{"id":15306,"date":"2022-12-02T15:08:00","date_gmt":"2022-12-02T15:08:00","guid":{"rendered":"https:\/\/vibetrace.com\/?p=15306"},"modified":"2023-02-16T22:21:38","modified_gmt":"2023-02-16T22:21:38","slug":"best-words-email-subject-lines","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/ro\/cele-mai-bune-cuvinte-e-mail-linii-subiect\/","title":{"rendered":"\u00cembun\u0103t\u0103\u021bi\u021bi-v\u0103 liniile de subiect ale e-mailului [Sfaturi de la exper\u021bi]"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>Te-ai g\u00e2ndit vreodat\u0103 c\u00e2t timp este nevoie pentru a face o prim\u0103 impresie bun\u0103?<\/p>\n\n\n\n<p>Doar \u0219apte secunde, adic\u0103!<br>Ai citit corect. Nu minute sau ore, ci secunde.<\/p>\n\n\n\n<p>Deci, dac\u0103 v\u0103 \u00eentreba\u021bi cum pute\u021bi ob\u021bine aceast\u0103 impresie, trebuie s\u0103 ave\u021bi un subiect puternic. Care crezi c\u0103 sunt cele mai bune cuvinte pentru subiectul e-mailului?<br>La urma urmei, acestea sunt primele cuvinte care te vor ajuta s\u0103 atragi cititorii s\u0103 verifice e-mailul pe care l-ai trimis.<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id_1c54c6-32 .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id_1c54c6-32 .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_1c54c6-32 .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id_1c54c6-32 .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<p>Dar ce face un subiect bun pentru e-mail? Ei bine, trebuie s\u0103 fie un mesaj care transmite urgen\u021b\u0103, curiozitate, personalizare \u0219i multe altele. Dar depinde de tine s\u0103 faci acea distinc\u021bie care se potrive\u0219te cel mai bine \u00een oferta ta de afaceri \u0219i care atrage publicul t\u0103u.<\/p>\n\n\n\n<p>Poate a\u021bi scris un corp de e-mail uimitor, dar dac\u0103 subiectul dvs. nu \u00eel taie, cititorii dvs. nu vor deschide e-mailul.<\/p>\n\n\n\n<p>A\u0219adar, dac\u0103 subiectul e-mailului nu este potrivit, iat\u0103 c\u00e2teva sfaturi oferite de profesioni\u0219tii \u00een marketing prin e-mail care \u0219i-au \u00eemp\u0103rt\u0103\u0219it g\u00e2ndurile despre Linked In. S\u0103 ne scufund\u0103m.<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-92affb74 gb-headline-text\">Cele 5 linii de subiect dovedite de Chase Dimond<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4-724x1024.png\" alt=\"\" class=\"wp-image-15311\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4-724x1024.png 724w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4-212x300.png 212w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4-768x1086.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4-1086x1536.png 1086w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4-1448x2048.png 1448w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/1-4.png 1587w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p>Dac\u0103 sunte\u021bi \u00een c\u0103utarea unui subiect u\u0219or de \u00eencercat, care s-a dovedit c\u0103 cre\u0219te ratele de deschidere, trebuie s\u0103 \u00eencerca\u021bi aceste linii de subiect sugerate de Chase Dimond, un furnizor de e-mail de top pentru comer\u021bul electronic, pentru a atrage \u0219i a genera mai multe conversii pentru afacerea dvs.<\/p>\n\n\n\n<p>Pentru a-l face mai eficient, trebuie s\u0103 p\u0103stra\u021bi r\u00e2ndurile de subiect la 6 p\u00e2n\u0103 la 10 cuvinte, deoarece are o rat\u0103 de deschidere 21% (SuperOffice, 2021)<\/p>\n\n\n\n<p>Iat\u0103 cele 5 linii de subiect dovedite<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Singurul lucru <em>___ gre\u0219e\u0219te <\/em><\/strong><\/li>\n\n\n\n<li><strong><em>Cum s\u0103 ___ f\u0103r\u0103 <\/em>___<\/strong><\/li>\n\n\n\n<li><strong><em>De ce<\/em> ___ te face ___<\/strong><\/li>\n\n\n\n<li><strong>___ vs. ___<em>, care este mai bun? <\/em><\/strong><\/li>\n\n\n\n<li><strong><em>O poveste despre<\/em> ___<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Dac\u0103 v\u0103 \u00eentreba\u021bi cum s\u0103 crea\u021bi corect expresii pentru aceste linii de subiect, Omar Osama, un inginer de software, \u0219i-a \u00eemp\u0103rt\u0103\u0219it ideea de a recrea aceste r\u00e2nduri din sec\u021biunea de comentarii a post\u0103rii cu link. <\/p>\n\n\n\n<p>Acest lucru va fi cu siguran\u021b\u0103 de mare ajutor dac\u0103 inten\u021biona\u021bi s\u0103 le implementa\u021bi \u00een campaniile dvs. de e-mail.