare \u0219i urm\u0103rire. De obicei, ob\u021bine\u021bi o cre\u0219tere de 15-25% a rezultatelor. S\u0103 vedem cum te putem ajuta!<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-b6496486\">\n\n<a class=\"gb-button gb-button-4f70dbbd gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ro\/servicii-de-marketing-automatizare\/\">Afl\u0103 mai multe<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Cum se creeaz\u0103 o serie de e-mail de bun venit pentru comer\u021bul electronic?<\/h2>\n\n\n\n<p>Acum c\u0103 \u00een\u021belege\u021bi tipurile de e-mailuri care trebuie trimise ca parte a unui proces de e-mail de bun venit, trebuie, de asemenea, s\u0103 pune\u021bi toate aceste idei \u00een practic\u0103.<\/p>\n\n\n\n<p>Dac\u0103 ave\u021bi \u00een prezent un magazin Shopify \u0219i dori\u021bi s\u0103 \u00eencuraja\u021bi achizi\u021biile pentru prima dat\u0103, instala\u021bi doar \u0219abloane pentru e-mailul de bun venit pentru a economisi timp \u0219i pentru a crea un e-mail atr\u0103g\u0103tor.<\/p>\n\n\n\n<p><strong>Iat\u0103 c\u00e2teva reguli generale ale seriei de e-mailuri de bun venit:<\/strong><\/p>\n\n\n\n<p>E-mailurile de bun venit sunt o oportunitate excelent\u0103 de a interac\u021biona cu noi abona\u021bi \u0219i de a v\u0103 dezvolta marca.<\/p>\n\n\n\n<p>Ace\u0219ti noi abona\u021bi tocmai s-au al\u0103turat buletinului t\u0103u informativ, ceea ce indic\u0103 faptul c\u0103 sunt \u00eentr-un fel interesa\u021bi de afacerea ta; prin urmare, este mai probabil ca ace\u0219tia s\u0103 v\u0103 vad\u0103 e-mailul \u0219i s\u0103 v\u0103 aprecieze eforturile de a interac\u021biona cu ei.<\/p>\n\n\n\n<p>\u00cen plus, este o oportunitate excelent\u0103 de a-i informa despre noile articole sau oferte speciale sau de a sugera s\u0103 r\u0103spund\u0103 la un sondaj sau la alt\u0103 solicitare.<\/p>\n\n\n\n<p>Dar pentru a face aceste e-mailuri de bun venit eficiente, trebuie s\u0103 lua\u021bi \u00een considerare \u00eencorporarea urm\u0103toarelor elemente de baz\u0103:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A <strong>linie de subiect primitoare<\/strong> pentru c\u0103 faci parte din lista ta de e-mail.<\/li>\n\n\n\n<li>A <strong>\u201eMul\u021bumesc\u201d nota t<\/strong>o ar\u0103ta\u021bi cum aprecia\u021bi alegerea lor de a se al\u0103tura listei dvs. de e-mailuri<\/li>\n\n\n\n<li>Un <strong>introducerea afacerii dvs<\/strong> care include o scurt\u0103 descriere a m\u0103rcii dvs., inten\u021biile, valorile, obiectivele dvs. etc.<\/li>\n\n\n\n<li>A <strong>apel la ac\u021biune<\/strong> pentru a recomanda produse, a completa un chestionar, a se al\u0103tura re\u021belei sociale a companiei dvs. \u0219i a\u0219a mai departe.<\/li>\n\n\n\n<li>Un <strong>design atr\u0103g\u0103tor de e-mail<\/strong> cu imagini, grafice, culori ale m\u0103rcii dvs. etc.<\/li>\n\n\n\n<li>A <strong>sigl\u0103 <\/strong>a m\u0103rcii dvs., dar \u0219i o descriere rapid\u0103.<\/li>\n\n\n\n<li><strong>Dovada social\u0103 a recenziilor f<\/strong>rom clien\u021bi anteriori sau exemple de munc\u0103 de succes pentru a convinge abonatul c\u0103 poate avea \u00eencredere \u00een tine<\/li>\n\n\n\n<li>Un <strong>link de dezabonare <\/strong>(cerin\u021b\u0103 conform CAN-SPAM).<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Utiliza\u021bi seria de flux de lucru bun venit pe care o oferim.<\/h3>\n\n\n\n<p>Pute\u021bi crea cu u\u0219urin\u021b\u0103 o serie de e-mail de bun venit folosind software-ul Vibetrace Marketing Automation. <\/p>\n\n\n\n<p>Un flux este o serie de ac\u021biuni care au loc dup\u0103 un eveniment ini\u021bial, numit de obicei declan\u0219ator. \u00cen sistemul nostru, am creat automat \u0219abloane sau scenarii de serii de e-mail de bun venit care func\u021bioneaz\u0103 bine pentru comer\u021bul electronic.<\/p>\n\n\n\n<p>Accesa\u021bi Campanii &gt; Automatiz\u0103ri \u0219i comuta\u021bi la fila Scenarii:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"229\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-17-1024x229.png\" alt=\"\" class=\"wp-image-16690\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-17-1024x229.