{"id":20591,"date":"2023-03-13T10:52:30","date_gmt":"2023-03-13T10:52:30","guid":{"rendered":"https:\/\/vibetrace.com\/?p=20591"},"modified":"2023-04-01T06:06:08","modified_gmt":"2023-04-01T06:06:08","slug":"search-conversion-rate","status":"publish","type":"post","link":"https:\/\/vibetrace.com\/hu\/keresesi-konverzios-arany\/","title":{"rendered":"Keres\u00e9si konverzi\u00f3s ar\u00e1ny"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p>A keres\u00e9si konverzi\u00f3s ar\u00e1ny egy olyan mutat\u00f3, amely betekint\u00e9st ny\u00fajt abba, hogy az emberek mennyire tudnak navig\u00e1lni egy \u00fczleti webhelyen, amely v\u00e9g\u00fcl valamilyen m\u0171velet v\u00e9grehajt\u00e1s\u00e1ra k\u00e9szteti \u0151ket.<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id_3ed1ed-6c .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id_3ed1ed-6c .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_3ed1ed-6c .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id_3ed1ed-6c .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<p>B\u00e1r egy megfelel\u0151 webhely sok munk\u00e1t ig\u00e9nyel, \u00e9s ha elk\u00e9sz\u00fclt, az emberek k\u00f6nnyebben navig\u00e1lhatnak rajta, k\u00fcl\u00f6n\u00f6sen a keres\u00e9si funkci\u00f3 haszn\u00e1lat\u00e1val, amely a k\u00edn\u00e1lt term\u00e9kek megv\u00e1s\u00e1rl\u00e1s\u00e1ra ir\u00e1ny\u00edthatja \u0151ket.<\/p>\n\n\n\n<p>Az e-kereskedelmi \u00fczletek, k\u00fcl\u00f6n\u00f6sen a t\u00f6bb kateg\u00f3ri\u00e1j\u00fa \u00e9s term\u00e9kkel rendelkez\u0151 nagy \u00fczletek eset\u00e9ben a keres\u00e9s d\u00f6nt\u0151 szerepet j\u00e1tszik <a href=\"https:\/\/vibetrace.com\/hu\/novekedes-atvaltasi-arany\/\" data-type=\"page\" data-id=\"111\">a konverzi\u00f3s ar\u00e1ny optimaliz\u00e1l\u00e1sa.<\/a><\/p>\n\n\n\n<p>K\u00f6vesse nyomon a keres\u00e9si konverzi\u00f3s ar\u00e1nyt, hogy jobban meg\u00e9rtse, mennyire seg\u00edti webhelye az \u00fcgyfelek konverzi\u00f3j\u00e1t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mi az a keres\u00e9si konverzi\u00f3s ar\u00e1ny?<\/h2>\n\n\n<div class=\"gb-container gb-container-e183e0de\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-a0f29df1 gb-headline-text\">A keres\u00e9si konverzi\u00f3s r\u00e1ta meghat\u00e1roz\u00e1sa<\/p>\n\n\n\n<p>A keres\u00e9si konverzi\u00f3s ar\u00e1ny egy olyan m\u00e9r\u0151sz\u00e1m, amely azt m\u00e9ri, hogy a webhely l\u00e1togat\u00f3i h\u00e1ny sz\u00e1zal\u00e9kban hajtanak v\u00e9gre egy k\u00edv\u00e1nt m\u0171veletet, p\u00e9ld\u00e1ul v\u00e1s\u00e1rolnak a webhely keres\u00e9si funkci\u00f3j\u00e1nak haszn\u00e1lata ut\u00e1n.&nbsp;<\/p>\n\n<\/div><\/div>\n\n\n<p><\/p>\n\n\n\n<p>A keres\u00e9si konverzi\u00f3s ar\u00e1ny \u00e9rt\u00e9kes m\u00e9r\u0151sz\u00e1m minden v\u00e1llalkoz\u00e1s sz\u00e1m\u00e1ra, amelyet nyomon k\u00f6vethet, mivel seg\u00edt felm\u00e9rni keres\u00e9si funkci\u00f3ik hat\u00e9konys\u00e1g\u00e1t, \u00e9s azonos\u00edtani azokat a lehet\u0151s\u00e9geket, amelyekkel jav\u00edthatja a felhaszn\u00e1l\u00f3i \u00e9lm\u00e9nyt \u00e9s n\u00f6velheti a konverzi\u00f3k sz\u00e1m\u00e1t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Keres\u00e9si konverzi\u00f3s ar\u00e1ny k\u00e9plete<\/h3>\n\n\n\n<p>A keres\u00e9si konverzi\u00f3s ar\u00e1ny kisz\u00e1m\u00edt\u00e1s\u00e1nak k\u00e9plete a k\u00f6vetkez\u0151:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/search-conversion-rate-formula-2-1024x512.png\" alt=\"\" class=\"wp-image-20836\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/search-conversion-rate-formula-2-1024x512.