{"id":24172,"date":"2023-08-31T15:02:35","date_gmt":"2023-08-31T15:02:35","guid":{"rendered":"https:\/\/vibetrace.com\/?p=24172"},"modified":"2023-10-05T03:37:48","modified_gmt":"2023-10-05T03:37:48","slug":"complete-guide-average-order-value","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/ja\/\u5b8c\u5168\u30ac\u30a4\u30c9\u306e\u5e73\u5747\u6ce8\u6587\u984d\/","title":{"rendered":"\u5e73\u5747\u6ce8\u6587\u984d\u306b\u95a2\u3059\u308b\u5b8c\u5168\u30ac\u30a4\u30c9"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u3068\u3057\u3066\u306e\u6210\u529f\u3092\u8ffd\u8de1\u3059\u308b\u65b9\u6cd5\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u3069\u306e\u3088\u3046\u306a\u6307\u6a19\u306b\u6ce8\u76ee\u3059\u3079\u304d\u3067\u3057\u3087\u3046\u304b? <\/p>\n\n\n\n<p>\u8ffd\u8de1\u3067\u304d\u308b (\u305d\u3057\u3066\u8ffd\u8de1\u3059\u3079\u304d) e \u30b3\u30de\u30fc\u30b9\u6307\u6a19\u306f\u6570\u591a\u304f\u3042\u308a\u307e\u3059\u304c\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u7fd2\u6163\u3092\u8abf\u3079\u305f\u3044\u5834\u5408\u306b\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u6307\u6a19\u304c 1 \u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u6307\u6a19\u306f AOV \u3068\u547c\u3070\u308c\u307e\u3059\u3002\u307e\u305f\u306f <a href=\"https:\/\/vibetrace.com\/ja\/\u5e73\u5747\u6ce8\u6587\u984d\/\" data-type=\"post\" data-id=\"17832\">\u5e73\u5747\u6ce8\u6587\u984d<\/a>\u3002\u5229\u76ca\u3092\u62e1\u5927\u3057\u3001\u53ce\u76ca\u306e\u6210\u9577\u3092\u4fc3\u9032\u3057\u305f\u3044\u5834\u5408\u3001\u9867\u5ba2\u3092\u8ffd\u8de1\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u65b9\u6cd5\u3067\u3059\u3002 AOV \u306f\u3001\u53ce\u76ca\u3092\u5909\u9769\u3059\u308b\u305f\u3081\u306e\u4fa1\u683c\u8a2d\u5b9a\u3068\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u8a08\u753b\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u30ac\u30a4\u30c9\u3067\u306f\u3001AOV \u306b\u3064\u3044\u3066\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u3053\u3068\u3059\u3079\u3066\u3068\u3001\u30aa\u30f3\u30e9\u30a4\u30f3 \u30d3\u30b8\u30cd\u30b9\u3067 AOV \u3092\u6d3b\u7528\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002\u3088\u308a\u5177\u4f53\u7684\u306b\u306f\u3001\u6b21\u306e\u3053\u3068\u3092\u898b\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id24172_31b44b-7e .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id24172_31b44b-7e .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id24172_31b44b-7e .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id24172_31b44b-7e .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5e73\u5747\u6ce8\u6587\u984d (AOV) \u3068\u306f\u4f55\u3067\u3059\u304b?<\/strong><\/h2>\n\n\n\n<p>\u5e73\u5747\u6ce8\u6587\u984d (AOV) \u306f\u3001\u9867\u5ba2\u304c\u30aa\u30f3\u30e9\u30a4\u30f3 \u30b9\u30c8\u30a2\u3067\u6ce8\u6587\u3057\u305f\u3068\u304d\u306b\u8cbb\u3084\u3057\u305f\u5e73\u5747\u91d1\u984d\u3092\u8ffd\u8de1\u3057\u307e\u3059\u3002 AOV \u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3066\u5229\u76ca\u3092\u62e1\u5927\u3059\u308b\u305f\u3081\u306e\u53d6\u308a\u7d44\u307f\u3092\u8ffd\u8de1\u3067\u304d\u3001 <a href=\"https:\/\/vibetrace.com\/ja\/\u5e73\u5747\u5229\u76ca\u7387\/\" data-type=\"post\" data-id=\"19260\">\u7c97\u5229\u76ca\u3092\u5897\u3084\u3059<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>AOV\u306e\u8a08\u7b97\u65b9\u6cd5<\/strong><\/h3>\n\n\n\n<p>\u5e73\u5747\u6ce8\u6587\u984d\u3092\u8ffd\u8de1\u3059\u308b\u3068\u6c7a\u3081\u305f\u3089\u3001\u8a08\u7b97\u3059\u308b\u306e\u306f\u7c21\u5358\u306a\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002\u5fc5\u8981\u306a\u306e\u306f\u3001\u7dcf\u53ce\u76ca\u3092\u4e00\u5b9a\u671f\u9593\u306e\u6ce8\u6587\u6570\u3067\u5272\u308b\u3053\u3068\u3060\u3051\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7dcf\u53ce\u76ca\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u5909\u66f4\u3092\u52a0\u3048\u308b\u5834\u5408\u3001AOV \u3092\u4f7f\u7528\u3059\u308b\u3068\u9032\u6357\u72b6\u6cc1\u3092\u7c21\u5358\u306b\u8ffd\u8de1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>AOV = \u7dcf\u53ce\u76ca \/ \u6ce8\u6587\u6570<\/strong><\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u8863\u6599\u54c1\u5e97\u3092\u7d4c\u55b6\u3057\u3066\u304a\u308a\u3001\u5148\u6708\u306e AOV \u3092\u8ffd\u8de1\u3057\u305f\u3044\u3068\u3057\u307e\u3059\u3002\u5148\u6708\u306e\u7dcf\u53ce\u5165\u306f40\u4e07\u30dd\u30f3\u30c9\u3067\u3057\u305f\u3002\u7dcf\u53d7\u6ce8\u6570\u306f4,234\u4ef6\u3067\u3057\u305f\u3002\u3053\u308c\u3067\u3001AOV \u3092\u8a08\u7b97\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u60c5\u5831\u304c\u3059\u3079\u3066\u63c3\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p><strong>\u00a3400,000 \/ 4,234 = \u00a394.47<\/strong><\/p>\n\n\n\n<p>\u3057\u305f\u304c\u3063\u3066\u3001\u6700\u5f8c\u306e\u56db\u534a\u671f\u306e AOV \u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002 <strong>\u00a394.47<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>AOV \u3092\u8ffd\u8de1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u306f\u306a\u305c\u3067\u3059\u304b?<\/strong><\/h3>\n\n\n\n<p>\u5e73\u5747\u6ce8\u6587\u984d\u306f\u3001\u4f1a\u793e\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u3055\u307e\u3056\u307e\u306a\u65b9\u6cd5\u3067\u4f7f\u7528\u3067\u304d\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002\u305d\u306e\u3088\u308a\u91cd\u8981\u306a\u7528\u9014\u306e 1 \u3064\u306f\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u7fd2\u6163\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5f7c\u3089\u306e\u7fd2\u6163\u3092\u77e5\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u30d3\u30b8\u30cd\u30b9\u4e0a\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u3088\u308a\u9069\u5207\u306a\u5728\u5eab\u4e88\u6e2c\u65b9\u6cd5\u3092\u7b56\u5b9a\u3057\u305f\u308a\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u767a\u3057\u305f\u308a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u00a0\u00a0<\/p>\n\n\n\n<p>e \u30b3\u30de\u30fc\u30b9 \u30d3\u30b8\u30cd\u30b9\u306e\u5e73\u5747 AOV \u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002 <a href=\"https:\/\/www.irpcommerce.com\/en\/us\/ecommercemarketdata.aspx\" target=\"_blank\" rel=\"noopener\">\u00a388.36,<\/a> \u3053\u308c\u306f\u6628\u5e74\u306e\u3053\u306e\u6642\u671f\u3088\u308a 22.36% \u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u6307\u6a19\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u306f\u3001e \u30b3\u30de\u30fc\u30b9 \u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u6700\u3082\u4fa1\u5024\u306e\u3042\u308b\u4e3b\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19 (KPI) \u306e 1 \u3064\u306b\u306a\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002 AOV\u306f\u5546\u54c1\u306e\u4fa1\u683c\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u4fa1\u683c\u3092\u5909\u66f4\u3059\u308b\u3068 AOV \u304c\u5909\u5316\u3057\u3001\u5229\u76ca\u7387\u306b\u5f71\u97ff\u3057\u307e\u3059\u3002\u4e00\u756a\u306e\u30d2\u30f3\u30c8\u306f\u3001\u30d9\u30b9\u30c8\u30bb\u30e9\u30fc\u306e\u4fa1\u683c\u3092 5-10% \u305a\u3064\u5f15\u304d\u4e0a\u3052\u3066\u30c6\u30b9\u30c8\u3059\u308b\u3053\u3068\u3067\u3059\u3002 AOV \u306e\u5897\u52a0\u304c\u3059\u3050\u306b\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-1.png\" alt=\"\" class=\"wp-image-24197\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-1.png 1000w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-1-300x200.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-1-768x512.