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-17-300x67.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-17-768x172.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-17-1536x344.png 1536w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-17-2048x459.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Re\u021bete\/\u0218abloane pentru seria de bun venit<\/figcaption><\/figure>\n\n\n\n<p>Aici pute\u021bi alege oricare dintre scenariile noastre existente, dar pentru aceast\u0103 dat\u0103, vom r\u0103m\u00e2ne cu <strong>Seria de bun venit \u00een 5 pa\u0219i<\/strong> pe care noi le-am creat.<\/p>\n\n\n\n<p>F\u0103c\u00e2nd clic <strong>Copia\u021bi campania<\/strong> \u00eel va duplica sub<strong> Campaniile mele<\/strong> fila, unde o pute\u021bi edita.<\/p>\n\n\n\n<p>Ce altceva trebuie s\u0103 faci:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>revizui\u021bi con\u021binutul e-mailului pentru fiecare pas<\/li>\n\n\n\n<li>examina\u021bi \u00eent\u00e2rzierile dintre e-mailuri.<\/li>\n<\/ul>\n\n\n\n<p>Acest lucru este important deoarece orice scenariu sau \u0219ablon de serie de bun venit pe care l-a\u021bi folosi, va trebui \u00een continuare personalizat pentru afacerea dvs. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Examina\u021bi con\u021binutul e-mailului<\/h4>\n\n\n\n<p>Aceasta este o serie de 5 e-mailuri, a\u0219a c\u0103 va trebui s\u0103 parcurge\u021bi fiecare e-mail \u0219i s\u0103 configura\u021bi \u0219i s\u0103 personaliza\u021bi liniile de subiect, de la e-mail (poate fi diferit) \u0219i, de asemenea, con\u021binutul de e-mail.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"307\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18-307x1024.png\" alt=\"\" class=\"wp-image-16697\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18-307x1024.png 307w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18-90x300.png 90w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18-768x2560.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18-461x1536.png 461w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18-614x2048.png 614w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-18.png 801w\" sizes=\"auto, (max-width: 307px) 100vw, 307px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Examina\u021bi \u00eent\u00e2rzierile dintre e-mailuri<\/h4>\n\n\n\n<p>A\u021bi putea s\u0103 trimite\u021bi e-mailuri mai repede sau doar s\u0103 calcula\u021bi data viitoare \u00eentr-un mod mai avansat.<\/p>\n\n\n\n<p>Prima op\u021biune va trimite e-mailul <strong>dup\u0103<\/strong> o anumit\u0103 perioad\u0103 de timp (cum ar fi 24 de ore) sau po\u021bi folosi func\u021bionalitatea avansat\u0103 pentru a-l trimite la o anumit\u0103 or\u0103 (a doua zi la 17.00 sau lunea viitoare la 23.00) dac\u0103 vrei s\u0103 sari peste weekend.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-20.png\" alt=\"\" class=\"wp-image-16699\" style=\"width:411px;height:451px\" width=\"411\" height=\"451\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-20.png 828w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-20-274x300.png 274w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-20-768x842.png 768w\" sizes=\"auto, (max-width: 411px) 100vw, 411px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Crea\u021bi flux de lucru de bun venit prin e-mail de la zero.<\/h3>\n\n\n\n<p>Exist\u0103 cazuri \u00een care dori\u021bi s\u0103 crea\u021bi o serie de la zero. Poate c\u0103 nu v\u0103 place niciuna dintre re\u021betele noastre existente din seria de e-mailuri de bun venit sau crede\u021bi c\u0103 pute\u021bi face mai bine. <\/p>\n\n\n\n<p>Grozav! \u00censeamn\u0103 c\u0103 e\u0219ti un expert \u0219i \u00ee\u021bi spunem doar c\u00e2teva elemente de baz\u0103 de luat \u00een considerare:<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-contrast-color has-text-color\">Alege\u021bi declan\u0219atorul fluxului de lucru<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"547\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-21-1024x547.png\" alt=\"\" class=\"wp-image-16700\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-21-1024x547.