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/search-conversion-rate-formula-2-300x150.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/search-conversion-rate-formula-2-768x384.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/search-conversion-rate-formula-2-18x9.png 18w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/04\/search-conversion-rate-formula-2.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Kisz\u00e1m\u00edt\u00e1sa \u00fagy t\u00f6rt\u00e9nik, hogy a keres\u0151 l\u00e1togat\u00f3k \u00e1ltal gener\u00e1lt konverzi\u00f3k sz\u00e1m\u00e1t elosztjuk a webhelyen v\u00e9gzett keres\u00e9sek teljes sz\u00e1m\u00e1val, \u00e9s az eredm\u00e9nyt megszorozzuk 100-zal, hogy megkapjuk a sz\u00e1zal\u00e9kot.<\/p>\n\n\n\n<p>P\u00e9ld\u00e1ul, ha egy webhelyen 1000 l\u00e1togat\u00f3 keresett a webhelyen, \u00e9s k\u00f6z\u00fcl\u00fck 100 v\u00e1s\u00e1rol, akkor a keres\u00e9si konverzi\u00f3s ar\u00e1ny<strong> 10% (100\/1000 x 100).&nbsp;<\/strong><\/p>\n\n\n<div class=\"gb-container gb-container-bc53bdfe\"><div class=\"gb-inside-container\">\n\n<div class=\"gb-headline gb-headline-c8c301d0 gb-headline-text\">Seg\u00edts\u00e9gre van sz\u00fcks\u00e9ge a konverzi\u00f3s ar\u00e1ny n\u00f6vel\u00e9s\u00e9ben?<\/div>\n\n\n\n<div class=\"gb-headline gb-headline-4032ca8d gb-headline-text\">Ismerje meg, hogyan n\u00f6velheti a konverzi\u00f3s ar\u00e1nyt az adatokon alapul\u00f3 intelligens d\u00f6nt\u00e9sekkel \u00e9s a Marketing Automation Software haszn\u00e1lat\u00e1val.<\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-3bc9c6f2\">\n\n<a class=\"gb-button gb-button-16e8d80b gb-button-text vt-register vt-track-click\" href=\"https:\/\/vibetrace.com\/hu\/novekedes-atvaltasi-arany\/\">N\u00f6velje a konverzi\u00f3t<\/a>\n\n<\/div>\n<\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">Hogyan k\u00f6vethet\u0151 nyomon a keres\u00e9si konverzi\u00f3s ar\u00e1ny?<\/h3>\n\n\n\n<p>\u00cdme n\u00e9h\u00e1ny eszk\u00f6z, amellyel nyomon k\u00f6vetheti a keres\u00e9si konverzi\u00f3s ar\u00e1nyt:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate-1024x1024.png\" alt=\"\" class=\"wp-image-20594\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate-1024x1024.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate-300x300.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate-150x150.png 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate-768x768.png 768w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate-12x12.png 12w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/03\/track-search-conversion-rate.