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Singurul lucru <\/strong>discutabil <strong>gre\u0219e\u0219te <\/strong>dac\u0103 nu se \u00eencheie cu un argument solid.<\/li>\n\n\n\n<li><strong>Cum s\u0103<\/strong> merge\u021bi cu o campanie viral\u0103<strong> f\u0103r\u0103<\/strong> pierderea credibilit\u0103\u021bii produsului.<\/li>\n\n\n\n<li><strong>De ce <\/strong>clientii sunt<strong> f\u0103c\u00e2ndu-te<\/strong> \u00ee\u021bi pierzi \u00eencrederea \u00een produs?<\/li>\n\n\n\n<li>Campania A<strong> Vs <\/strong>Campania B, <strong>Care este mai bun?<\/strong> Aceasta este o \u00eentrebare important\u0103 care trebuie pus\u0103 pentru a \u00een\u021belege diferen\u021ba dintre campaniile dvs. de marketing.<\/li>\n\n\n\n<li><strong>O poveste despre<\/strong> produsul cu durata de via\u021b\u0103 v\u0103 poate oferi o idee grozav\u0103 pentru o campanie de marketing care poate atinge clientul.<\/li>\n<\/ul>\n\n\n\n<p>Cu toate acestea, ave\u021bi \u00een continuare posibilitatea de a alege cum dori\u021bi s\u0103 v\u0103 construi\u021bi liniile de subiect. Re\u021bine\u021bi c\u0103 oricare ar fi aceste r\u00e2nduri, ele trebuie s\u0103 creeze o linie de subiect de neuitat, care s\u0103-l fac\u0103 pe cititorul s\u0103 dea clic \u0219i s\u0103 citeasc\u0103 buletinul informativ pentru o \u0219ans\u0103 mai mare de cre\u0219tere a conversiei.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/chasedimond_follow-me-chase-dimond-to-become-a-better-activity-6985983011137736705-0p8Q\/?utm_source=share&amp;utm_medium=member_desktop\" target=\"_blank\" rel=\"noopener\">Vezi postarea aici<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cele 12 cuvinte puternice de folosit \u00een marketing de Rafay Hamish<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1-724x1024.png\" alt=\"\" class=\"wp-image-15310\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1-724x1024.png 724w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1-212x300.png 212w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1-768x1086.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1-1086x1536.png 1086w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1-1448x2048.png 1448w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/2-1.png 1587w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p><br>A\u021bi c\u0103utat diferite cuvinte puternice pe care le pute\u021bi include \u00een r\u00e2ndurile dvs. de subiect? Ei bine, trebuie s\u0103 \u00eencerca\u021bi aceste cuvinte care sun\u0103 foarte persuasive atunci c\u00e2nd sunt folosite \u00een comunicarea \u00een campanii de e-mail care sunt sugerate de Rafay Hamish, un strateg social media.<\/p>\n\n\n\n<p>Pentru a men\u021bine abona\u021bii dvs. de e-mail implica\u021bi, trebuie s\u0103 \u00een\u021belege\u021bi ce cuvinte s\u0103 folosi\u021bi \u0219i pe care s\u0103 evita\u021bi. Aceasta este o metod\u0103 excelent\u0103 de a-\u021bi face abona\u021bii de e-mail entuziasma\u021bi de fiecare e-mail pe care \u00eel trimi\u021bi.<\/p>\n\n\n\n<p>Conform <a href=\"https:\/\/blog.hubspot.com\/marketing\/hubspot-blog-marketing-industry-trends-report?_ga=2.134746674.2116605659.1655405116-782004359.1655405116\" target=\"_blank\" rel=\"noopener\">Cercetare pe blogul HubSpot<\/a>, cele mai eficiente linii de subiect ale e-mailului atrag aten\u021bia destinatarului, \u00eencorporeaz\u0103 oferte promo\u021bionale \u0219i sunt adaptate intereselor specifice ale destinatarului. A\u0219adar, \u00eencerca\u021bi s\u0103 verifica\u021bi urm\u0103toarele cuvinte care v\u0103 pot ajuta \u00een urm\u0103torul buletin informativ prin e-mail.