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-21-300x160.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-21-768x410.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-21.png 1116w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Alege\u021bi declan\u0219atorul seriei de e-mailuri de bun venit<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading has-contrast-color has-text-color\">Ad\u0103uga\u021bi pa\u0219i \u0219i \u00eent\u00e2rzieri \u00een serie de bun venit<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-22.png\" alt=\"\" class=\"wp-image-16701\" style=\"width:508px;height:367px\" width=\"508\" height=\"367\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-22.png 674w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-22-300x217.png 300w\" sizes=\"auto, (max-width: 508px) 100vw, 508px\" \/><figcaption class=\"wp-element-caption\">Ad\u0103uga\u021bi pa\u0219i intermediari pentru serie.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading has-contrast-color has-text-color\">Configura\u021bi con\u021binutul e-mailului<\/h4>\n\n\n\n<p>Pentru e-mailurile pe care trebuie s\u0103 le trimite\u021bi, ve\u021bi crea e-mail de la zero. <\/p>\n\n\n\n<p>Pute\u021bi utiliza un \u0219ablon de design pe care \u00eel oferim sau pute\u021bi ad\u0103uga propriul dvs. HTML.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"387\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-23-1024x387.png\" alt=\"\" class=\"wp-image-16702\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-23-1024x387.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-23-300x113.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-23-768x290.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-23.png 1132w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Edita\u021bi con\u021binutul e-mailului pentru pa\u0219ii de e-mail.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Exemple de serii de e-mailuri de bun venit<\/h3>\n\n\n\n<p>Iat\u0103 c\u00e2teva exemple de serii de e-mailuri de bun venit:<\/p>\n\n\n\n<h4 class=\"gb-headline gb-headline-4c6651f4 gb-headline-text\">Linia de \u00eembr\u0103c\u0103minte de afaceri<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"703\" height=\"959\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Clothing_Welcome_Emails-1.webp\" alt=\"\" class=\"wp-image-16589\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Clothing_Welcome_Emails-1.webp 703w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Clothing_Welcome_Emails-1-220x300.webp 220w\" sizes=\"auto, (max-width: 703px) 100vw, 703px\" \/><figcaption class=\"wp-element-caption\">E-mail de bun venit de la <a href=\"https:\/\/usa.tommy.com\/en\" target=\"_blank\" rel=\"noreferrer noopener\">TOMMY HILFIGER<\/a><\/figcaption><\/figure>\n\n\n\n<p>Daca esti un<strong> comerciant cu am\u0103nuntul de \u00eembr\u0103c\u0103minte<\/strong>, pute\u021bi trimite o serie de e-mail de bun venit care include o introducere \u00een companie, o prezentare general\u0103 a diferitelor tipuri de \u00eembr\u0103c\u0103minte \u0219i accesorii pe care le ofer\u0103 \u0219i sfaturi despre cum s\u0103 stila\u021bi diferite piese din colec\u021bie. E-mailurile din serie pot include, de asemenea, link-uri c\u0103tre produse populare, informa\u021bii despre v\u00e2nz\u0103ri \u0219i promo\u021bii \u0219i un cod de reducere special pentru noii abona\u021bi.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Aplica\u021bie de fitness<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"472\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Fit_App_Welcome_Emails-1-472x1024.webp\" alt=\"\" class=\"wp-image-16590\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Fit_App_Welcome_Emails-1-472x1024.webp 472w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Fit_App_Welcome_Emails-1-138x300.webp 138w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Fit_App_Welcome_Emails-1.webp 680w\" sizes=\"auto, (max-width: 472px) 100vw, 472px\" \/><figcaption class=\"wp-element-caption\">E-mail de bun venit de la <a href=\"https:\/\/www.onepeloton.