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>A Google Analytics: <\/strong>A Google Analytics egy ingyenes elemz\u0151 eszk\u00f6z, amellyel nyomon k\u00f6vetheti a webhely forgalm\u00e1t, a felhaszn\u00e1l\u00f3i viselked\u00e9st \u00e9s a konverzi\u00f3kat. A Google Analytics szolg\u00e1ltat\u00e1sban c\u00e9lokat \u00e1ll\u00edthat be a keres\u00e9si konverzi\u00f3k nyomon k\u00f6vet\u00e9s\u00e9re, \u00e9s az adatok felhaszn\u00e1l\u00e1s\u00e1val a keres\u00e9si konverzi\u00f3s ar\u00e1ny kisz\u00e1m\u00edt\u00e1s\u00e1hoz.<\/p>\n\n\n\n<p><strong>SEMrush: <\/strong>A SEMrush egy fizet\u0151s eszk\u00f6z, amely versenyk\u00e9pes elemz\u00e9st \u00e9s kulcssz\u00f3kutat\u00e1st biztos\u00edt SEO \u00e9s PPC kamp\u00e1nyokhoz. Tartalmaz tov\u00e1bb\u00e1 egy webhely-ellen\u0151rz\u0151 eszk\u00f6zt, amely seg\u00edt azonos\u00edtani a webhelye keres\u00e9si funkci\u00f3j\u00e1val kapcsolatos probl\u00e9m\u00e1kat, amelyek hat\u00e1ssal lehetnek a keres\u00e9si konverzi\u00f3s ar\u00e1nyra.<\/p>\n\n\n\n<p><strong>Ahrefs: <\/strong>Az Ahrefs egy fizet\u0151s eszk\u00f6z, amely linkelemz\u00e9st, kulcssz\u00f3kutat\u00e1st \u00e9s tartalomelemz\u00e9st biztos\u00edt SEO kamp\u00e1nyokhoz. Tartalmaz egy webhely-ellen\u0151rz\u0151 eszk\u00f6zt is, amely seg\u00edthet azonos\u00edtani a webhely keres\u00e9si funkci\u00f3ival kapcsolatos probl\u00e9m\u00e1kat.<\/p>\n\n\n\n<p><strong>Hotjar:<\/strong> A Hotjar egy fizet\u0151s eszk\u00f6z, amely h\u0151t\u00e9rk\u00e9peket \u00e9s felhaszn\u00e1l\u00f3i viselked\u00e9selemz\u00e9st biztos\u00edt a webhelyekhez. A Hotjar seg\u00edts\u00e9g\u00e9vel nyomon k\u00f6vetheti, hogyan haszn\u00e1lj\u00e1k a l\u00e1togat\u00f3k a keres\u00e9si funkci\u00f3it, \u00e9s azonos\u00edthatja a fejleszt\u00e9sre szorul\u00f3 ter\u00fcleteket.<\/p>\n\n\n\n<p>Ez csak n\u00e9h\u00e1ny a keres\u00e9si konverzi\u00f3s ar\u00e1nyok nyomon k\u00f6vet\u00e9s\u00e9re rendelkez\u00e9sre \u00e1ll\u00f3 sz\u00e1mos eszk\u00f6z k\u00f6z\u00fcl. Az eszk\u00f6z kiv\u00e1laszt\u00e1sa az \u00d6n egyedi ig\u00e9nyeit\u0151l, k\u00f6lts\u00e9gvet\u00e9s\u00e9t\u0151l \u00e9s szak\u00e9rtelm\u00e9t\u0151l f\u00fcgg.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Milyen gyakran \u00e9rdemes ellen\u0151rizni a keres\u00e9si konverzi\u00f3s ar\u00e1nyt?<\/h3>\n\n\n\n<p>A keres\u00e9si konverzi\u00f3s ar\u00e1ny ellen\u0151rz\u00e9s\u00e9nek gyakoris\u00e1ga sz\u00e1mos t\u00e9nyez\u0151t\u0151l f\u00fcgg, mint p\u00e9ld\u00e1ul a<strong> a webhely m\u00e9rete<\/strong>, a keres\u00e9si munkamenetek mennyis\u00e9ge, a webhelytartalom \u00e9s a keres\u00e9si funkci\u00f3k v\u00e1ltoz\u00e1s\u00e1nak m\u00e9rt\u00e9ke. <\/p>\n\n\n\n<p>\u00c9rdemes megfontolni a hozz\u00e1ad\u00e1s\u00e1t is <a href=\"https:\/\/vibetrace.com\/hu\/termek-ajanlasok-motor\/\" data-type=\"page\" data-id=\"14116\">Term\u00e9kaj\u00e1nlatok<\/a> a keres\u00e9si eredm\u00e9nyek k\u00f6z\u00f6tt.<\/p>\n\n\n\n<p>Szint\u00e9n nagyon fontos szempont a term\u00e9kek sz\u00e1ma, a katal\u00f3gus m\u00e9rete. M\u00e1sodsorban a term\u00e9kek csoportos\u00edt\u00e1sa (kateg\u00f3ri\u00e1k, kollekci\u00f3k), valamint a term\u00e9kkeres\u0151 sz\u0171r\u0151k fontos szerepet j\u00e1tszanak.<\/p>\n\n\n\n<p>Ellen\u0151rizheti a keres\u00e9si konverzi\u00f3s ar\u00e1nyt <strong>havonta legal\u00e1bb egyszer <\/strong>a teljes\u00edtm\u00e9ny nyomon k\u00f6vet\u00e9s\u00e9re \u00e9s az adatok trendjeinek vagy mint\u00e1inak azonos\u00edt\u00e1s\u00e1ra. Ennek tartalmaznia kell egy UX-szak\u00e9rt\u0151i munk\u00e1t is.