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>TU - &quot;<strong>Tu<\/strong>\u201d este cel mai comun mod de a vorbi direct cu cititorul, astfel \u00eenc\u00e2t acesta s\u0103 se simt\u0103 valoro\u0219i<\/li>\n\n\n\n<li>ACUM \u2013 \u201c<strong>Acum<\/strong>\u201d da un sentiment de urgen\u021b\u0103 care \u00eei poate determina pe abona\u021bi s\u0103 nu rateze oferta postat\u0103.<\/li>\n\n\n\n<li>SECRET \u2013 \u201e<strong>Secret<\/strong>\u201d este un cuv\u00e2nt preferat al tuturor care \u00eei face s\u0103 se simt\u0103 importan\u021bi \u0219i cine nu vrea s\u0103 cunoasc\u0103 unul?<\/li>\n\n\n\n<li>U\u0218OR \u2013 \u201e<strong>U\u015for<\/strong>\u201d a fost \u00eentotdeauna singura cale de ie\u0219ire a tuturor pentru a ob\u021bine confortul<\/li>\n\n\n\n<li>SIMPLU - &quot;<strong>Simplu<\/strong>\u201d ar putea fi un cli\u0219eu, dar \u00eei pune pe oameni \u00een largul lor<\/li>\n\n\n\n<li>PREMIUM \u2013 \u201e<strong>Premium<\/strong>\u201d le ofer\u0103 abona\u021bilor un sentiment extrem<\/li>\n\n\n\n<li>Uimitor \u2013 \u201eUimitor\u201d este cel mai bun cuv\u00e2nt care ajut\u0103 la inspira\u021bie \u0219i motivare<\/li>\n\n\n\n<li>ASCUNS \u2013 \u201e<strong>Ascuns<\/strong>\u201d seam\u0103n\u0103 oarecum cu a da un secret.<\/li>\n\n\n\n<li>GRATUIT - &quot;<strong>Gratuit<\/strong>\u201d este singurul cuv\u00e2nt pe care to\u021bi \u00eei place s\u0103-l vad\u0103.<\/li>\n\n\n\n<li>DEOARECE - &quot;<strong>Deoarece<\/strong>\u201d ofer\u0103 scopul a ceea ce oferi\u021bi<\/li>\n\n\n\n<li>STOP - &quot;<strong>Stop<\/strong>\u201d aduce curiozitatea \u00een mintea fiec\u0103rui abonat<\/li>\n\n\n\n<li>CEL MAI BUN - &quot;<strong>Cel mai bun<\/strong>\u201d are puterea de a-i face s\u0103 se uite la ceea ce ai de oferit.<\/li>\n<\/ul>\n\n\n\n<p>\u00cencercarea tuturor acestor cuvinte poate face o diferen\u021b\u0103 enorm\u0103 \u00een e-mailurile tale \u0219i, dac\u0103 e\u0219ti dispus s\u0103 ai o \u0219ans\u0103 de a oferi e-mailurilor tale cuvinte puternice, ar trebui s\u0103 \u00eencerci cuvinte care se vor potrivi \u00een afacerea ta.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/ecommerce-facebook-ads-specialist_socialmedia-contentmarketing-onlineadvertising-activity-6989547337761107968-aJvj\/?utm_source=share&amp;utm_medium=member_desktop\" target=\"_blank\" rel=\"noopener\">Vezi postarea aici<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cuvinte la mod\u0103 \u0219i relevante pentru linia de subiect de Jason Feifer<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1-724x1024.png\" alt=\"\" class=\"wp-image-15309\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1-724x1024.png 724w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1-212x300.png 212w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1-768x1086.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1-1086x1536.png 1086w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1-1448x2048.png 1448w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/3-1.png 1587w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p>Cuvintele pe care le folosi\u021bi \u00een e-mailurile dvs. pot varia \u00een func\u021bie de publicul \u021bint\u0103 segmentat, de aceea este esen\u021bial s\u0103 \u00een\u021belege\u021bi ce linie de subiect trebuie trimis\u0103 companiilor dac\u0103 face\u021bi marketing B2B sau clien\u021bilor dac\u0103 face\u021bi marketing B2C.<\/p>\n\n\n\n<p>Jaison Feifer, redactor-\u0219ef al revistei Entrepreneur, a sugerat linii de subiect pe care le pute\u021bi folosi pentru e-mailurile dvs. pentru a cre\u0219te ratele de deschidere. \u00cen realitate, el a ilustrat procentele de obiective ale ratelor deschise pentru fiecare cuv\u00e2nt dintr-o imagine.