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">PELOTON<\/a><\/figcaption><\/figure>\n\n\n\n<p>Dac\u0103 oferi\u021bi un <strong>aplica\u021bie de fitness<\/strong>, a\u021bi putea lua \u00een considerare trimiterea unei serii de e-mailuri de bun venit care s\u0103 includ\u0103 o introducere \u00een aplica\u021bie \u0219i caracteristicile acesteia, sfaturi pentru configurarea unui plan de antrenament personalizat \u0219i link-uri c\u0103tre articole \u0219i videoclipuri utile de pe site-ul companiei. E-mailurile din serie pot include, de asemenea, informa\u021bii despre provoc\u0103rile \u0219i evenimentele viitoare, m\u0103rturii de la utilizatori mul\u021bumi\u021bi \u0219i o ofert\u0103 special\u0103 pentru o prob\u0103 gratuit\u0103 a func\u021biilor premium.<\/p>\n\n\n\n<h4 class=\"gb-headline gb-headline-3d39dbdf gb-headline-text\">Serviciu de livrare a mesei<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"298\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_emails_chipotle-298x1024.webp\" alt=\"\" class=\"wp-image-16596\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_emails_chipotle-298x1024.webp 298w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_emails_chipotle-87x300.webp 87w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_emails_chipotle-447x1536.webp 447w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_emails_chipotle.webp 596w\" sizes=\"auto, (max-width: 298px) 100vw, 298px\" \/><figcaption class=\"wp-element-caption\">E-mail de bun venit de la <a href=\"https:\/\/www.chipotle.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">CHIPOTLE<\/a><\/figcaption><\/figure>\n\n\n\n<p>Dac\u0103 oferi\u021bi un<strong> serviciu de livrare a mesei<\/strong>, poate dori\u021bi s\u0103 trimite\u021bi o serie de e-mailuri de bun venit care s\u0103 includ\u0103 o introducere \u00een companie \u0219i misiunea acesteia, o prezentare general\u0103 a diferitelor planuri de mas\u0103 \u0219i op\u021biuni disponibile \u0219i sfaturi pentru alegerea planului potrivit pentru nevoile abonatului. E-mailurile din serie ar putea include, de asemenea, informa\u021bii despre practicile de aprovizionare \u0219i durabilitate ale companiei, link-uri c\u0103tre re\u021bete populare \u0219i idei de mese \u0219i un cod de reducere special pentru noii abona\u021bi.<\/p>\n\n\n\n<h4 class=\"gb-headline gb-headline-52ac38a6 gb-headline-text\">Site de rezerv\u0103ri de c\u0103l\u0103torie<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"828\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Travel_booking_website-828x1024.webp\" alt=\"\" class=\"wp-image-16598\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Travel_booking_website-828x1024.webp 828w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Travel_booking_website-242x300.webp 242w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Travel_booking_website-768x950.webp 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Travel_booking_website-1241x1536.webp 1241w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Travel_booking_website.webp 1293w\" sizes=\"auto, (max-width: 828px) 100vw, 828px\" \/><figcaption class=\"wp-element-caption\">E-mail de bun venit de la <a href=\"https:\/\/www.hilton.com\/en\/hilton-honors\/?WT.mc_id=zLADA0APAC1HH2PSH3GGL4INTCRB5dkt6MULTIBR7en_&amp;epid%21_=&amp;ebuy%21=&amp;gclid=Cj0KCQiAqOucBhDrARIsAPCQL1auH5yUKDz51Vk9gvmfyFbtdPmik5u6xBmnaU8SU4r_RkRAhGtqzUkaAtFBEALw_wcB&amp;gclsrc=aw.ds\" target=\"_blank\" rel=\"noreferrer noopener\">ONORILE HILTON<\/a><\/figcaption><\/figure>\n\n\n\n<p>Dac\u0103 de\u021bine\u021bi un<strong> site-ul de rezervare de c\u0103l\u0103torie<\/strong>, pute\u021bi lua \u00een considerare trimiterea unei serii de e-mailuri de bun venit care s\u0103 includ\u0103 o prezentare a companiei \u0219i a serviciilor sale, sfaturi pentru planificarea unei c\u0103l\u0103torii de succes \u0219i link-uri c\u0103tre destina\u021bii populare \u0219i idei de c\u0103l\u0103torie. E-mailurile din serie pot include, de asemenea, informa\u021bii despre oferte \u0219i promo\u021bii speciale, recenzii \u0219i m\u0103rturii ale clien\u021bilor \u0219i o ofert\u0103 special\u0103 pentru un ghid de c\u0103l\u0103torie gratuit.