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-1-18x12.png 18w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u9867\u5ba2\u306e\u7fd2\u6163\u3092\u77e5\u308b\u3053\u3068\u306f\u3001\u6b21\u306e\u70b9\u3067\u306e\u6210\u529f\u3092\u8a55\u4fa1\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565<\/li>\n\n\n\n<li>\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0<\/li>\n\n\n\n<li>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30c7\u30b6\u30a4\u30f3\u3068\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9<\/li>\n\n\n\n<li>\u4fa1\u683c\u6226\u7565<\/li>\n<\/ul>\n\n\n\n<p>\u5e73\u5747\u6ce8\u6587\u984d\u3092\u4ed6\u306e\u30d3\u30b8\u30cd\u30b9\u6307\u6a19\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u7528\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u53ce\u76ca\u6027\u306e\u5168\u4f53\u50cf\u3068\u6539\u5584\u65b9\u6cd5\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5e73\u5747\u6ce8\u6587\u984d\u306e\u8ab2\u984c<\/strong><\/h3>\n\n\n\n<p>AOV \u306f\u4fbf\u5229\u306a\u6307\u6a19\u3067\u3059\u304c\u3001\u5236\u9650\u304c\u306a\u3044\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307b\u3068\u3093\u3069\u306e\u6307\u6a19\u3068\u540c\u69d8\u3001\u4ed6\u306e\u30c7\u30fc\u30bf\u3092\u8003\u616e\u3057\u306a\u3044\u5834\u5408\u3001\u5e38\u306b\u5168\u4f53\u50cf\u304c\u5f97\u3089\u308c\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 AOV \u3092\u8ffd\u8de1\u3059\u308b\u3068\u304d\u306b\u6ce8\u610f\u3059\u3079\u304d\u70b9\u304c\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u4fa1\u683c\u5e2f<\/strong><\/h3>\n\n\n\n<p>AOV \u306f\u5e73\u5747\u306e\u307f\u3092\u8003\u616e\u3059\u308b\u305f\u3081\u3001\u8aa4\u89e3\u3092\u62db\u304f\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u6700\u5927\u306e\u30bb\u30fc\u30eb\u5546\u54c1\u306e 1 \u3064\u304c 8 \u30dd\u30f3\u30c9\u3067\u3042\u308b\u304c\u3001\u4fa1\u683c\u304c 120 \u30dd\u30f3\u30c9\u306e\u3088\u308a\u9ad8\u4fa1\u306a\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u304c\u5c11\u6570\u3044\u308b\u3068\u3057\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u56db\u534a\u671f\u306e\u58f2\u4e0a\u3068\u3001\u9ad8\u4fa1\u306a\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u306e\u6570\u306b\u3088\u3063\u3066\u306f\u3001AOV \u304c\u5927\u5e45\u306b\u6b6a\u3080\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"195\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-2.png\" alt=\"\" class=\"wp-image-24198\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-2.png 682w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-2-300x86.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-2-18x5.png 18w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p>\u3053\u306e\u8a71\u306e\u6559\u8a13\u306f\u3001\u5916\u308c\u5024\u306f\u5e73\u5747\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u306b\u5bfe\u51e6\u3059\u308b\u306b\u306f\u3001\u5e73\u5747\u30d0\u30b9\u30b1\u30c3\u30c8\u4fa1\u5024\u306a\u3069\u306e\u6307\u6a19\u3092\u4f7f\u7528\u3057\u3066\u3001\u9867\u5ba2\u306e\u884c\u52d5\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u6700\u3082\u983b\u7e41\u306b\u8ca9\u58f2\u3055\u308c\u308b\u5546\u54c1\u306e\u4fa1\u683c\u3084\u3001\u6700\u9ad8\u6ce8\u6587\u984d\u3068\u6700\u4f4e\u6ce8\u6587\u984d\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u88fd\u54c1\u306e\u4fa1\u683c\u5e2f\u3092\u8003\u616e\u3059\u308b\u3053\u3068\u3067\u3001\u8cfc\u5165\u50be\u5411\u3092\u3088\u308a\u6b63\u78ba\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002 2021 \u5e74\u306f\u3001\u81ea\u5206\u3067\u3059\u3079\u3066\u3092\u8ffd\u8de1\u3059\u308b\u5fc5\u8981\u306f\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3092\u899a\u3048\u3066\u304a\u3044\u3066\u304f\u3060\u3055\u3044\u3002 <\/p>\n\n\n\n<p>\u30ed\u30dc\u30c3\u30c8\u306b\u3088\u308b\u30d7\u30ed\u30bb\u30b9\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u304c\u305f\u304f\u3055\u3093\u3042\u308a\u307e\u3059\u3002 <a href=\"https:\/\/www.ringcentral.co.uk\/gb\/en\/blog\/best-rpa-tools\/\" target=\"_blank\" rel=\"noopener\">RPA\u30c4\u30fc\u30eb<\/a>\u3001\u3054\u5229\u7528\u3044\u305f\u3060\u3051\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u9762\u5012\u306a\u663c\u4f11\u307f\u3092\u5fc5\u8981\u3068\u305b\u305a\u306b\u3001\u5927\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u8ffd\u8de1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u3042\u306a\u305f\u306e\u30b3\u30b9\u30c8<\/strong><\/h3>\n\n\n\n<p>\u4fa1\u683c\u3092\u4e0b\u3052\u308b\u306a\u3069\u306e\u6226\u7565\u3067 AOV \u3092\u5897\u3084\u3059\u3053\u3068\u306f\u3067\u304d\u307e\u3059\u304c\u3001\u30aa\u30fc\u30d0\u30fc\u30d8\u30c3\u30c9\u304c\u9ad8\u3059\u304e\u308b\u3068\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u5e73\u5747\u6ce8\u6587\u984d\u306f\u6ce8\u6587\u6570\u3068\u53ce\u76ca\u3092\u8abf\u3079\u308b\u305f\u3081\u3001\u58f2\u4e0a\u539f\u4fa1 (COGS) \u306f\u8003\u616e\u3055\u308c\u307e\u305b\u3093\u3002\u307e\u305f\u3001\u5229\u76ca\u7387\u306f\u88fd\u54c1\u306b\u3088\u3063\u3066\u7570\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5e78\u3044\u306a\u3053\u3068\u306b\u3001\u3042\u306a\u305f\u306f\u304a\u305d\u3089\u304f\u3059\u3067\u306b\u8af8\u7d4c\u8cbb\u3092\u7dbf\u5bc6\u306b\u8ffd\u8de1\u3057\u3066\u3044\u308b\u3067\u3057\u3087\u3046\u3002 AOV \u3092\u78ba\u8a8d\u3059\u308b\u3068\u304d\u306f\u3001\u5229\u76ca\u3068 COGS \u306b\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002 AOV \u304c\u9ad8\u3044\u307b\u3069\u5fc5\u305a\u3057\u3082\u826f\u3044\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u306e\u3067\u3001\u6307\u6a19\u9593\u306e\u30d0\u30e9\u30f3\u30b9\u304c\u53d6\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5e73\u5747\u6ce8\u6587\u984d\u3067\u8ffd\u8de1\u3059\u308b\u6307\u6a19<\/strong><\/h2>\n\n\n\n<p>AOV \u306f\u3001\u4ed6\u306e\u6307\u6a19\u3068\u4f75\u7528\u3067\u304d\u307e\u3059\u3002\u6b63\u78ba\u306b\u306f\u4f55\u3092\u4f7f\u3048\u3070\u3044\u3044\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u9078\u629e\u80a2\u3092\u691c\u8a0e\u3057\u3001\u306a\u305c\u3053\u308c\u3089\u306e\u6307\u6a19\u304c\u4f1a\u793e\u306e\u53ce\u76ca\u5411\u4e0a\u306b\u5f79\u7acb\u3064\u91cd\u8981\u306a\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3067\u304d\u308b\u306e\u304b\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5909\u63db\u901f\u5ea6<\/strong><\/h3>\n\n\n\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f\u3001Web \u30b5\u30a4\u30c8\u4e0a\u3067\u7279\u5b9a\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u5b9f\u884c\u3057\u305f\u8a2a\u554f\u8005\u306e\u5272\u5408\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002\u8a08\u7b97\u3057\u3066\u307f\u308b\u3068 <a href=\"https:\/\/vibetrace.com\/ja\/\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u6700\u9069\u5316\u30b5\u30fc\u30d3\u30b9\/\" data-type=\"post\" data-id=\"23439\">\u5909\u63db\u901f\u5ea6<\/a> AOV \u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u7dcf\u53ce\u76ca\u3092\u8a08\u7b97\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u6700\u9069\u5316\u3092\u652f\u63f4\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5\u306f 1 \u3064\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-bc53bdfe\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-c8c301d0 gb-headline-text\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u3067\u3059\u304b?