<\/p>\n\n\n\n<p>Postarea a fost de fapt publicat\u0103 la \u00eenceputul Black Friday, care face, de asemenea, parte din subiectele care pot fi utilizate pentru trimiterea de e-mailuri c\u0103tre consumatori. <a href=\"https:\/\/www.campaignmonitor.com\/resources\/guides\/email-marketing-benchmarks\/\" target=\"_blank\" rel=\"noopener\">Conform cercet\u0103rii Campaign Monitor<\/a>, vineri au cele mai mari rate de deschidere a e-mailurilor (aproape 19%), \u00een timp ce s\u00e2mb\u0103ta au cele mai mici rate de deschidere (17%).<\/p>\n\n\n\n<p>Iat\u0103 liniile de subiect \u00een tendin\u021be din postare:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Pentru afaceri<\/p>\n\n\n\n<p>Exclusiv<br>Invitat<br>Cele mai citite<br>2023<br>Priveste acum<br>101<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Pentru Consumatori<\/p>\n\n\n\n<p>Cel mai v\u00e2ndut<br>Cel mai popular<br>Aproape a plecat<br>Black Friday devreme<br>Expir\u0103<br>Bogo<\/p>\n<\/div>\n<\/div>\n\n\n\n<p>Inspira\u021bi-v\u0103 \u0219i nu ezita\u021bi s\u0103 testa\u021bi cuvintele din urm\u0103toarea campanie de marketing prin e-mail.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/jasonfeifer_what-do-you-make-of-this-heres-what-i-think-activity-6982707224347312128-YK6T\/?utm_source=share&amp;utm_medium=member_desktop\" target=\"_blank\" rel=\"noopener\">Vezi postarea aici<\/a><br><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-60cb3a05 gb-headline-text\">12 tipuri de linii de subiect ale e-mailului care primesc clicuri \u0219i conduc de Philip R<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1-724x1024.png\" alt=\"\" class=\"wp-image-15308\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1-724x1024.png 724w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1-212x300.png 212w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1-768x1086.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1-1086x1536.png 1086w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1-1448x2048.png 1448w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/4-1.png 1587w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p>\u00cen\u021belegerea diferitelor tipuri de linii de subiect ale e-mailului este esen\u021bial\u0103 atunci c\u00e2nd selecta\u021bi o linie de subiect, astfel \u00eenc\u00e2t s\u0103 pute\u021bi comunica \u00een mod eficient scopul dvs. pentru trimiterea campaniilor de e-mail. Urm\u0103toarele sunt cele 12 tipuri declarate de Philip R. \u00een profilul s\u0103u Linkedin:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>FOMO<\/strong> \u2013 \u201eFrica de a pierde\u201d este din punct de vedere tehnic sensul acestui cuv\u00e2nt, care \u00eei face pe oameni s\u0103 se team\u0103 s\u0103 nu rateze oportunit\u0103\u021bi, ceea ce creeaz\u0103 o urgen\u021b\u0103 de a-i determina s\u0103 accepte ofertele tale.<\/li>\n\n\n\n<li><strong>Deficien\u021b\u0103<\/strong> \u2013 Acest lucru este pentru a crea urgen\u021b\u0103 pentru ca abona\u021bii s\u0103 dea r\u0103spunsuri imediate \u00eenainte de sf\u00e2r\u0219itul promo\u021biei pe care a\u021bi creat-o.<\/li>\n\n\n\n<li><strong>Cum s\u0103<\/strong> \u2013 Acesta este un ghid util \u0219i relevant pentru abonatul dvs. de e-mail, care \u00eel poate conduce la con\u021binutul site-ului dvs.<\/li>\n\n\n\n<li><strong>Interesul propriu <\/strong>\u2013 Atrage\u021bi interesul personal al abona\u021bilor dvs. de e-mail, care este de obicei utilizat \u00een sondajele de baz\u0103 despre ace\u0219tia, care le vor oferi rezultatele pe care doresc s\u0103 le vad\u0103<\/li>\n\n\n\n<li><strong>\u00centrebare <\/strong>\u2013 A pune \u00eentreb\u0103ri stimuleaz\u0103 interesul oamenilor care \u00eei face s\u0103 se simt\u0103 aprecia\u021bi.<\/li>\n\n\n\n<li><strong>Liste<\/strong> \u2013 Liste care ofer\u0103 o list\u0103 de informa\u021bii relevante \u0219i tendin\u021be populare.<\/li>\n\n\n\n<li><strong>Aruncarea numelui <\/strong>\u2013 Utilizarea unei persoane celebre, a unei m\u0103rci sau a unei idei care stimuleaz\u0103 atragerea abona\u021bilor la e-mail.