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>produs sau serviciu SaaS<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"564\" height=\"703\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Saas_company.webp\" alt=\"\" class=\"wp-image-16673\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Saas_company.webp 564w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/Welcome_email_Saas_company-241x300.webp 241w\" sizes=\"auto, (max-width: 564px) 100vw, 564px\" \/><figcaption class=\"wp-element-caption\">E-mail de bun venit de la <a href=\"http:\/\/Trello.com\" target=\"_blank\" rel=\"noreferrer noopener\">Trello<\/a><\/figcaption><\/figure>\n\n\n\n<p>Dac\u0103 oferi\u021bi un <strong>produs sau serviciu SaaS<\/strong>, pute\u021bi include o prezentare general\u0103 a serviciului, un tutorial despre cum s\u0103 \u00eencepe\u021bi \u0219i linkuri c\u0103tre resurse sau op\u021biuni de asisten\u021b\u0103. De asemenea, include\u021bi caracteristicile legate de produsele sau serviciile SaaS.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Furnizor de educa\u021bie sau curs online<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"528\" height=\"946\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_email_online_education.webp\" alt=\"\" class=\"wp-image-16675\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_email_online_education.webp 528w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/welcome_email_online_education-167x300.webp 167w\" sizes=\"auto, (max-width: 528px) 100vw, 528px\" \/><figcaption class=\"wp-element-caption\">E-mail de bun venit de la <a href=\"http:\/\/Coursera.com\" target=\"_blank\" rel=\"noreferrer noopener\">Coursera<\/a><\/figcaption><\/figure>\n\n\n\n<p>Dac\u0103 oferi <strong>furnizor de educa\u021bie sau curs online<\/strong>, un e-mail de bun venit pentru un furnizor de educa\u021bie sau curs online poate include o prezentare general\u0103 a cursului sau programului, informa\u021bii despre cum s\u0103 \u00eencepe\u021bi \u0219i s\u0103 accesa\u021bi materiale \u0219i link-uri c\u0103tre resurse sau op\u021biuni de asisten\u021b\u0103.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Concluzie<\/h2>\n\n\n\n<p>Indiferent dac\u0103 dori\u021bi ca mai mul\u021bi abona\u021bi s\u0103-\u0219i r\u0103scumpere cuponul de reducere, s\u0103 v\u0103 uite produsele sau s\u0103 \u00een\u021belege\u021bi \u0219i s\u0103 afla\u021bi mai multe despre marca dvs., \u021bine\u021bi cont de diferitele idei pentru a trimite e-mailuri de bun venit adecvate \u0219i cum s\u0103 le face\u021bi eficiente.<\/p>\n\n\n\n<p>Cu toate acestea, mai degrab\u0103 dec\u00e2t s\u0103 mergi direct la v\u00e2nzare sau s\u0103 fii insistent, nu uita s\u0103 captezi entuziasmul abonatului de a se al\u0103tura unui nou grup \u0219i s\u0103-i faci s\u0103 se simt\u0103 bineveni\u021bi.<\/p>\n\n\n\n<p>Deoarece stabilirea unei rela\u021bii pe termen lung cu poten\u021bialii dvs. are beneficii mai mari pe termen lung pentru afacerea dvs., asigura\u021bi-v\u0103 c\u0103 stabili\u021bi o baz\u0103 solid\u0103 cu ace\u0219tia prin e-mailurile de bun venit.<\/p>\n\n\n<div class=\"gb-container gb-container-7b568b8d\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-88b6c416 gb-headline-text\">Ai nevoie de ajutor cu marketingul prin e-mail?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-01d03e37 gb-headline-text\">Oferim servicii gestionate de la strategie, p\u00e2n\u0103 la implementare \u0219i urm\u0103rire. De obicei, ob\u021bine\u021bi o cre\u0219tere de 15-25% a rezultatelor. S\u0103 vedem cum te putem ajuta!