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-4032ca8d gb-headline-text\">\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u8ce2\u660e\u306a\u610f\u601d\u6c7a\u5b9a\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3 \u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306e\u4f7f\u7528\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u65b9\u6cd5\u3092\u5b66\u3073\u307e\u3057\u3087\u3046\u3002<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-3bc9c6f2\">\n\n<a class=\"gb-button gb-button-16e8d80b gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ja\/\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\/\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u5897\u52a0<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>\u4f1a\u793e\u306e\u76ee\u6a19\u306b\u5fdc\u3058\u3066\u3001\u9867\u5ba2\u306a\u3069\u306e\u3055\u307e\u3056\u307e\u306a\u65b9\u6cd5\u3067\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u3092\u5b9a\u7fa9\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8cfc\u5165\u3059\u308b<\/li>\n\n\n\n<li>\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30ab\u30fc\u30c8\u306b\u5546\u54c1\u3092\u8ffd\u52a0\u3059\u308b<\/li>\n\n\n\n<li>\u30b5\u30a4\u30c8\u306b\u767b\u9332\u3059\u308b<\/li>\n\n\n\n<li>\u300c\u304a\u554f\u3044\u5408\u308f\u305b\u300d\u30d5\u30a9\u30fc\u30e0\u306e\u9001\u4fe1<\/li>\n\n\n\n<li>\u30bd\u30fc\u30b7\u30e3\u30eb \u30e1\u30c7\u30a3\u30a2\u3067\u30b5\u30a4\u30c8\u3068\u4ea4\u6d41\u3059\u308b<\/li>\n<\/ul>\n\n\n\n<p>\u3053\u306e\u30d5\u30a1\u30cd\u30eb\u5206\u6790\u3092\u898b\u3066\u3001\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u300d\u306e\u5b9a\u7fa9\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306b\u3069\u306e\u3088\u3046\u306b\u5f71\u97ff\u3059\u308b\u304b\u3092\u7406\u89e3\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u6e2c\u5b9a\u3059\u308b\u306b\u306f\u3001\u6b21\u306e\u5f0f\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387 = (\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570 \/ \u7dcf\u8a2a\u554f\u8005\u6570) x 100%<\/strong><\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001e \u30b3\u30de\u30fc\u30b9 \u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u4eca\u6708\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306e\u6570\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u8de1\u3057\u3066\u3044\u308b\u3068\u3057\u307e\u3059\u3002\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u306f\u3001\u524d\u56db\u534a\u671f\u306b 400,000 \u4eba\u306e\u8a2a\u554f\u8005\u304c\u3042\u308a\u300110,000 \u4eba\u304c\u8cfc\u5165\u3057\u307e\u3057\u305f\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f\u6b21\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>(10,000 \/ 400,000) x 100% = 2.5% \u5909\u63db\u7387<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u76ca\u91d1<\/strong><\/h3>\n\n\n\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u8a08\u7b97\u3057\u305f\u306e\u3067\u3001\u305d\u308c\u3092 AOV \u3068\u4f75\u7528\u3057\u3066\u7dcf\u53ce\u76ca\u3092\u6e2c\u5b9a\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u3053\u308c\u306f\u3001\u53ce\u76ca\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3057\u3001\u6210\u9577\u3092\u8ffd\u8de1\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u307e\u305f\u3001\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u30b9\u30bf\u30f3\u30c9\u30a2\u30c3\u30d7 \u30df\u30fc\u30c6\u30a3\u30f3\u30b0\u3067\u767a\u8868\u3059\u308b\u305f\u3081\u306e\u78ba\u304b\u306a\u6570\u5024\u3092\u63d0\u4f9b\u3057\u3001\u30c1\u30fc\u30e0\u304c\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u3069\u306e\u3088\u3046\u306b\u6e80\u305f\u3057\u3066\u3044\u308b\u304b\u306b\u3064\u3044\u3066\u306e\u30b9\u30ca\u30c3\u30d7\u30b7\u30e7\u30c3\u30c8\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-0d1ad9b9\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-1b53429c gb-headline-text\">e\u30b3\u30de\u30fc\u30b9\u5206\u6790\u306b\u3064\u3044\u3066\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u3067\u3059\u304b?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-28ab0524 gb-headline-text\">\u5f53\u793e\u306e\u30c4\u30fc\u30eb\u3092\u7121\u6599\u3067\u30c6\u30b9\u30c8\u3057\u3066\u3001\u5f53\u793e\u306e e \u30b3\u30de\u30fc\u30b9\u5206\u6790\u6a5f\u80fd\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5b9f\u884c\u306b\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3064\u304b\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-2ba3f4d1\">\n\n<a class=\"gb-button gb-button-3046ca2a gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ja\/e\u30b3\u30de\u30fc\u30b9\u5206\u6790\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\/\">\u3082\u3063\u3068\u8a73\u3057\u304f\u77e5\u308b<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>\u7dcf\u53ce\u76ca\u3092\u8a08\u7b97\u3059\u308b\u306b\u306f:<\/p>\n\n\n\n<p><strong>\u7dcf\u8a2a\u554f\u8005\u6570 x \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387 x AOV = \u7dcf\u53ce\u76ca<\/strong><\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u524d\u56db\u534a\u671f\u306e\u8a2a\u554f\u8005\u6570\u304c 400,000 \u4eba\u3067\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c 2.5%\u3001AOV \u304c \u00a394.47 \u3060\u3063\u305f\u5834\u5408\u3001\u7dcf\u53ce\u76ca\u306f\u6b21\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u524d\u56db\u534a\u671f\u306e 400,000 x 2.5% x \u00a394.47 = \u00a3944,700<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5e73\u5747\u6ce8\u6587\u984d\u306b\u95a2\u9023\u3059\u308b\u305d\u306e\u4ed6\u306e\u6709\u7528\u306a\u6307\u6a19<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/vibetrace.com\/ja\/\u8cfc\u5165\u983b\u5ea6\/\" data-type=\"post\" data-id=\"19820\">\u8cfc\u5165\u983b\u5ea6<\/a>: 1 \u4eba\u306e\u9867\u5ba2\u306b\u3088\u308b\u5e73\u5747\u6ce8\u6587\u6570\u3092\u793a\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u5e73\u5747\u30d0\u30b9\u30b1\u30c3\u30c8\u5024: \u5e73\u5747\u30d0\u30b9\u30b1\u30c3\u30c8 \u30b5\u30a4\u30ba\u3068\u3082\u547c\u3070\u308c\u3001\u6ce8\u6587\u3054\u3068\u306b\u8ca9\u58f2\u3055\u308c\u305f\u5546\u54c1\u306e\u6570\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002 AOV \u3068\u7d44\u307f\u5408\u308f\u305b\u308b\u3068\u3001\u8ca9\u58f2\u50be\u5411\u3092\u3088\u308a\u7dcf\u5408\u7684\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><a href=\"https:\/\/vibetrace.com\/ja\/\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\/\" data-type=\"post\" data-id=\"18989\">\u9867\u5ba2\u751f\u6daf\u4fa1\u5024 <\/a>(CLV): \u3053\u306e\u6307\u6a19\u306f\u3001\u4f1a\u793e\u3068\u9867\u5ba2\u306e\u95a2\u4fc2\u5168\u4f53\u306b\u308f\u305f\u3063\u3066\u3001\u30d3\u30b8\u30cd\u30b9\u304c\u9867\u5ba2\u304b\u3089\u751f\u307f\u51fa\u3059\u7dcf\u5229\u76ca\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u9867\u5ba2\u304c\u3069\u308c\u307b\u3069\u4fa1\u5024\u304c\u3042\u308b\u304b\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u5e73\u5747\u6ce8\u6587\u984d\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/h2>\n\n\n\n<p>AOV \u306e\u57fa\u672c\u3068\u8003\u616e\u3059\u3079\u304d\u305d\u306e\u4ed6\u306e\u8981\u7d20\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u305f\u306e\u3067\u3001\u6b21\u306b\u5e73\u5747\u6ce8\u6587\u984d\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u73fe\u5728\u306e\u6570\u5024\u306b\u6e80\u8db3\u3067\u304d\u306a\u3044\u5834\u5408\u306f\u3001\u6570\u5024\u3092\u5897\u3084\u3059\u65b9\u6cd5\u304c\u305f\u304f\u3055\u3093\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">\u3053\u306e\u8a18\u4e8b\u306f\u6c17\u306b\u5165\u3063\u3066\u3044\u307e\u3059\u304b?<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">CX for Retail \u5c02\u7528\u306e\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u306b\u3054\u53c2\u52a0\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-1024x1024.jpeg\" alt=\"\" class=\"wp-image-15727\" style=\"width:188px;height:188px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg.jpeg 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-300x300.jpeg 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-150x150.jpeg 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2022\/11\/female_avg-768x768.