<\/p>\n\n\n\n<p>Ha azonban webhely\u00e9n nagy a keres\u00e9si forgalom, akkor el\u0151fordulhat, hogy gyakrabban kell ellen\u0151riznie a keres\u00e9si konverzi\u00f3s ar\u00e1nyt, mint pl<strong> hetente vagy ak\u00e1r naponta.<\/strong><\/p>\n\n\n<div class=\"gb-container gb-container-4fe8fb59\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-4e3009e9\">\n<div class=\"gb-grid-column gb-grid-column-2156c324\"><div class=\"gb-container gb-container-2156c324\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-becb76a4 gb-headline-text\">Szeretn\u00e9l naprak\u00e9sz lenni a marketinggel kapcsolatban?<\/p>\n\n\n\n<p class=\"gb-headline gb-headline-d0253076 gb-headline-text\">Iratkozzon fel Retail CX h\u00edrlevel\u00fcnkre!<\/p>\n\n\n<div class=\"gb-container gb-container-d5704067\"><div class=\"gb-inside-container\">\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-1024x1024.png\" alt=\"\" class=\"wp-image-17448\" style=\"width:237px;height:237px\" srcset=\"https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2.png 1024w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-300x300.png 300w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-150x150.png 150w, https:\/\/vibetrace.com\/wp-content\/uploads\/2023\/01\/image-2-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"gb-headline gb-headline-ef94572a gb-headline-text\">Maradjon kapcsolatban azzal, ami igaz\u00e1n fontos digit\u00e1lis bev\u00e9telei optimaliz\u00e1l\u00e1s\u00e1hoz.<\/p>\n\n\n\n<form style=\"width:100%; display:block; text-align:center; margin:0px auto 20px auto\" action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\" name=\"blue_woman\" method=\"POST\" target=\"_blank\" data-trp-original-action=\"https:\/\/pages.vtcdn.net\/lists\/213\/2626\/0MOEaLRBEknB\/subscribe\">\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"email\" value=\"\" placeholder=\"Email c\u00edm\"><\/div>\n<div style=\"width:100%; margin:10px 0\"><input style=\"width:100%\" type=\"text\" name=\"firstname\" value=\"\" placeholder=\"Keresztn\u00e9v\"><\/div>\n<input type=\"hidden\" name=\"source\" value=\"blog_green_man\">\n<input type=\"text\" name=\"__em\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__email\" value=\"\" style=\"display:none\">\n<input type=\"text\" name=\"__name\" value=\"\" style=\"display:none\">\n<div class=\"gb-button-wrapper\">\n<button type=\"submit\" class=\"gb-button gb-button-text\" style=\"width:100%\">Iratkozz fel<\/button>\n<\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"hu\"\/><\/form>\n\n\n\n<p class=\"has-small-font-size\">A gombra kattintva elfogadja a mi <a rel=\"noreferrer noopener\" href=\"https:\/\/vibetrace.com\/hu\/felhasznalasi-feltetelek\/\" target=\"_blank\">Felhaszn\u00e1l\u00e1si felt\u00e9telek<\/a>. Ezenk\u00edv\u00fcl meg kell er\u0151s\u00edtenie az e-mail c\u00edm\u00e9t.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<p>Ezenk\u00edv\u00fcl fontos ellen\u0151rizni a keres\u00e9si konverzi\u00f3s ar\u00e1nyt <strong>jelent\u0151s v\u00e1ltoztat\u00e1sok elv\u00e9gz\u00e9se ut\u00e1n <\/strong>webhelye keres\u00e9si funkci\u00f3ihoz, tartalm\u00e1hoz vagy marketingkamp\u00e1nyaihoz. <\/p>\n\n\n\n<p>Ez seg\u00edt \u00e9rt\u00e9kelni a v\u00e1ltoztat\u00e1sok hat\u00e1s\u00e1t a felhaszn\u00e1l\u00f3i viselked\u00e9sre \u00e9s a konverzi\u00f3s ar\u00e1nyokra.