<\/li>\n\n\n\n<li><strong>Compara\u021bii <\/strong>\u2013 Compararea a dou\u0103 lucruri care pot fi utile pentru a oferi abona\u021bilor t\u0103i ceva la care s\u0103 se g\u00e2ndeasc\u0103.<\/li>\n\n\n\n<li><strong>Autoritate<\/strong> \u2013 Prezentarea unui personaj de autoritate pe care ceilal\u021bi vor s\u0103-l asculte.<\/li>\n\n\n\n<li><strong>Exclusivitate <\/strong>\u2013 Furnizarea de informa\u021bii exclusive care sunt ca secrete doar pentru membri sau abona\u021bi.<\/li>\n\n\n\n<li><strong>Studii de caz \/ Pove\u0219ti<\/strong> \u2013 \u00cemp\u0103rt\u0103\u0219irea pove\u0219tii clien\u021bilor sau a oric\u0103rei persoane care va intriga cititorii.<\/li>\n\n\n\n<li><strong>Stiri interesante <\/strong>\u2013 Lista de \u0219tiri relevante care sunt bune pentru citit.<\/li>\n<\/ol>\n\n\n\n<p>Data viitoare c\u00e2nd v\u0103 crea\u021bi propria linie de subiect, ve\u021bi intra cu siguran\u021b\u0103 \u00een direc\u021bia potrivit\u0103 \u0219i publicul potrivit, a\u0219a c\u0103 nu uita\u021bi s\u0103 \u021bine\u021bi cont de toate aceste tipuri!<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/emailautomation_12-types-of-email-subject-lines-with-examples-activity-6989596275117596672-LRDG\/?utm_source=share&amp;utm_medium=member_desktop\" target=\"_blank\" rel=\"noopener\">Vezi postarea aici<\/a><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-22b90450 gb-headline-text\">The Enticingly Effective Subject Lines de Carrie Solomon<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2-724x1024.png\" alt=\"\" class=\"wp-image-15307\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2-724x1024.png 724w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2-212x300.png 212w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2-768x1086.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2-1086x1536.png 1086w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2-1448x2048.png 1448w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/10\/5-2.png 1587w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p>\u201eHow to Write Sexy Wellness &amp; Beauty Email Subject Lines\u201d este un con\u021binut LinkedIn creat de Carrie Solom, care explic\u0103 tot ce trebuie s\u0103 \u00een\u021belege\u021bi despre marketingul prin e-mail, mai ales dac\u0103 implica\u021bi consumatorii cu produse legate de S\u0103n\u0103tate \u0219i Frumuse\u021be. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.campaignmonitor.com\/company\/annual-report\/2016\/\" target=\"_blank\" rel=\"noopener\">Conform cercet\u0103rii Campaign Monitor<\/a>, marketingul prin e-mail genereaz\u0103 peste $44 pentru fiecare dolar cheltuit. Cu toate acestea, ar trebui s\u0103 \u0219ti\u021bi c\u0103 sunt necesare linii de subiect eficiente \u0219i captivante pentru a cre\u0219te num\u0103rul de conversii.<\/p>\n\n\n\n<p>Iat\u0103 un subiect atr\u0103g\u0103tor de eficient care a fost men\u021bionat \u00een articol:<br>Personalizat<br>Relevant<br>Clar \u0219i concentrat<br>Motivant<br>Proasp\u0103t<br>Scurt \u0219i la obiect<\/p>\n\n\n\n<p>Va exista \u00eentotdeauna poten\u021bialul de a \u00eencerca aceste linii de subiect, \u00een special dac\u0103 v\u0103 afla\u021bi \u00een aceea\u0219i ni\u0219\u0103, a\u0219a c\u0103 efectua\u021bi propria cercetare \u0219i vede\u021bi dac\u0103 aceste cuvinte au rezultate bune \u00een campaniile dvs. de e-mail.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/how-write-sexy-wellness-beauty-email-subject-lines-examples-solomon\/\" target=\"_blank\" rel=\"noopener\">Vezi postarea aici<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Care crezi c\u0103 sunt cele mai bune cuvinte pentru liniile de subiect?<\/h2>\n\n\n\n<p>A\u021bi \u00eent\u00e2lnit alte linii de subiect sau cuvinte care v-au adus rezultate uimitoare? \u00cembun\u0103t\u0103\u021birea liniilor de subiect este foarte important s\u0103 v\u0103 deschide\u021bi mai \u00eent\u00e2i e-mailul.