<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-b6496486\">\n\n<a class=\"gb-button gb-button-4f70dbbd gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ro\/servicii-de-marketing-automatizare\/\">Afl\u0103 mai multe<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"gb-headline gb-headline-ceaa162b gb-headline-text\">\u00eentreb\u0103ri frecvente<\/p>\n\n\n\n<p>1. Ce este un e-mail de bun venit?<br>C\u00e2nd clien\u021bii se \u00eenscriu pentru lista ta de e-mail sau cump\u0103r\u0103 un produs, primesc un e-mail automat. Acest e-mail prezint\u0103 afacerea dvs. noilor abona\u021bi \u0219i v\u0103 ajut\u0103 s\u0103 construi\u021bi o rela\u021bie cu ace\u0219tia. Este o strategie eficient\u0103 pentru a stabili conexiuni cu publicul t\u0103u.<\/p>\n\n\n\n<p>De obicei, e-mailurile de bun venit includ c\u00e2teva componente esen\u021biale:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Un subiect atractiv, de exemplu Bine a\u021bi venit \u00een str\u0103in\u0103tate<\/li>\n\n\n\n<li>Un mesaj personalizat de ex. Utilizarea numelui<\/li>\n\n\n\n<li>Mesaj de la marca dvs., de exemplu, pre\u021buim clien\u021bii no\u0219tri<\/li>\n\n\n\n<li>\u00cendemn u\u0219or la ac\u021biune (CTA), de exemplu Cump\u0103ra\u021bi acum, ob\u021bine\u021bi reducere<\/li>\n<\/ul>\n\n\n\n<p><strong>2. Cum scrie\u021bi un e-mail cu secven\u021b\u0103 de bun venit?<\/strong><br>C\u00e2teva lucruri, cum ar fi urm\u0103toarele, ar trebui s\u0103 fie re\u021binute atunci c\u00e2nd compune\u021bi un e-mail cu secven\u021b\u0103 de bun venit:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>O persoan\u0103 ar trebui s\u0103 trimit\u0103 o comunicare individual\u0103.<\/li>\n\n\n\n<li>Subiectul trebuie s\u0103 fie foarte primitor \u0219i captivant.<\/li>\n\n\n\n<li>Con\u021binutul e-mailurilor ar trebui s\u0103 fie scurt \u0219i la obiect.<\/li>\n\n\n\n<li>CTA trebuie s\u0103 fie vizibil \u0219i clar.<\/li>\n<\/ul>\n\n\n\n<p><strong>3. Ce e-mailuri sunt \u00een seria de bun venit?<\/strong><br>O serie de bun venit este o colec\u021bie de e-mailuri automate care sunt trimise \u00een timp c\u0103tre noii abona\u021bi. Obiectivele unei serii de bun venit sunt de a prezenta marca dvs. abonatului, de a stabili o rela\u021bie cu acesta \u0219i, \u00een cele din urm\u0103, de a-l convinge s\u0103 ia m\u0103suri (cum ar fi s\u0103 fac\u0103 o achizi\u021bie).<\/p>\n\n\n\n<p>Urm\u0103toarele e-mailuri pot fi incluse \u00eentr-o serie tipic\u0103 de bun venit:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>#1: e-mail de bun venit (trimis imediat dup\u0103 \u00eenregistrare sau achizi\u021bie)<\/li>\n\n\n\n<li>#2: Descrierea afacerii \u0219i descrierea pove\u0219tii m\u0103rcii (Trimite\u021bi-o la o s\u0103pt\u0103m\u00e2n\u0103 dup\u0103 \u00eenscriere)<\/li>\n\n\n\n<li>#3: Prezentarea bunurilor sau serviciilor companiei (Trimite\u021bi dac\u0103 la dou\u0103 s\u0103pt\u0103m\u00e2ni de la \u00eenregistrare)<\/li>\n\n\n\n<li>#4: Trimiterea de m\u0103rturii sau solicitarea de comentarii (Trimite la c\u00e2teva s\u0103pt\u0103m\u00e2ni dup\u0103 \u00eenregistrare)<\/li>\n\n\n\n<li>#5: reducere sau ofert\u0103 special\u0103 (Trimite\u021bi actualiz\u0103ri \u00een mod regulat)<\/li>\n<\/ul>\n\n\n\n<p><strong>4. Cum creezi un flux de e-mail?<\/strong><br>Cu solu\u021bii de marketing prin e-mail precum <strong>Vibetrace<\/strong>, crearea unui flux de e-mail este simpl\u0103. Mai \u00eent\u00e2i trebuie s\u0103 construi\u021bi o secven\u021b\u0103 \u0219i apoi s\u0103 ad\u0103uga\u021bi e-mailurile necesare \u00eenainte de a putea continua.<\/p>\n\n\n\n<p>V\u0103 pute\u021bi automatiza secven\u021ba de e-mail folosind declan\u0219atoare pe majoritatea sistemelor de marketing prin e-mail, ceea ce \u00eenseamn\u0103 c\u0103 tot ce trebuie s\u0103 face\u021bi este s\u0103 configura\u021bi secven\u021ba o dat\u0103, iar noii abona\u021bi vor \u00eencepe s\u0103 o primeasc\u0103 imediat.