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Keres\u00e9si konverzi\u00f3s ar\u00e1ny kalkul\u00e1tor<\/h2>\n\n\n\n<p>Ki szeretn\u00e9 sz\u00e1m\u00edtani a keres\u00e9si konverzi\u00f3s ar\u00e1nyt? Haszn\u00e1lja az al\u00e1bbi egyszer\u0171 sz\u00e1mol\u00f3g\u00e9p\u00fcnket.&nbsp;<\/p>\n\n\n<div class=\"gb-container gb-container-c4533411\"><div class=\"gb-inside-container\">\n\n<h3 class=\"wp-block-heading\">Egyszer\u0171 keres\u00e9si konverzi\u00f3s ar\u00e1ny kalkul\u00e1tor<\/h3>\n\n\n\n<style>\n      .input {\n        text-align: center;\n      }\n    <\/style>\n    <div class=\"container\">\n      <form action=\"\">\n<div class=\"row\">\n        <label>Keres\u00e9st tartalmaz\u00f3 munkamenetek sz\u00e1ma: <input type=\"number\" min=\"0\" value=\"1000\" id=\"visitors\" class=\"input\" required=\"\"><\/label>\n<\/div>\n<div class=\"row\">\n        <label>Konverzi\u00f3 keres\u00e9ssel: <input type=\"number\" min=\"0\" value=\"5\" id=\"conversions\" class=\"input\" required=\"\"><\/label>\n<\/div>\n        <button type=\"button\" onclick=\"calculateConversionRate();\">Kisz\u00e1m\u00edtja<\/button>\n        <br>\n        <span>Keres\u00e9si konverzi\u00f3s ar\u00e1ny: <span id=\"conversionRate\"><\/span><\/span>\n      <input type=\"hidden\" name=\"trp-form-language\" value=\"hu\"\/><\/form>\n    <\/div>\n    <script>\n      function calculateConversionRate() {\n        var visitors = document.getElementById('visitors').value;\n        var conversions = document.getElementById('conversions').value;\n        var conversionRate = ((conversions \/ visitors) * 100);\n        document.getElementById('conversionRate').innerHTML = conversionRate + '%';\n      }\n    <\/script>\n\n<\/div><\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Fontos tudnival\u00f3k a keres\u00e9si konverzi\u00f3s ar\u00e1nyr\u00f3l<\/h2>\n\n\n\n<p>\u00cdme n\u00e9h\u00e1ny fontos dolog, amelyet szem el\u0151tt kell tartania a keres\u00e9si konverzi\u00f3s ar\u00e1nyr\u00f3l:<\/p>\n\n\n\n<p><strong>Azonos\u00edtsa a webhelye keres\u00e9si funkci\u00f3j\u00e1val kapcsolatos probl\u00e9m\u00e1kat.<\/strong> Ha a keres\u00e9si konverzi\u00f3s ar\u00e1ny alacsony, az azt jelentheti, hogy a l\u00e1togat\u00f3k nehezen tal\u00e1lj\u00e1k meg, amit keresnek, vagy hogy a keres\u00e9si eredm\u00e9nyek irrelev\u00e1nsak.<\/p>\n\n\n\n<p><strong>Optimaliz\u00e1l\u00e1ssal tov\u00e1bbfejlesztve.<\/strong> A keres\u00e9si k\u00e9r\u00e9sek \u00e9s eredm\u00e9nyek tanulm\u00e1nyoz\u00e1s\u00e1val \u00e1ltal\u00e1nos mint\u00e1kat tal\u00e1lhat, \u00e9s jav\u00edthatja keres\u00e9si funkci\u00f3j\u00e1t. Jav\u00edthatn\u00e1 a keres\u00e9si algoritmust.<\/p>\n\n\n\n<p><strong>\u00c9rt\u00e9kes m\u00e9r\u0151sz\u00e1m az e-kereskedelmi v\u00e1llalkoz\u00e1sok sz\u00e1m\u00e1ra. <\/strong>Mivel a magas keres\u00e9si konverzi\u00f3s ar\u00e1ny nagyobb elad\u00e1sokhoz \u00e9s bev\u00e9telekhez vezethet, ez fontos mutat\u00f3 <a href=\"https:\/\/vibetrace.com\/hu\/e-kereskedelmi-analitikai-szoftver\/\" data-type=\"page\" data-id=\"14254\">figyelni \u00e9s optimaliz\u00e1lni<\/a>.