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">\u30c7\u30b8\u30bf\u30eb\u53ce\u76ca\u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306b\u672c\u5f53\u306b\u91cd\u8981\u306a\u3053\u3068\u3092\u5e38\u306b\u628a\u63e1\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"\u96fb\u5b50\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"\u30d5\u30a1\u30fc\u30b9\u30c8\u30cd\u30fc\u30e0\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_blue_woman\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">\u8cfc\u8aad\u3057\u3066\u304f\u3060\u3055\u3044<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"ja\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u5f53\u793e\u306e\u5185\u5bb9\u306b\u540c\u610f\u3057\u305f\u3082\u306e\u3068\u307f\u306a\u3055\u308c\u307e\u3059 <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/ja\/\u898f\u7d04\u3068\u6761\u4ef6\/\" target=\"_blank\">\u5229\u7528\u898f\u7d04<\/a>\u3002\u307e\u305f\u3001\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3092\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<p>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u304b\u3089\u3001 <a href=\"https:\/\/vibetrace.com\/ja\/e\u30b3\u30de\u30fc\u30b9\u7528\u306e\u9b54\u6cd5\u306e\u30e6\u30cb\u30b3\u30fc\u30f3\u3092\u30ac\u30a4\u30c9\u4ed8\u304d\u3067\u8ca9\/\" data-type=\"post\" data-id=\"23230\">\u30ac\u30a4\u30c9\u4ed8\u304d\u8ca9\u58f2<\/a>\u3001AOV\u3001\u305d\u3057\u3066\u6700\u7d42\u7684\u306b\u306f\u7dcf\u53ce\u76ca\u3092\u5897\u3084\u3059\u305f\u3081\u306b\u4f7f\u7528\u3067\u304d\u308b\u6226\u7565\u304c\u3042\u308a\u307e\u3059\u3002 AOV \u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u6700\u826f\u306e\u6226\u7565\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5e73\u5747\u6ce8\u6587\u984d\u3092\u6700\u9069\u5316\u3059\u308b\u306b\u306f\u3001\u73fe\u5728\u306e\u4fa1\u683c\u306b\u76ee\u3092\u5411\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u88fd\u54c1\u306e\u6700\u9069\u306a\u4fa1\u683c\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u3001\u4fa1\u683c\u611f\u5ea6\u3092\u7cfb\u7d71\u7684\u306b\u8a55\u4fa1\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3042\u306a\u305f\u306f\u3001\u9867\u5ba2\u3092\u9060\u3056\u3051\u308b\u3053\u3068\u306a\u304f\u3001\u7279\u5b9a\u306e\u88fd\u54c1\u306b\u5bfe\u3057\u3066\u3044\u304f\u3089\u652f\u6255\u3063\u3066\u3082\u3088\u3044\u304b\u3092\u628a\u63e1\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4fa1\u683c\u8a2d\u5b9a\u3092\u6700\u9069\u5316\u3059\u308b\u3082\u3046 1 \u3064\u306e\u65b9\u6cd5\u306f\u3001COGS \u3092\u6e1b\u3089\u3059\u3053\u3068\u3067\u3059\u3002\u3060\u304b\u3089\u3068\u3044\u3063\u3066\u624b\u3092\u629c\u3044\u3066\u3044\u3044\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u305f\u3060\u3057\u3001\u65b0\u3057\u3044\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u3092\u63a2\u3057\u305f\u308a\u3001\u7279\u5b9a\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u30a2\u30a6\u30c8\u30bd\u30fc\u30b7\u30f3\u30b0\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u3067\u3001\u5229\u76ca\u3092\u640d\u306a\u3046\u3053\u3068\u306a\u304f\u3001\u4fa1\u683c\u3092\u4e0b\u3052\u3066\u3088\u308a\u591a\u304f\u306e\u9867\u5ba2\u3092\u88fd\u54c1\u306b\u5f15\u304d\u4ed8\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u30dc\u30ea\u30e5\u30fc\u30e0\u30c7\u30a3\u30b9\u30ab\u30a6\u30f3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u6700\u9069\u306a\u4fa1\u683c\u3092\u898b\u3064\u3051\u308b\u30d7\u30ed\u30bb\u30b9\u3092\u958b\u59cb\u3059\u308b\u3068\u304d\u306f\u3001\u8907\u6570\u306e\u65b9\u6cd5\u3067\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u8272\u3054\u3068\u306b\u7570\u306a\u308b\u4fa1\u683c\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u4f1a\u793e\u304c 5 \u3064\u306e\u7570\u306a\u308b\u8272\u306e\u30c9\u30ec\u30b9\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u4fa1\u683c\u3092\u308f\u305a\u304b\u306b\u5909\u66f4\u3057\u3066\u30011 \u3064\u306e\u4fa1\u683c\u3067\u3088\u308a\u591a\u304f\u306e\u5546\u54c1\u304c\u58f2\u308c\u308b\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u6226\u7565\u3092\u4f7f\u7528\u3059\u308b\u5834\u5408\u306f\u3001\u540c\u3058\u4fa1\u683c\u306e\u5834\u5408\u3001\u3088\u308a\u4eba\u6c17\u306e\u3042\u308b\u8272\u5408\u3044\u3092\u8003\u616e\u306b\u5165\u308c\u308b\u3088\u3046\u306b\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u4fa1\u683c\u3092\u30c6\u30b9\u30c8\u3059\u308b\u305f\u3081\u306b\u30011 \u3064\u306e\u88fd\u54c1\u306e\u4fa1\u683c\u3092\u6642\u9593\u306e\u7d4c\u904e\u3068\u3068\u3082\u306b\u5909\u66f4\u3057\u3001\u58f2\u4e0a\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u3069\u306e\u3088\u3046\u306a\u6226\u7565\u3092\u9078\u629e\u3059\u308b\u5834\u5408\u3067\u3082\u3001\u30e6\u30fc\u30b6\u30fc \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5e38\u306b\u5ff5\u982d\u306b\u7f6e\u3044\u3066\u304f\u3060\u3055\u3044\u3002 <\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u30c6\u30b9\u30c8\u3092\u5b8c\u4e86\u3059\u308b\u306b\u306f\u3001\u9069\u5207\u306a\u5728\u5eab\u7ba1\u7406\u304c\u5fc5\u8981\u3067\u3059\u3002\u30c6\u30b9\u30c8\u3057\u3066\u3044\u308b\u5546\u54c1\u306e\u5728\u5eab\u304c\u306a\u304f\u306a\u308b\u3053\u3068\u306f\u671b\u307e\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u30c7\u30c3\u30c9\u30b9\u30c8\u30c3\u30af\u3092\u6301\u305f\u306a\u3044\u3068\u3044\u3046\u76ee\u6a19\u3068\u7167\u3089\u3057\u5408\u308f\u305b\u3066\u691c\u8a0e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30d0\u30f3\u30c9\u30eb\u3068\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u63d0\u4f9b\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u9867\u5ba2\u306b\u3055\u3089\u306b\u8cfc\u5165\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306e\u78ba\u5b9f\u306a\u65b9\u6cd5\u306e 1 \u3064\u306f\u3001\u30b3\u30b9\u30c8\u3092\u7bc0\u7d04\u3067\u304d\u308b\u88fd\u54c1\u30d0\u30f3\u30c9\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u30d0\u30f3\u30c9\u30eb\u3059\u308b\u3068\u3001\u9867\u5ba2\u304c\u3088\u308a\u591a\u304f\u306e\u30a2\u30a4\u30c6\u30e0\u3092\u8cfc\u5165\u3059\u308b\u3088\u3046\u306b\u306a\u308a\u3001AOV \u304c\u5897\u52a0\u3057\u307e\u3059\u3002\u591a\u5c11\u306e\u5272\u5f15\u306f\u53d7\u3051\u3089\u308c\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u5168\u4f53\u3068\u3057\u3066\u306f\u3088\u308a\u591a\u304f\u306e\u6ce8\u6587\u304c\u767a\u751f\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30d0\u30f3\u30c9\u30eb\u3084\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u63d0\u4f9b\u3059\u308b\u3068\u3001AOV \u3068\u5168\u4f53\u7684\u306a\u5229\u76ca\u304c\u5897\u52a0\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u9867\u5ba2\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3082\u5411\u4e0a\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u3066\u3001\u9867\u5ba2\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3001\u30d6\u30e9\u30f3\u30c9\u3067\u306e\u7279\u5b9a\u306e\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u80b2\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-6.png\" alt=\"\" class=\"wp-image-24210\" style=\"width:354px;height:354px\" width=\"354\" height=\"354\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-6.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-6-300x300.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-6-150x150.png 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-6-768x768.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-6-12x12.png 12w\" sizes=\"auto, (max-width: 354px) 100vw, 354px\" \/><\/figure>\n\n\n\n<p>Scentsy \u306e\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u88fd\u54c1\u306e\u3088\u3046\u306b\u3001\u9867\u5ba2\u306b\u72ec\u81ea\u306e\u30d0\u30f3\u30c9\u30eb\u3092\u69cb\u7bc9\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u540c\u793e\u306f\u3001\u9867\u5ba2\u304c\u5fc5\u8981\u306a\u9999\u308a\u3060\u3051\u3092\u542b\u3080\u30d0\u30f3\u30c9\u30eb\u3092\u69cb\u7bc9\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u53ef\u80fd\u306a\u30d0\u30f3\u30c9\u30eb\u304c\u3042\u308b\u3068\u3001\u8ca9\u58f2\u306e\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u3001\u9867\u5ba2\u306b\u3068\u3063\u3066\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3082\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u3057\u304d\u3044\u5024\u306b\u57fa\u3065\u3044\u305f\u5272\u5f15\u3068\u9001\u6599\u7121\u6599\u3092\u4f5c\u6210\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>AOV \u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u3082\u3046 1 \u3064\u306e\u91cd\u8981\u306a\u6226\u7565\u306f\u3001\u3057\u304d\u3044\u5024\u30d9\u30fc\u30b9\u306e\u5272\u5f15\u3068\u9001\u6599\u7121\u6599\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3059\u3002\u3064\u307e\u308a\u3001\u9867\u5ba2\u304c\u7279\u5b9a\u306e\u7279\u5178\u3092\u53d7\u3051\u308b\u306b\u306f\u3001\u6700\u4f4e\u8cfc\u5165\u984d\u306b\u9054\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"685\" height=\"382\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-7.png\" alt=\"\" class=\"wp-image-24211\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-7.png 685w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-7-300x167.