{"id":22197,"date":"2023-07-20T12:23:44","date_gmt":"2023-07-20T12:23:44","guid":{"rendered":"https:\/\/vibetrace.com\/?p=22197"},"modified":"2023-07-25T16:15:18","modified_gmt":"2023-07-25T16:15:18","slug":"checklist-increasing-average-order-value","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/pt\/checklist-aumentando-valor-medio-do-pedido\/","title":{"rendered":"Lista de Verifica\u00e7\u00e3o - Aumentando o Valor M\u00e9dio do Pedido"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p><\/p>\n\n\n\n<p>Fazer neg\u00f3cios \u00e9 o investimento mais arriscado, o que torna mais dif\u00edcil conquistar o mercado. <\/p>\n\n\n\n<p>Uma das m\u00e9tricas diretamente <\/p>\n\n\n\n<p>Por exemplo, <a href=\"https:\/\/vibetrace.com\/pt\/valor-medio-do-pedido\/\" data-type=\"post\" data-id=\"17832\">Valor m\u00e9dio do pedido<\/a> \u00e9 uma das m\u00e9tricas de que voc\u00ea precisa, especialmente se voc\u00ea estiver administrando seu pr\u00f3prio site de com\u00e9rcio eletr\u00f4nico, para verificar o valor m\u00e9dio total dos gastos de seus clientes. <\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id_f3ccb6-ca .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id_f3ccb6-ca .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_f3ccb6-ca .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id_f3ccb6-ca .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image-724x1024.png\" alt=\"\" class=\"wp-image-22887\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image-724x1024.png 724w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image-212x300.png 212w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image-768x1086.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image-1086x1536.png 1086w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image-8x12.png 8w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/07\/checklist-increase-average-order-value-image.png 1414w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p>Para ajud\u00e1-lo a come\u00e7ar, aqui est\u00e3o algumas maneiras de como <a href=\"https:\/\/vibetrace.com\/pt\/tag\/average-order-value\/\" data-type=\"URL\" data-id=\"https:\/\/vibetrace.com\/tag\/average-order-value\/\">aumente seu AOV<\/a> para ver mais resultados em apenas alguns meses!<\/p>\n\n\n<div class=\"gb-container gb-container-0d1ad9b9\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-1b53429c gb-headline-text\">Quer aumentar o valor m\u00e9dio do seu pedido?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-28ab0524 gb-headline-text\">Saiba como aumentar o valor m\u00e9dio do pedido usando nosso software de automa\u00e7\u00e3o de marketing.<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-2ba3f4d1\">\n\n<a class=\"gb-button gb-button-3046ca2a gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/pt\/aumentar-valor-medio-pedido\/\">Aumentar AOV<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<h2 class=\"gb-headline gb-headline-9c8a5e42 gb-headline-text\">Ofere\u00e7a promo\u00e7\u00f5es especiais por tempo limitado<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Oferta especial por tempo limitado da Barnes &amp; Noble - Desktop Visualizar e-mail | E-mails realmente bons\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=539095017898937954&#038;src=oembed\" height=\"1496\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Utilize o uso de pop-ups de inten\u00e7\u00e3o de sa\u00edda<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"PARTINDO T\u00e3o cedo?\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=452893306285820434&#038;src=oembed\" height=\"775\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Crie pacotes ou pacotes de produtos<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Compre tudo\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=403987029088462828&#038;src=oembed\" height=\"899\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Promova a confian\u00e7a oferecendo experi\u00eancias personalizadas e apresentando provas sociais<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Citrus - an\u00e1lise e demonstra\u00e7\u00e3o do tema Shopify\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=712624341056258224&#038;src=oembed\" height=\"1921\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Garanta um sistema de suporte de chat ao vivo totalmente operacional<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Widget de suporte de chat ao vivo \ud83d\udcac\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=43276846408710250&#038;src=oembed\" height=\"438\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Implemente um programa de fideliza\u00e7\u00e3o de clientes<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Programa de lealdade\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=1096274734274103406&#038;src=oembed\" height=\"1574\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">Quer estar atualizado com Marketing?<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">Assine nosso boletim informativo Retail CX!<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-1024x1024.png\" alt=\"\" class=\"wp-image-17448\" style=\"width:237px;height:237px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-300x300.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-150x150.png 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">Fique conectado com o que \u00e9 realmente importante para otimizar suas receitas digitais.