July 17, 2016

newsletter sending speed through our default provider is 50% faster; added multi-step interaction campaigns; (Eg: display an email collector, if user subscribes display a voucher code after 3 pages) added unique users stats for campaigns (also showing total number of events as well) added exact purchases stats for product recommendations campaigns (users clicked on products […]

What is Marketing Automation for Ecommerce?

Marketing automation is becoming the new trend and will definitely be the focus for all marketers in 2017. So what defines marketing automation? According to Google and Hubspot, Marketing automation refers to software that exists with the goal of automating marketing actions. While this seems trivial and an easy job for the majority of marketing […]