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/10\/image-7-18x10.png 18w\" sizes=\"auto, (max-width: 685px) 100vw, 685px\" \/><\/figure>\n\n\n\n<p>\u73fe\u5728\u306e e \u30b3\u30de\u30fc\u30b9\u3067\u306f\u3001\u3053\u308c\u306e\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306f\u9001\u6599\u7121\u6599\u3067\u3059\u3002\u9867\u5ba2\u306f\u9001\u6599\u3092\u652f\u6255\u3046\u3053\u3068\u3092\u5acc\u3044\u307e\u3059\u3002\u305d\u308c\u306f\u3001\u9001\u6599\u304c\u5358\u306b\u8ffd\u52a0\u8cbb\u7528\u3067\u3042\u308a\u3001\u5831\u916c\u304c\u5f97\u3089\u308c\u306a\u3044\u305f\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p> \u9867\u5ba2\u306e\u591a\u304f\u306f\u3001\u9001\u6599\u3092 2.50 \u30dd\u30f3\u30c9\u7bc0\u7d04\u3059\u308b\u305f\u3081\u306b\u3001\u8ffd\u52a0\u3067 10 \u30dd\u30f3\u30c9\u3092\u652f\u6255\u3046\u3053\u3068\u3092\u3044\u3068\u308f\u306a\u3044\u3067\u3057\u3087\u3046\u3002\u3053\u308c\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3068 AOV \u3092\u540c\u6642\u306b\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u7c21\u5358\u306a\u30aa\u30d5\u30a1\u30fc\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u9001\u6599\u7121\u6599\u306e\u57fa\u6e96\u5024\u3092\u8a2d\u5b9a\u3059\u308b\u4ee3\u308f\u308a\u306b\u3001\u4ed6\u306e\u5272\u5f15\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u9867\u5ba2\u304c 100 \u30dd\u30f3\u30c9\u4ee5\u4e0a\u3092\u8cfc\u5165\u3057\u305f\u5834\u5408\u3001\u6ce8\u6587\u7dcf\u984d\u304b\u3089 10 \u30dd\u30f3\u30c9\u5272\u5f15\u3059\u308b\u3053\u3068\u3092\u6c7a\u5b9a\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u7279\u306b\u3059\u3067\u306b\u305d\u306e\u7dcf\u984d\u306b\u6bd4\u8f03\u7684\u8fd1\u3044\u91d1\u984d\u306b\u9054\u3057\u3066\u3044\u305f\u5834\u5408\u306f\u3001\u8ffd\u52a0\u306e\u304a\u91d1\u3092\u4f7f\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u6226\u7565\u306e\u6700\u3082\u826f\u3044\u70b9\u306f\u3001AOV \u3084\u305d\u306e\u4ed6\u306e\u76ee\u6a19\u306b\u57fa\u3065\u3044\u3066\u8a2d\u5b9a\u3067\u304d\u308b\u3053\u3068\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001AOV \u3092\u5897\u3084\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u3057\u304d\u3044\u5024\u3092\u73fe\u5728\u306e\u91d1\u984d\u3088\u308a 30% \u306b\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8ab0\u3082\u304c\u3042\u306a\u305f\u306e\u30aa\u30d5\u30a1\u30fc\u306b\u53c2\u52a0\u3059\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001AOV \u3068\u5168\u4f53\u7684\u306a\u58f2\u4e0a\u304c\u3059\u3050\u306b\u5411\u4e0a\u3059\u308b\u306f\u305a\u3067\u3059\u3002\u7279\u306b\u91cd\u3044\u5546\u54c1\u3092\u767a\u9001\u3059\u308b\u5834\u5408\u306f\u3001\u9001\u6599\u3068 COGS \u3092\u8003\u616e\u306b\u5165\u308c\u308b\u3088\u3046\u306b\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <\/p>\n\n\n\n<p>\u3088\u308a\u9ad8\u3044 AOV \u304b\u3089\u5f97\u3089\u308c\u308b\u8ffd\u52a0\u5206\u4ee5\u4e0a\u306e\u304a\u91d1\u3092\u8cbb\u3084\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u306f\u671b\u307e\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002 AOV \u306e\u5897\u52a0\u306b\u3088\u3063\u3066\u7dcf\u53ce\u76ca\u304c\u72a0\u7272\u306b\u306a\u308b\u3079\u304d\u3067\u306f\u306a\u3044\u3053\u3068\u306b\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u4f5c\u308b <a href=\"https:\/\/vibetrace.com\/ja\/\u88fd\u54c1\u63a8\u5968\u30a8\u30f3\u30b8\u30f3\/\" data-type=\"page\" data-id=\"14116\">\u88fd\u54c1\u306e\u63a8\u5968\u4e8b\u9805<\/a><\/strong><\/h3>\n\n\n\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u6210\u529f\u3059\u308b e \u30b3\u30de\u30fc\u30b9 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u539f\u52d5\u529b\u3067\u3059\u3002\u8a2a\u554f\u8005\u304c\u3069\u306e\u88fd\u54c1\u30da\u30fc\u30b8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u304b\u3001\u307e\u305f\u306f\u4ee5\u524d\u306b\u6ce8\u6587\u3057\u305f\u3082\u306e\u306b\u57fa\u3065\u3044\u3066\u3001\u8a2a\u554f\u8005\u306b\u63a8\u5968\u3092\u884c\u3046\u3053\u3068\u304c\u3053\u308c\u307e\u3067\u3088\u308a\u3082\u67d4\u8edf\u306b\u884c\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306f Web \u30b5\u30a4\u30c8\u3001\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u3001\u307e\u305f\u306f <a href=\"https:\/\/vibetrace.com\/ja\/\u96fb\u5b50\u30e1\u30fc\u30eb-\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0-\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u306e\u7d71\/\" data-type=\"post\" data-id=\"11298\">\u30e1\u30fc\u30eb\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>.<\/p>\n\n\n\n<p>Web \u30b5\u30a4\u30c8\u3067\u306f\u3001\u9867\u5ba2\u304c\u30a2\u30af\u30bb\u30b9\u3057\u305f\u88fd\u54c1\u30da\u30fc\u30b8\u3067\u88dc\u5b8c\u7684\u306a\u88fd\u54c1\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u63a8\u5968\u4e8b\u9805\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u30db\u30fc\u30e0 \u30da\u30fc\u30b8\u3084\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0 \u30da\u30fc\u30b8\u3067\u306f\u3001\u4ee5\u524d\u306e\u6ce8\u6587\u3084\u95b2\u89a7\u5c65\u6b74\u306b\u57fa\u3065\u3044\u3066\u3001\u8a2a\u554f\u3057\u3066\u3044\u306a\u3044\u8ffd\u52a0\u306e\u5546\u54c1\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"501\" height=\"315\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2021\/08\/ecommerce-product-recommendations.webp\" alt=\"\" class=\"wp-image-368\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2021\/08\/ecommerce-product-recommendations.webp 501w, https:\/\/vibetrace.com\/wp-content\/uploads\/2021\/08\/ecommerce-product-recommendations-300x189.webp 300w\" sizes=\"auto, (max-width: 501px) 100vw, 501px\" \/><\/figure>\n\n\n\n<p>\u30e2\u30d0\u30a4\u30eb \u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u9867\u5ba2\u304c\u7a4d\u6975\u7684\u306b\u8cfc\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u3067\u3082\u3001\u4f1a\u793e\u306f\u88fd\u54c1\u3092\u63a8\u5968\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u4e3b\u306b\u30d7\u30c3\u30b7\u30e5\u901a\u77e5\u3092\u901a\u3058\u3066\u884c\u308f\u308c\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u6700\u5f8c\u306e\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u304b\u3089\u306e\u65e5\u6570\u306a\u3069\u3001\u7279\u5b9a\u306e\u30c8\u30ea\u30ac\u30fc\u306b\u57fa\u3065\u3044\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6c17\u306b\u5165\u308b\u3068\u601d\u308f\u308c\u308b\u88fd\u54c1\u306e\u63a8\u5968\u3092\u542b\u3080\u901a\u77e5\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u9001\u4fe1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-0d1ad9b9\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-1b53429c gb-headline-text\">\u88fd\u54c1\u306e\u63a8\u5968\u4e8b\u9805\u306b\u3064\u3044\u3066\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u3067\u3059\u304b?