<\/p>\n\n\n\n<p><strong>M\u00e1s mutat\u00f3k mellett k\u00f6vetve.<\/strong> A keres\u00e9si konverzi\u00f3s ar\u00e1ny csak egy m\u00e9r\u0151sz\u00e1m a webhely \u00e1ltal\u00e1nos teljes\u00edtm\u00e9ny\u00e9nek \u00f6sszef\u00fcgg\u00e9s\u00e9ben. Ahhoz, hogy \u00e1tfog\u00f3 k\u00e9pet kapjon arr\u00f3l, hogy a l\u00e1togat\u00f3k hogyan l\u00e9pnek kapcsolatba a webhely\u00e9vel, olyan mutat\u00f3k mellett kell nyomon k\u00f6vetni, mint a visszafordul\u00e1si ar\u00e1ny, a webhelyen t\u00f6lt\u00f6tt id\u0151 \u00e9s a konverzi\u00f3s ar\u00e1ny.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A keres\u00e9si konverzi\u00f3s ar\u00e1nnyal kapcsolatos mutat\u00f3k<\/h2>\n\n\n<div class=\"gb-container gb-container-f80d3d7f\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-a56ca273\">\n<div class=\"gb-grid-column gb-grid-column-664deae2\"><div class=\"gb-container gb-container-664deae2\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-664deae2\"><div class=\"gb-inside-container\">\n\n<h4 class=\"gb-headline gb-headline-394a3557 gb-headline-text\"><strong>Visszafordul\u00e1si ar\u00e1ny<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/hu\/e-mail-visszafordulasi-arany\/\" data-type=\"post\" data-id=\"17892\">Azon webhelyl\u00e1togat\u00f3k sz\u00e1zal\u00e9kos ar\u00e1nya, akik csak egy oldal megtekint\u00e9se ut\u00e1n t\u00e1voznak. <\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-3199dded\"><div class=\"gb-container gb-container-3199dded\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-4be5881c\"><div class=\"gb-inside-container\">\n\n<h4 class=\"gb-headline gb-headline-367efc9a gb-headline-text\"><strong>A helysz\u00ednen t\u00f6lt\u00f6tt id\u0151<\/strong><\/h4>\n\n\n\n<p>A l\u00e1togat\u00f3k \u00e1ltal a webhelyen elt\u00f6lt\u00f6tt id\u0151.<\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-f2770bcb\"><div class=\"gb-container gb-container-f2770bcb\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-2cdb91c0\"><div class=\"gb-inside-container\">\n\n<h4 class=\"gb-headline gb-headline-57b7f460 gb-headline-text\"><strong>Konverzi\u00f3s ar\u00e1ny<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/hu\/konverzios-arany\/\" data-type=\"post\" data-id=\"17496\">Az e-mail kamp\u00e1nyb\u00f3l sz\u00e1rmaz\u00f3 konverzi\u00f3k (p\u00e9ld\u00e1ul v\u00e1s\u00e1rl\u00e1s vagy \u0171rlap kit\u00f6lt\u00e9se) sz\u00e1ma osztva a k\u00e9zbes\u00edtett e-mailek sz\u00e1m\u00e1val.<\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-9c963072\">\n<div class=\"gb-grid-column gb-grid-column-59c8076b\"><div class=\"gb-container gb-container-59c8076b\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-2cdb91c0\"><div class=\"gb-inside-container\">\n\n<h4 class=\"gb-headline gb-headline-57b7f460 gb-headline-text\"><strong>Kattint\u00e1si ar\u00e1ny<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/hu\/email-atkattintasi-arany\/\" data-type=\"post\" data-id=\"18610\">Azon webhelyl\u00e1togat\u00f3k sz\u00e1zal\u00e9kos ar\u00e1nya, akik egy bizonyos linkre vagy cselekv\u00e9sre \u00f6szt\u00f6nz\u00e9sre kattintanak.