<\/p>\n\n\n\n<p>Declan\u0219atoarele obi\u0219nuite includ:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Abonarea<\/li>\n\n\n\n<li>Achizitie<\/li>\n\n\n\n<li>Participarea<\/li>\n\n\n\n<li>Desc\u0103rcarea<\/li>\n<\/ul>\n\n\n\n<p>V\u0103 pute\u021bi transforma abona\u021bii \u0219i consumatorii \u00een fani fideli prin crearea a numeroase secven\u021be de e-mail \u0219i automatizarea acestora.<\/p>\n\n\n\n<p>\u00cen plus, ave\u021bi \u00eentotdeauna op\u021biunea de a ad\u0103uga personal pe cineva \u00een lan\u021bul dvs. de e-mail. De exemplu, pute\u021bi ad\u0103uga manual pe cineva la seria dvs. de e-mailuri de bun venit dac\u0103 \u00eel \u00eent\u00e2lni\u021bi la o conven\u021bie din industrie \u0219i ulterior se aboneaz\u0103 la lista dvs.<\/p>\n\n\n\n<p><strong>5. C\u00e2te e-mailuri ar trebui s\u0103 folose\u0219ti \u00eentr-o serie de bun venit?<\/strong><br>Obiectivele dvs. \u0219i ceea ce spera\u021bi s\u0103 realiza\u021bi cu noii dvs. abona\u021bi vor determina c\u00e2te e-mailuri trimite\u021bi ca parte a unei serii de bun venit. Cinci p\u00e2n\u0103 la \u0219apte e-mailuri pot alc\u0103tui o serie tipic\u0103 de bun venit, dar este posibil s\u0103 ave\u021bi nevoie de mai pu\u021bine sau mai multe, \u00een func\u021bie de cerin\u021bele dvs.<\/p>\n\n\n\n<p>Este important s\u0103 re\u021bine\u021bi c\u0103 fiecare e-mail ar trebui s\u0103 aib\u0103 un scop \u0219i un scop specific, a\u0219a c\u0103 nu ad\u0103uga\u021bi e-mailuri suplimentare doar de dragul acesteia. Dac\u0103 nu sunte\u021bi sigur ce s\u0103 include\u021bi \u00een seria dvs. de bun venit, \u00eencepe\u021bi cu aceste cinci exemple de e-mail \u0219i ajusta\u021bi dup\u0103 cum este necesar pentru a crea o serie care s\u0103 func\u021bioneze.<\/p>\n\n\n\n<p>Nu ad\u0103uga\u021bi prea multe e-mailuri, re\u021bine\u021bi c\u0103 fiecare e-mail ar trebui s\u0103 aib\u0103 un scop \u0219i un obiectiv clar. \u00cencepe\u021bi cu aceste cinci exemple de e-mail dac\u0103 nu sunte\u021bi sigur ce s\u0103 include\u021bi \u00een seria dvs. de bun venit \u0219i face\u021bi ajust\u0103rile necesare pentru a crea o serie care s\u0103 func\u021bioneze.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>E-mail de bun venit:<\/strong>&nbsp;Dup\u0103 abonarea listei dvs., abona\u021bii dvs. vor primi mai \u00eent\u00e2i acest e-mail. Prezenta\u021bi-v\u0103 \u0219i exprima\u021bi-v\u0103 recuno\u0219tin\u021ba fa\u021b\u0103 de abona\u021bii dvs. \u00een acest e-mail.<\/li>\n\n\n\n<li><strong>E-mail de prezentare a serviciului sau a produsului:<\/strong>&nbsp;Folosi\u021bi acest e-mail pentru a prezenta noilor dvs. abona\u021bi produsele dvs. tangibile dac\u0103 le vinde\u021bi. Include\u021bi material care este at\u00e2t informativ, c\u00e2t \u0219i benefic pentru abona\u021bii dvs. \u00een ceea ce prive\u0219te produsul dvs.<\/li>\n\n\n\n<li><strong>E-mail cu poveste:<\/strong>&nbsp;Spune\u021bi o poveste noilor dvs. abona\u021bi despre produs sau afacere sau serviciul pentru clien\u021bi. Include\u021bi detaliile de contact \u0219i explica\u021bi cititorilor cum v\u0103 pot contacta dac\u0103 au nevoie de asisten\u021b\u0103.<\/li>\n\n\n\n<li><strong>E-mail de feedback:<\/strong>&nbsp;Utiliza\u021bi acest e-mail pentru a r\u0103spunde la unele dintre cele mai frecvente \u00eentreb\u0103ri pe care le primi\u021bi de la clien\u021bi. Aceasta poate fi o modalitate excelent\u0103 de a reduce num\u0103rul de solicit\u0103ri de servicii pentru clien\u021bi pe care le primi\u021bi.<\/li>\n\n\n\n<li><strong>E-mail de apreciere:<\/strong>&nbsp;Trimite\u021bi acest e-mail dup\u0103 ce se face o achizi\u021bie sau se \u00eencepe un abonament pentru a le mul\u021bumi clien\u021bilor pentru afacerea lor. Aceasta este, de asemenea, o oportunitate excelent\u0103 de a vinde \u00een plus sau \u00eencruci\u0219eaz\u0103 alte produse \u0219i servicii.<\/li>\n<\/ul>\n\n\n\n<p>Pute\u021bi crea o serie de bun venit folosind aceste cinci mostre de e-mail care v\u0103 vor ajuta s\u0103 v\u0103 \u00eendeplini\u021bi obiectivul.