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-28ab0524 gb-headline-text\">\u30ab\u30b9\u30bf\u30de\u30fc \u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u306b\u308f\u305f\u3063\u3066\u3001\u88fd\u54c1\u306e\u63a8\u5968\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\u79c1\u305f\u3061\u304c\u3069\u306e\u3088\u3046\u306b\u304a\u624b\u4f1d\u3044\u3067\u304d\u308b\u304b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-2ba3f4d1\">\n\n<a class=\"gb-button gb-button-3046ca2a gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ja\/\u88fd\u54c1\u63a8\u5968\u30a8\u30f3\u30b8\u30f3\/\">\u3082\u3063\u3068\u8a73\u3057\u304f\u77e5\u308b<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>\u6700\u5f8c\u306b\u3001\u96fb\u5b50\u30e1\u30fc\u30eb\u306b\u3088\u308b\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u884c\u52d5\u306b\u95a2\u3059\u308b\u96fb\u5b50\u30e1\u30fc\u30eb\u306f\u3001\u9867\u5ba2\u306b\u88fd\u54c1\u3092\u63a8\u5968\u3059\u308b\u305f\u3081\u306e\u512a\u308c\u305f\u65b9\u6cd5\u3067\u3059\u3002\u3053\u308c\u306f\u3001\u500b\u3005\u306e\u9867\u5ba2\u306e\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u306b\u57fa\u3065\u3044\u3066\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u9001\u4fe1\u3067\u304d\u308b\u5834\u6240\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u9867\u5ba2\u304c 1 \u304b\u6708\u524d\u306b\u30b9\u30c8\u30a2\u306b\u6ce8\u6587\u3057\u305f\u5834\u5408\u3001\u6700\u5f8c\u306e\u6ce8\u6587\u306b\u57fa\u3065\u3044\u3066\u95a2\u9023\u5546\u54c1\u3092\u8a18\u8f09\u3057\u305f\u96fb\u5b50\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u3068\u6709\u76ca\u306a\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u529b\u306f\u3001\u88fd\u54c1\u306e\u63a8\u5968\u306b\u3068\u3069\u307e\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305f\u3001A\/B \u30c6\u30b9\u30c8\u3092\u5b9f\u884c\u3057\u3066\u3001\u3055\u307e\u3056\u307e\u306a\u30e6\u30fc\u30b6\u30fc \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u3055\u307e\u3056\u307e\u306a\u9867\u5ba2\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u306b\u9069\u5408\u3055\u305b\u3001\u3069\u306e\u9867\u5ba2\u304c\u6700\u3082\u3088\u304f\u53cd\u5fdc\u3059\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u30b5\u30a4\u30c8\u306b\u52a0\u3048\u305f\u5909\u66f4\u304c\u30e6\u30fc\u30b6\u30fc \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306b\u60aa\u5f71\u97ff\u3092\u53ca\u307c\u3055\u306a\u3044\u3088\u3046\u306b\u3001\u78ba\u7acb\u3055\u308c\u305f\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2 \u30c6\u30b9\u30c8\u65b9\u6cd5\u304c\u3042\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 \u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u6301\u3063\u3066\u3044\u308b<\/strong><\/h3>\n\n\n\n<p>\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 \u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001AOV \u306e\u5411\u4e0a\u306a\u3069\u3001\u81ea\u793e\u3068\u9867\u5ba2\u306e\u4e21\u65b9\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u5e73\u5747\u6ce8\u6587\u984d\u3092\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u5316\u3059\u308b\u969b\u306b\u306f\u3001\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u304c\u9ad8\u304f\u306a\u308b\u3068\u3001\u9867\u5ba2\u3068 AOV \u6570\u5024\u306b\u5bfe\u3059\u308b\u5168\u4f53\u7684\u306a\u4fa1\u5024\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5fe0\u5b9f\u306a\u9867\u5ba2\u30d9\u30fc\u30b9\u3092\u7dad\u6301\u3059\u308b\u30b3\u30b9\u30c8\u306f\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u3088\u308a\u3082\u5927\u5e45\u306b\u4f4e\u304f\u306a\u308a\u307e\u3059\u3002\u5b9f\u969b\u306b\u306f\u3001 <a href=\"https:\/\/www.hubspot.com\/marketing-statistics\" target=\"_blank\" rel=\"noopener\">82% <\/a>\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u300c\u7a4d\u6975\u7684\u306a\u9867\u5ba2\u7dad\u6301\u300d\u304c CRM \u30c1\u30fc\u30e0\u306b\u3068\u3063\u3066\u6700\u3082\u91cd\u8981\u306a\u76ee\u6a19\u306e 1 \u3064\u3067\u3042\u308b\u3068\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 \u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u901a\u3058\u3066\u3001\u975e\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u9867\u5ba2\u3068\u518d\u3073\u3064\u306a\u304c\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u652f\u6301\u8005\u306b\u5831\u916c\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30a2\u30c9\u30aa\u30f3\u306e\u5272\u5f15\u3001\u9001\u6599\u7121\u6599\u3001\u307e\u305f\u306f\u4e00\u5b9a\u306e\u91d1\u984d\u3092\u652f\u6255\u3063\u305f\u308a\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3057\u305f\u5f8c\u306e\u6b21\u56de\u306e\u8cfc\u5165\u6642\u306e\u5272\u5f15\u306a\u3069\u306e\u30dc\u30fc\u30ca\u30b9\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-0d1ad9b9\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-1b53429c gb-headline-text\">\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3068\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u69cb\u7bc9\u306b\u3064\u3044\u3066\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u3067\u3059\u304b?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-28ab0524 gb-headline-text\">\u5f53\u793e\u306e\u9867\u5ba2\u30c7\u30fc\u30bf \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u52d5\u7684\u30b0\u30eb\u30fc\u30d7\u3068\u9759\u7684\u30b0\u30eb\u30fc\u30d7\u3092\u4f7f\u7528\u3057\u3066\u3001\u8a2a\u554f\u8005\u3068\u9867\u5ba2\u3092\u3088\u308a\u9069\u5207\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u304d\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u3080\u305f\u3081\u306b\u3001\u6a5f\u68b0\u5b66\u7fd2\u3068 AI \u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3092\u5229\u7528\u3057\u307e\u3059\u3002<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-2ba3f4d1\">\n\n<a class=\"gb-button gb-button-3046ca2a gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ja\/\u9867\u5ba2\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\/\">\u3082\u3063\u3068\u8a73\u3057\u304f\u77e5\u308b<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>Amazon \u306e\u3088\u3046\u306a\u4f01\u696d\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 \u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u30d3\u30b8\u30cd\u30b9 \u30e2\u30c7\u30eb\u5168\u4f53\u3092\u69cb\u7bc9\u3057\u3066\u3044\u307e\u3059\u3002 Amazon Prime \u3067\u306f\u3001\u9001\u6599\u7121\u6599\u3001\u7121\u6599\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3001\u7279\u5225\u4fa1\u683c\u306a\u3069\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u8ffd\u52a0\u306e\u6708\u984d\u6599\u91d1\u3067\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u306a\u3069\u306e\u30a2\u30c9\u30aa\u30f3\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u4f8b\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 \u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u3069\u308c\u3060\u3051\u5275\u9020\u6027\u3092\u767a\u63ee\u3067\u304d\u308b\u304b\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u4f5c\u6210\u3059\u308b\u3068\u304d\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3 \u30db\u30ef\u30a4\u30c8\u30dc\u30fc\u30c9\u3092\u4f7f\u7528\u3057\u3066\u30c1\u30fc\u30e0\u3068\u5354\u529b\u3057\u3066\u8a73\u7d30\u3092\u691c\u8a0e\u3059\u308b\u3053\u3068\u3092\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u5927\u80c6\u306b\u306a\u3063\u3066\u3001\u4ed6\u306e\u6307\u6a19\u3068\u5408\u308f\u305b\u3066 AOV \u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u6a5f\u80fd\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3 \u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u6a5f\u80fd\u3059\u308b\u306e\u306f\u3001\u9867\u5ba2\u306b\u4f1a\u793e\u306b\u623b\u3063\u3066\u304f\u308b\u3088\u3046\u4fc3\u3059\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u6700\u3082\u4fe1\u983c\u3067\u304d\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u64c1\u8b77\u8005\u3068\u3057\u3066\u50cd\u3044\u3066\u3044\u308b\u9867\u5ba2\u306b\u5831\u916c\u3092\u4e0e\u3048\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>AOV \u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306e\u30d2\u30f3\u30c8<\/strong><\/h2>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u6226\u7565\u306f\u5e73\u5747\u6ce8\u6587\u984d\u3092\u5411\u4e0a\u3055\u305b\u308b\u306e\u306b\u6700\u9069\u3067\u3059\u304c\u3001\u3059\u3079\u3066\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u7db2\u7f85\u3057\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 AOV \u30e1\u30c8\u30ea\u30af\u30b9\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u30d2\u30f3\u30c8\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30a2\u30c3\u30d7\u30bb\u30eb\u3068\u30af\u30ed\u30b9\u30bb\u30eb<\/strong><\/h3>\n\n\n\n<p>\u88fd\u54c1\u3092\u63a8\u5968\u3057\u305f\u308a\u3001\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u305f\u308a\u3059\u308b\u3068\u304d\u306f\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u3068\u30af\u30ed\u30b9\u30bb\u30eb\u306b\u3064\u3044\u3066\u8003\u3048\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306f\u3001\u9867\u5ba2\u304c\u3059\u3067\u306b\u8cfc\u5165\u3059\u308b\u4e88\u5b9a\u3060\u3063\u305f\u88fd\u54c1\u306b\u57fa\u3065\u3044\u3066\u3001\u88dc\u5b8c\u88fd\u54c1\u307e\u305f\u306f\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u88fd\u54c1\u306e\u8cfc\u5165\u3092\u5968\u52b1\u3067\u304d\u308b\u3082\u3046 1 \u3064\u306e\u7c21\u5358\u306a\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u4e2d\u3067\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u3068\u30af\u30ed\u30b9\u30bb\u30eb\u306b\u95a2\u3059\u308b\u6b21\u306e\u30a2\u30c9\u30d0\u30a4\u30b9\u3092\u8003\u616e\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><strong>\u4f4e\u4fa1\u5024\u306e\u30a2\u30c3\u30d7\u30bb\u30eb\u3092\u63d0\u4f9b\u3059\u308b: <\/strong>\u3053\u308c\u306b\u3088\u308a\u3001\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u3084\u308a\u3059\u304e\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002<\/strong> \u3042\u306a\u305f\u304c\u5f7c\u3089\u306e\u6b32\u6c42\u3068\u30cb\u30fc\u30ba\u3060\u3051\u306b\u8208\u5473\u304c\u3042\u308b\u3068\u9867\u5ba2\u306b\u611f\u3058\u3055\u305b\u3066\u304f\u3060\u3055\u3044\u3002\u30a2\u30c3\u30d7\u30bb\u30eb\u3092\u3057\u3059\u304e\u308b\u3068\u3001\u9867\u5ba2\u304c\u58f2\u308a\u8fbc\u307e\u308c\u3066\u3044\u308b\u3068\u611f\u3058\u308b\u5371\u967a\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u9867\u5ba2\u306e\u3053\u3068\u3092\u3088\u304f\u7406\u89e3\u3057\u3066\u304f\u3060\u3055\u3044:<\/strong> CRM \u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3 \u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u9867\u5ba2\u3092\u3088\u308a\u6df1\u304f\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u9867\u5ba2\u306b\u5bfe\u3059\u308b\u8ca9\u58f2\u80fd\u529b\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002\u9867\u5ba2\u306b\u30a2\u30c3\u30d7\u30bb\u30eb\u307e\u305f\u306f\u30af\u30ed\u30b9\u30bb\u30eb\u3092\u8a66\u307f\u308b\u524d\u306b\u3001\u9867\u5ba2\u304c\u4f55\u3092\u671b\u3093\u3067\u3044\u308b\u306e\u304b\u3092\u628a\u63e1\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6700\u65b0\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u6d3b\u7528\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u5909\u66f4\u3059\u308b\u3053\u3068\u306f\u3001\u56f0\u96e3\u306a\u4f5c\u696d\u3068\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u5e78\u3044\u306a\u3053\u3068\u306b\u3001\u4ed6\u306e\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19 (KPI) \u3068\u3068\u3082\u306b AOV \u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u304c\u305f\u304f\u3055\u3093\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001 <a href=\"https:\/\/vibetrace.com\/ja\/\u30c7\u30b8\u30bf\u30eb\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8-2\/\" data-type=\"page\" data-id=\"23431\">\u30c7\u30b8\u30bf\u30eb\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8<\/a>\u3001 \u3042\u306a\u305f\u306f\u3067\u304d\u308b\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u884c\u52d5\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u5229\u7528\u3057\u3066\u8fc5\u901f\u306a\u5b9f\u9a13\u3092\u53ef\u80fd\u306b\u3059\u308b<\/li>\n\n\n\n<li>\u80af\u5b9a\u7684\u306a\u9867\u5ba2\u611f\u60c5\u3092\u69cb\u7bc9\u3059\u308b<\/li>\n\n\n\n<li>\u9867\u5ba2\u3068\u306e\u5bfe\u8a71\u3092\u751f\u307f\u51fa\u3059<\/li>\n\n\n\n<li>\u9867\u5ba2\u304c\u81ea\u5206\u306b\u3068\u3063\u3066\u6700\u9069\u306a\u88fd\u54c1\u3092\u9078\u629e\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u30ac\u30a4\u30c9\u4ed8\u304d\u8ca9\u58f2<\/li>\n<\/ul>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30c7\u30fc\u30bf\u3092\u3088\u308a\u8fc5\u901f\u306b\u51e6\u7406\u3057\u3001\u9867\u5ba2\u306b\u95a2\u3059\u308b\u3088\u308a\u5305\u62ec\u7684\u306a\u6d1e\u5bdf\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u81ea\u52d5\u5316\u306f\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u3042\u3089\u3086\u308b\u5074\u9762\u3092\u81ea\u5206\u305f\u3061\u3067\u7ba1\u7406\u3059\u308b\u3068\u3044\u3046\u30c1\u30fc\u30e0\u3078\u306e\u30d7\u30ec\u30c3\u30b7\u30e3\u30fc\u304c\u8efd\u6e1b\u3055\u308c\u308b\u3053\u3068\u3082\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30c1\u30fc\u30e0\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b<\/strong><\/h3>\n\n\n\n<p>AOV \u3092\u6539\u5584\u3059\u308b\u552f\u4e00\u306e\u65b9\u6cd5\u306f\u3001\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u3068\u52b9\u679c\u7684\u306a\u30c1\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u901a\u3058\u3066\u3067\u3059\u3002\u307b\u3068\u3093\u3069\u306e\u4f01\u696d\u306f\u3059\u3067\u306b\u3001\u96fb\u8a71\u4f1a\u8b70\u306a\u3069\u306e\u9ad8\u5ea6\u306a\u6a5f\u80fd\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u96fb\u8a71\u30b7\u30b9\u30c6\u30e0\u3092\u4f7f\u7528\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u5f93\u696d\u54e1\u304c\u5206\u6563\u3057\u3066\u3044\u308b\u5834\u5408\u3067\u3082\u3001\u52b9\u7387\u7684\u306b\u4f5c\u696d\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3067\u304d\u308b\u30c4\u30fc\u30eb\u306f\u4ed6\u306b\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u4ed6\u306e\u30c4\u30fc\u30eb\u306b\u306f\u6b21\u306e\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5171\u540c\u30ef\u30fc\u30af\u30b9\u30da\u30fc\u30b9 (Google \u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u306a\u3069)<\/li>\n\n\n\n<li>Slack \u306a\u3069\u306e\u30c1\u30fc\u30e0 \u30c1\u30e3\u30c3\u30c8 \u30b5\u30fc\u30d3\u30b9 <a href=\"https:\/\/www.dialpad.com\/blog\/video-conferencing-software\/\" target=\"_blank\" rel=\"noopener\">\u200d<\/a><\/li>\n\n\n\n<li>\u30d3\u30c7\u30aa\u4f1a\u8b70\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2<\/li>\n<\/ul>\n\n\n\n<p>\u30c7\u30b8\u30bf\u30eb \u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u3084\u30b3\u30cd\u30af\u30c6\u30c3\u30c9 \u30e1\u30c7\u30a3\u30a2 \u30c4\u30fc\u30eb\u306e\u52a9\u3051\u3092\u501f\u308a\u305f\u3068\u3057\u3066\u3082\u3001AOV \u3092\u6539\u5584\u3059\u308b\u53d6\u308a\u7d44\u307f\u306b\u306f\u4f9d\u7136\u3068\u3057\u3066\u4eba\u9593\u306e\u624b\u304c\u5fc5\u8981\u3067\u3059\u3002\u30c1\u30fc\u30e0\u5168\u4f53\u3068\u5b9a\u671f\u7684\u304b\u3064\u30aa\u30fc\u30d7\u30f3\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u5275\u9020\u7684\u306a\u30a2\u30a4\u30c7\u30a2\u304c\u4fc3\u9032\u3055\u308c\u3001AOV \u306b\u95a2\u3057\u3066\u4f1a\u793e\u306e\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u3059\u3079\u3066\u306e\u30c1\u30fc\u30e0\u304c\u3088\u308a\u8cac\u4efb\u3092\u6301\u3064\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6700\u9ad8\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>AOV \u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306e\u3082\u3046 1 \u3064\u306e\u30d2\u30f3\u30c8\u306f\u3001\u512a\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc \u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u81ea\u5206\u306e\u8cfc\u5165\u306b\u306f\u30ea\u30b9\u30af\u304c\u306a\u3044\u3068\u308f\u304b\u3063\u3066\u3044\u308b\u9867\u5ba2\u306f\u3001\u3055\u3089\u306b\u8cfc\u5165\u3057\u3066\u3082\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u512a\u308c\u305f\u65b9\u6cd5\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8fd4\u9001\u7528\u30e9\u30d9\u30eb\u306f\u30d1\u30c3\u30b1\u30fc\u30b8\u306b\u540c\u68b1\u3055\u308c\u3066\u3044\u307e\u3059<\/li>\n\n\n\n<li>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u306e\u30e9\u30a4\u30d6\u30c1\u30e3\u30c3\u30c8<\/li>\n\n\n\n<li>\u96e2\u8077\u7387\u304c\u9ad8\u3044\u96fb\u5b50\u30e1\u30fc\u30eb\u30b5\u30dd\u30fc\u30c8<\/li>\n\n\n\n<li>\u96fb\u8a71\u306b\u3088\u308b\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8<\/li>\n<\/ul>\n\n\n\n<p>\u96fb\u8a71\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u5834\u5408\u306f\u3001e \u30b3\u30de\u30fc\u30b9\u6307\u6a19\u3068\u3068\u3082\u306b\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u5206\u6790\u3082\u5229\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <\/p>\n\n\n\n<p>\u96fb\u8a71\u3067\u306e\u9867\u5ba2\u30b5\u30fc\u30d3\u30b9\u304c\u4e0d\u5341\u5206\u3060\u3068\u3001\u9867\u5ba2\u304c\u8cea\u554f\u3057\u305f\u88fd\u54c1\u3092\u653e\u68c4\u3059\u308b\u305f\u3081\u3001AOV \u304c\u4f4e\u4e0b\u3057\u3001\u30ab\u30fc\u30c8\u653e\u68c4\u7387\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"gb-container gb-container-7b568b8d\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-88b6c416 gb-headline-text\">\u9867\u5ba2\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u53ce\u96c6\u3059\u308b\u306e\u306b\u30b5\u30dd\u30fc\u30c8\u304c\u5fc5\u8981\u3067\u3059\u304b?