<\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-038b4865\"><div class=\"gb-container gb-container-038b4865\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-f2770bcb\"><div class=\"gb-inside-container\">\n\n<h4 class=\"gb-headline gb-headline-af6fafea gb-headline-text\"><strong>\u00c1tlagos rendel\u00e9si \u00e9rt\u00e9k<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/hu\/atlagos-rendelesi-ertek\/\" data-type=\"post\" data-id=\"17832\">A tranzakci\u00f3nk\u00e9nt elk\u00f6lt\u00f6tt \u00e1tlagos \u00f6sszeg<\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-e20c5b65\"><div class=\"gb-container gb-container-e20c5b65\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-41d958d5\"><div class=\"gb-inside-container\">\n\n<h4 class=\"gb-headline gb-headline-f61fbe0b gb-headline-text\"><strong>L\u00e1togat\u00f3nk\u00e9nti bev\u00e9tel <\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/vibetrace.com\/hu\/latogatonkenti-bevetel\/\" data-type=\"post\" data-id=\"19619\">A webhely minden l\u00e1togat\u00f3ja \u00e1ltal gener\u00e1lt bev\u00e9tel \u00f6sszege.<\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Ha m\u00e1r v\u00e1rja webhelye optimaliz\u00e1l\u00e1s\u00e1t, a Vibetrace egy e-mail-marketing-automatiz\u00e1l\u00e1si platform, amely sz\u00e1mos eszk\u00f6zt \u00e9s funkci\u00f3t k\u00edn\u00e1l, hogy seg\u00edtse v\u00e1llalkoz\u00e1s\u00e1t a keres\u00e9si konverzi\u00f3s ar\u00e1ny jav\u00edt\u00e1s\u00e1ban.<\/p>\n\n\n\n<p>Vibetrace tud<strong> megk\u00f6nny\u00edti az A\/B tesztel\u00e9st <\/strong>k\u00fcl\u00f6nb\u00f6z\u0151 webhelyelemek, p\u00e9ld\u00e1ul cselekv\u00e9sre \u00f6szt\u00f6nz\u0151k (CTA-k), c\u00e9loldalak \u00e9s term\u00e9koldalak.<\/p>\n\n\n\n<p>Ha t\u00f6bbet szeretne megtudni, iratkozzon fel e-mail list\u00e1nkra m\u00e9g ma, \u00e9s akn\u00e1zza ki kamp\u00e1nyaiban rejl\u0151 lehet\u0151s\u00e9geket!<\/p>","protected":false},"excerpt":{"rendered":"<p>A keres\u00e9si konverzi\u00f3s ar\u00e1ny egy olyan mutat\u00f3, amely betekint\u00e9st ny\u00fajt abba, hogy az emberek mennyire tudnak navig\u00e1lni\u2026 <a title=\"Keres\u00e9si konverzi\u00f3s ar\u00e1ny\" class=\"read-more\" href=\"https:\/\/vibetrace.com\/hu\/keresesi-konverzios-arany\/\" aria-label=\"Tov\u00e1bbi inform\u00e1ci\u00f3 a keres\u00e9si konverzi\u00f3s ar\u00e1nyr\u00f3l\"> <\/a><\/p>","protected":false},"author":8,"featured_media":20827,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[83],"tags":[57,102],"class_list":["post-20591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metrics-kpis","tag-marketing-definitions","tag-marketing-metrics","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/posts\/20591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/comments?post=20591"}],"version-history":[{"count":0,"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/posts\/20591\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/media\/20827"}],"wp:attachment":[{"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/media?parent=20591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/categories?post=20591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vibetrace.com\/hu\/wp-json\/wp\/v2\/tags?post=20591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}