<\/p>\n\n\n\n<p>Dar re\u021bine\u021bi c\u0103 v\u0103 concentra\u021bi e-mailurile \u0219i asigura\u021bi-v\u0103 c\u0103 fiecare are un \u00eendemn la ac\u021biune. Acordarea de reduceri sau oferte speciale \u00een corpul de e-mail al e-mailurilor din seria de bun venit este, de asemenea, o idee fantastic\u0103.<\/p>\n\n\n\n<p>Pute\u021bi implica noi utilizatori, le pute\u021bi crea interesul pentru produsul sau serviciul dvs.<\/p>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1670431731581\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">Ce este o serie de e-mailuri de bun venit?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>O serie de e-mailuri de bun venit este o list\u0103 de e-mailuri (de obicei 2-5) care sunt trimise dup\u0103 ce un nou destinatar se aboneaz\u0103 la lista dvs.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1671445234980\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">Ce este un e-mail de bun venit?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>C\u00e2nd clien\u021bii se \u00eenscriu pentru lista ta de e-mail sau cump\u0103r\u0103 un produs, primesc un e-mail automat imediat dup\u0103 abonament. Acest e-mail prezint\u0103 afacerea dvs. noilor abona\u021bi \u0219i v\u0103 ajut\u0103 s\u0103 construi\u021bi o rela\u021bie cu ace\u0219tia.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1671445297397\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">C\u00e2te e-mailuri ar trebui s\u0103 fie \u00eentr-o serie de bun venit?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>V\u0103 recomand\u0103m s\u0103 trimite\u021bi \u00eentre 2 \u0219i 5 e-mailuri \u00eentr-un interval de 7 zile dup\u0103 ce destinatarii se al\u0103tur\u0103 listei dvs.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1671445330057\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">Ce tip de con\u021binut ar trebui s\u0103 adaug la o serie de bun venit?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Con\u021binutul ar trebui s\u0103 se potriveasc\u0103 cu interesul utilizatorului \u0219i cu ceea ce promi\u021bi \u00eempreun\u0103 cu abonamentul. Poti avea:<br \/>\u2013 con\u021binut bazat pe valoare<br \/>\u2013 e-mail de prezentare (mesaj de bun venit)<br \/>\u2013 sondaj sau e-mail de feedback<br \/>\u2013 oferte speciale \u0219i promo\u021bii<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1671445425255\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">Cum creez o serie de e-mailuri de bun venit?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Folosind Vibetrace, pute\u021bi utiliza unul dintre \u0219abloanele de automatiz\u0103ri existente construite \u00een jurul seriei de bun venit sau pute\u021bi crea unul de la zero.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Dup\u0103 cum se spune, \u201ePrimele impresii dureaz\u0103\u201d \u0219i acest lucru nu poate fi mai departe de adev\u0103rat... <a title=\"Seria de e-mailuri de bun venit pentru comer\u021bul electronic \u00een 2023\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/ro\/bun-venit-e-mail-serie-e-commerce\/\" aria-label=\"Cite\u0219te mai multe despre Welcome Email Series for Ecommerce in 2023\"> <\/a><\/p>","protected":false},"author":9,"featured_media":16707,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[14],"tags":[87,86,79,85],"class_list":["post-16073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-email-marketing","tag-howto","tag-level3","tag-marketing-flows","tag-welcome-email-series","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/16073","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/comments?post=16073"}],"version-history":[{"count":1,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/16073\/revisions"}],"predecessor-version":[{"id":24356,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/16073\/revisions\/24356"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media\/16707"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media?parent=16073"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/categories?post=16073"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/tags?post=16073"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}