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-01d03e37 gb-headline-text\">\u7d71\u5408\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u306f\u3001\u9867\u5ba2\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af \u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3057\u3001\u9867\u5ba2\u30c7\u30fc\u30bf \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u30ea\u30f3\u30af\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-b6496486\">\n\n<a class=\"gb-button gb-button-4f70dbbd gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/ja\/\u9867\u5ba2\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af-\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\/\">\u3082\u3063\u3068\u8a73\u3057\u304f\u77e5\u308b<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<p>\u9867\u5ba2\u306b\u8fc5\u901f\u306b\u9023\u7d61\u3092\u53d6\u308a\u3001\u512a\u308c\u305f\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u8ffd\u8de1\u3057\u3066\u6e2c\u5b9a\u3067\u304d\u308b\u30e1\u30c8\u30ea\u30af\u30b9\u306b\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u200d<strong>\u653e\u68c4\u547c\u7387 (ACR):<\/strong> \u9867\u5ba2\u306e\u8cea\u554f\u304c\u89e3\u6c7a\u3055\u308c\u308b\u524d\u306b\u96fb\u8a71\u304c\u5207\u308c\u308b\u983b\u5ea6\u306f\u3069\u306e\u304f\u3089\u3044\u3067\u3059\u304b? <strong>\u200d<\/strong><\/li>\n\n\n\n<li><strong>\u5e73\u5747\u51e6\u7406\u6642\u9593 (AHT):<\/strong> \u3042\u306a\u305f\u306e\u30c1\u30fc\u30e0\u304c\u96fb\u8a71\u3092\u6700\u521d\u304b\u3089\u6700\u5f8c\u307e\u3067\u51e6\u7406\u3059\u308b\u306e\u306b\u3069\u308c\u304f\u3089\u3044\u6642\u9593\u304c\u304b\u304b\u308a\u307e\u3059\u304b? <strong>\u200d<\/strong><\/li>\n\n\n\n<li><strong>\u9867\u5ba2\u6e80\u8db3\uff1a<\/strong> \u30b5\u30dd\u30fc\u30c8\u901a\u8a71\u304c\u7d42\u4e86\u3059\u308b\u307e\u3067\u306b\u3001\u9867\u5ba2\u306f\u3069\u306e\u7a0b\u5ea6\u6e80\u8db3\u3057\u3066\u3044\u307e\u3059\u304b? <strong>\u200d<\/strong><\/li>\n\n\n\n<li><strong>\u5e73\u5747\u8ee2\u9001\u901f\u5ea6:<\/strong> 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\u306e\u6539\u5584\u3092\u59cb\u3081\u307e\u3057\u3087\u3046<\/strong><\/h2>\n\n\n\n<p>\u3053\u308c\u3067\u3001\u5e73\u5747\u6ce8\u6587\u984d\u3092\u8a08\u7b97\u3057\u3001\u305d\u308c\u3092\u30d3\u30b8\u30cd\u30b9\u306e\u6539\u5584\u306b\u4f7f\u7528\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u30c4\u30fc\u30eb\u304c\u3059\u3079\u3066\u63c3\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>AOV \u3092 KPI \u3068\u3057\u3066\u6d3b\u7528\u3059\u308b\u5229\u70b9\u306f\u3001\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u6700\u3082\u9ad8\u3044\u9867\u5ba2\u306b\u30a8\u30cd\u30eb\u30ae\u30fc\u3092\u96c6\u4e2d\u3067\u304d\u308b\u3053\u3068\u3067\u3059\u3002 <\/p>\n\n\n\n<p>AOV \u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u30ac\u30a4\u30c9\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/vibetrace.com\/ja\/\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u5e97\u8217\u306f\u3069\u306e\u3088\u3046\u306b\u3057\u3066\u5e73\u5747\u6ce8\u6587\u984d\u3092\/\" data-type=\"post\" data-id=\"20761\">AOV\u3068\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u696d\u754c<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/vibetrace.com\/ja\/\u98df\u54c1\u3068\u6804\u990a\u306e\u5e73\u5747\u6ce8\u6587\u984d\/\" data-type=\"post\" data-id=\"23028\">AOV \u306f\u98df\u6599\u3068\u6804\u990a\u306e\u8caf\u8535\u5eab\u3092\u5897\u3084\u3059<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/vibetrace.com\/ja\/\u5c4b\u5916\u5e97\u8217\u306e\u5e73\u5747\u6ce8\u6587\u91d1\u984d\/\" data-type=\"post\" data-id=\"22199\">\u30a2\u30a6\u30c8\u30c9\u30a2\u304a\u3088\u3073\u30ae\u30a2\u30b7\u30e7\u30c3\u30d7\u306e AOV \u306e\u5897\u52a0<\/a><\/li>\n<\/ul>\n\n\n\n<p>\u3042\u306a\u305f\u304c\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u306e\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u3092\u65c5\u306e\u9014\u4e2d\u3067\u30ac\u30a4\u30c9\u3057\u3001\u898b\u8fbc\u307f\u5ba2\u304c\u81ea\u5206\u306b\u95a2\u9023\u3059\u308b\u30a2\u30a4\u30c6\u30e0\u3092\u898b\u3064\u3051\u3066\u8cfc\u5165\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u305f\u3081\u306e\u6700\u9069\u306a\u6226\u7565\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u3060\u3051\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3042\u306a\u305f\u306f\u4e00\u4eba\u3067\u306f\u306a\u3044\u3053\u3068\u3092\u5fd8\u308c\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002\u5f53\u793e\u306e\u5c02\u9580\u5bb6\u304c\u3001\u30e1\u30fc\u30eb \u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9 \u30e1\u30c7\u30a3\u30a2\u3001\u30d1\u30fc\u30bd\u30ca\u30eb 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data-id=\"23028\">\u5e73\u5747\u6ce8\u6587\u984d\u3068\u5229\u76ca<\/a>.<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u30b5\u30fc\u30d3\u30b9\u304c\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3064\u304b\u306b\u3064\u3044\u3066\u3054\u8cea\u554f\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u3044\u305f\u3060\u304f\u304b\u3001\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u306b\u8a18\u5165\u3057\u3066\u30c7\u30e2\u3092\u30ea\u30af\u30a8\u30b9\u30c8\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u5c0f\u58f2\u696d\u8005\u3068\u3057\u3066\u306e\u6210\u529f\u3092\u8ffd\u8de1\u3059\u308b\u65b9\u6cd5\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u4f55\u304c\u2026 <a title=\"\u5e73\u5747\u6ce8\u6587\u984d\u306b\u95a2\u3059\u308b\u5b8c\u5168\u30ac\u30a4\u30c9\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/ja\/\u5b8c\u5168\u30ac\u30a4\u30c9\u306e\u5e73\u5747\u6ce8\u6587\u984d\/\" aria-label=\"\u5e73\u5747\u6ce8\u6587\u984d\u5b8c\u5168\u30ac\u30a4\u30c9\u306b\u3064\u3044\u3066 \u3055\u3089\u306b\u8aad\u3080\"> <\/a><\/p>","protected":false},"author":9,"featured_media":24183,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[83],"tags":[66,136],"class_list":["post-24172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metrics-kpis","tag-average-order-value","tag-ve","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/posts\/24172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/comments?post=24172"}],"version-history":[{"count":8,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/posts\/24172\/revisions"}],"predecessor-version":[{"id":24212,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/posts\/24172\/revisions\/24212"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/media\/24183"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/media?parent=24172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/categories?post=24172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/ja\/wp-json\/wp\/v2\/tags?post=24172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}