<\/p>\n\n\n\n<p>Este ca o p\u00e2lnie:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>e-mailul trebuie s\u0103 ajung\u0103 la c\u0103su\u021ba po\u0219tal\u0103 a destinatarului &gt; livrare <\/li>\n\n\n\n<li>e-mailul nu trebuie s\u0103 intre \u00een dosarul de spam<\/li>\n\n\n\n<li>e-mailul trebuie s\u0103 fie vizibil &gt; linia de subiect \u0219i de la nume joac\u0103 cele mai importante roluri aici<\/li>\n\n\n\n<li>recent exist\u0103 \u0219i un text preheader care ajut\u0103 la deschiderea acestuia<\/li>\n\n\n\n<li>copierea e-mailului \u0219i imaginea \u00eei vor face s\u0103 fac\u0103 clic<\/li>\n\n\n\n<li>odat\u0103 ce fac clic este sarcina de destina\u021bie pentru a le converti<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Efectuarea de teste A\/B pe liniile de subiect<\/h2>\n\n\n\n<p>Nu exist\u0103 magie \u00een ceea ce este cel mai bun subiect al e-mailului. Nu exista. Pentru c\u0103 exist\u0103 at\u00e2t de multe variabile legate de deschiderea unui e-mail, de la cine l-a primit (destinatari), p\u00e2n\u0103 la ora din zi pentru trimitere, perioada din an, nu po\u021bi controla.<\/p>\n\n\n\n<p>Dar exist\u0103 c\u00e2teva lucruri pe care le pute\u021bi face pentru a \u00eembun\u0103t\u0103\u021bi rata de deschidere a e-mailurilor \u0219i a avea teste A\/B pe linia de subiect pentru aceea\u0219i campanie este unul dintre ele.<\/p>\n\n\n\n<p>Platforma noastr\u0103 v\u0103 permite s\u0103 crea\u021bi astfel de teste A\/B f\u0103r\u0103 b\u0103t\u0103i de cap. <\/p>\n\n\n\n<p>Pasul 1. Crea\u021bi oa doua variant\u0103 a primului con\u021binut<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"389\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1024x389.png\" alt=\"\" class=\"wp-image-15606\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1024x389.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-300x114.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-768x291.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image.png 1418w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Pasul 2. \u00cen sec\u021biunea de informa\u021bii de e-mail, schimba\u021bi linia de subiect. P\u0103streaz\u0103 toate restul neschimbate.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"292\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1-1024x292.png\" alt=\"\" class=\"wp-image-15608\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1-1024x292.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1-300x86.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1-768x219.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1-1536x438.png 1536w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/12\/image-1.png 1556w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>Te-ai g\u00e2ndit vreodat\u0103 c\u00e2t timp este nevoie pentru a face o prim\u0103 impresie bun\u0103? \u2026 <a title=\"\u00cembun\u0103t\u0103\u021bi\u021bi-v\u0103 liniile de subiect ale e-mailului [Sfaturi de la exper\u021bi]\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/ro\/cele-mai-bune-cuvinte-e-mail-linii-subiect\/\" aria-label=\"Cite\u0219te mai multe despre Improve Your Email Subject Lines [Sfaturi de la exper\u021bi]\"> <\/a><\/p>","protected":false},"author":8,"featured_media":16017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[14],"tags":[53,76],"class_list":["post-15306","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-email-marketing","tag-email-subject-lines","tag-social-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/15306","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/comments?post=15306"}],"version-history":[{"count":0,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/posts\/15306\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media\/16017"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/media?parent=15306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/categories?post=15306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/ro\/wp-json\/wp\/v2\/tags?post=15306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}