<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"Endere\u00e7o de email\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"Primeiro nome\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_green_man\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">Inscreva-me<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"pt\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">Ao clicar no bot\u00e3o, voc\u00ea aceita nosso <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/pt\/termos-e-condicoes\/\" target=\"_blank\">termos e Condi\u00e7\u00f5es<\/a>. Al\u00e9m disso, voc\u00ea precisar\u00e1 confirmar seu endere\u00e7o de e-mail.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\">Ofere\u00e7a per\u00edodos de teste e uma pol\u00edtica de devolu\u00e7\u00e3o flex\u00edvel com op\u00e7\u00f5es de pagamento simples.<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Blogue | Teste de usu\u00e1rio\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=950400327624493137&#038;src=oembed\" height=\"524\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Maximize o potencial das plataformas de m\u00eddia social<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Seu parceiro para o crescimento no espa\u00e7o digital. Whats-app - +923214890702 \ud83d\udce7 - support@joinwebs.com \ud83c\udf10 - www.joinwebs.com #social #media #banner #design #business #agency #creative #instagram #ecommerce #digitalmarketingagency #onlineseller 1 TP5Tconsultor de marketing digital #marketing digital #empreendedor #Business #Instagram #ecommerce #ecommercemarketing #onlinebusiness #ecommercedevelopment #ecommercesites #onlineshop #online #onlineshopping #onlineshoppingstore #onlineboutique\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=1900024836117213&#038;src=oembed\" height=\"550\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Ofere\u00e7a incentivos como \u201cFrete Gr\u00e1tis\u201d e outros brindes para atingir os limites m\u00ednimos de pedido.<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"AVON\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=399483429461134435&#038;src=oembed\" height=\"636\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Implementar t\u00e9cnicas de upsell e vendas cruzadas para produtos complementares<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-pinterest wp-block-embed-pinterest\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"E-mails de confirma\u00e7\u00e3o de pedido: pr\u00e1ticas recomendadas e exemplos\" src=\"https:\/\/assets.pinterest.com\/ext\/embed.html?id=18436679707865433&#038;src=oembed\" height=\"690\" width=\"450\" frameborder=\"0\" scrolling=\"no\" ><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Aumentar o valor m\u00e9dio do pedido (AOV) pode trazer v\u00e1rios benef\u00edcios para o seu neg\u00f3cio. <\/p>\n\n\n\n<p>Aqui est\u00e3o alguns motivos pelos quais voc\u00ea deve se esfor\u00e7ar para aumentar o AOV:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Crescimento da receita: O aumento do AOV impacta diretamente sua receita. Ao fazer com que os clientes gastem mais em cada transa\u00e7\u00e3o, voc\u00ea pode aumentar suas vendas e receitas gerais sem necessariamente adquirir mais clientes.<\/li>\n\n\n\n<li>Rentabilidade: quando os clientes gastam mais por transa\u00e7\u00e3o, isso pode ter um impacto positivo nas suas margens de lucro. Vendas e receitas maiores de pedidos maiores podem ajudar a cobrir custos fixos e aumentar seus resultados financeiros.<\/li>\n\n\n\n<li>Valor de vida do cliente (CLV): Aumentar o AOV tamb\u00e9m pode contribuir para aumentar o CLV de seus clientes. Quando os clientes gastam mais com o seu neg\u00f3cio, eles t\u00eam um valor vital\u00edcio mais alto para a sua empresa, tornando-os mais valiosos e aumentando potencialmente a probabilidade de compras repetidas.<\/li>\n\n\n\n<li>Oportunidades de vendas cruzadas e upsell: Incentivar os clientes a gastar mais pode abrir oportunidades de vendas cruzadas e upsell. Ao sugerir produtos\/servi\u00e7os relacionados ou atualizados durante o processo de compra, voc\u00ea pode aumentar o valor m\u00e9dio do pedido e agregar valor aos seus clientes.<\/li>\n\n\n\n<li>Melhor experi\u00eancia do cliente: Ao focar no aumento do AOV, voc\u00ea pode aprimorar a experi\u00eancia geral do cliente. Oferecer pacotes de ofertas, descontos para pedidos maiores ou recomenda\u00e7\u00f5es personalizadas de produtos pode fazer com que os clientes se sintam valorizados<\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"<p>Fazer neg\u00f3cios \u00e9 o investimento mais arriscado, o que dificulta a conquista do mercado. \u2026 <a title=\"Lista de Verifica\u00e7\u00e3o - Aumentando o Valor M\u00e9dio do Pedido\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/pt\/checklist-aumentando-valor-medio-do-pedido\/\" aria-label=\"Leia mais sobre Checklist \u2013 Aumentando o valor m\u00e9dio do pedido\"> <\/a><\/p>","protected":false},"author":9,"featured_media":22879,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[43],"tags":[66,97],"class_list":["post-22197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-info","tag-average-order-value","tag-checklist","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/posts\/22197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/comments?post=22197"}],"version-history":[{"count":0,"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/posts\/22197\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/media\/22879"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/media?parent=22197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/categories?post=22197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/pt\/wp-json\/wp\/v2\/tags?post=22197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}